2. Purpose of the Webinar
Grow our relationship with you! (we <3 you)
Tell you tips to get the most out of StyleSeat
Preview upcoming features
Get your feedback and answer questions

3. StyleSeat‟s Goal: Empower You
Make everyday easier
Improve your relationships
Help you grow your business
Give you most features for free

4. How we Empower You
Web site + Online Booking
Manage your day-to-day
Everything in your phone
Build your online word of mouth (Facebook, Twitter, etc)
Bring you clients

5. Founders
Melody McCloskey | CEO
Started the Digital Distribution department at Current
TV, ran video analytics
Dan Levine | CTO
VP of Product Development at EMI Music
Director of Engineering at Current TV

6. Milestones
Launched end of May 2011
Over 20,000 salons, spas and professionals
Lots of new features
Mobile applications for Apple and Android Devices
Partnerships with some of the largest companies in the
industry (we‟ll announce them soon!)

7. Press
• StyleSeat is an OpenTable for Hair Salons and Spas
By TechCrunch, Startup Battlefield Presenter
• Cover of The 20 Hot Silicon Valley Startups You Need to
Watch by Silicon Alley Insider (republished on several other
sites)
• StyleSeat is Yet More Proof There‟s A Market for the
„OpenTable for X‟ TechCrunch
• StyleSeat: A Social Network for the Beauty and Wellness
Industries, 7x7 blog
• “Take a Seat”, Salon Today Magazine July/August 2011 issue
• Finding a Hairstylist Just Got Easier, bellasugar
• StyleSeat: Book Hair Appointments on the Go, Birchbox blog
• Interview with StyleSeat: The OpenTable for stylists, salons
and spas, The Next Web
• Discover the power of a salon software program and the
simplicity of a social networking site in one easy to use
location, The Hair Stylist blog
• “What‟s the fuss about StyleSeat?”, Examiner.com, August,
2011
• “Booking Buddy”, SHAPE Magazine October 2011 Issue
• “What‟s the secret to better brainstorming?”, Entrepreneur
Magazine October 2011 Issue
• “Trim Down Your Spa and Salon Search”, Cosmopolitan
Magazine, November 2011

8. Top 5 StyleSeat Tips
1) Get your profile looking FANTASTIC
-Lots of high quality photos
-Fierce profile photo
-Great description of you and your experience
-Easy-to-read services list
-As StyleSeat grows, we‟ll get more traffic from potential
clients, so get your profiles awesome now to get the
most out of it!

9. Top 5 StyleSeat Tips
2) Import Your Clients and/or Schedule
-We can import your client info from any system
-We can import your schedule from:
-Schedulicity
-Appointments Plus
-Goolge
-Yahoo!

10. Top 5 StyleSeat Tips
3) Get your clients to click the Facebook Like
button
-Tell them in the chair!
-Email them (export their emails from StyleSeat and
paste them into your email program)
-Post a message on Facebook, your blog or Twitter with a
link to your StyleSeat profile

11. Top 5 StyleSeat Tips
4) Create a deal and share it on Facebook
-Your deal can be free and/or something simple
-Make your deal timely (holiday-related, seasonal, etc)
-It‟s another reason to reach out to your clients
-Clients love a reason to book with you or promote you

12. Top 5 StyleSeat Tips
5) Get clients to recommend you
-When a client writes you a recommendation, they can
share it on Facebook to all of their friends (free
marketing!)
-The more recommendations you have, the more
potential clients will want to book with you
-You can share recommendations on Facebook as many
times as you like (more free marketing!)

13. Top 5 StyleSeat Tips
BONUS: Use StyleSeat to manage your appointments!
-StyleSeat sends automatic confirmations, reminders
and thank you‟s to all of your clients
-StyleSeat also sends them a follow-up that asks them to
write you a recommendation
-You can manage your schedule and client info from
your phone. You can also give access to a receptionist if
you have one.
-It‟s FREE!

14. Upcoming Features
Android Mobile App
Email Marketing Tools
-email different types of clients (ex.
Clients who haven‟t been back in 2
months

15. Q and A
Erica Gibson: I‟d like for everyone at my salon to use
StyleSeat, how can we do that?
Kurtis Childress: Is there an app for Blackberry users?
Miss Kimmora: Can I set up and run my account with only
my phone if I don‟t have a computer?

16. We Love Feedback!
Live chat on the StyleSeat site!
info@styleseat.com
Twitter: @StyleSeat
Facebook: www.facebook.com/styleseat
Blog: http://blog.styleseat.com
DailyHair Photo Blog: http://dailyhair.styleseat.com