FREQUENTLY ASKED QUESTIONS for #GivingTuesday

1. FAQs for
#GivingTuesday
FREQUENTLY
UESTIONS

2. FREQUENTLY ASKED QUESTIONS
WHEN IS #GIVINGTUESDAY?
#GivingTuesday is held annually the Tuesday after
Thanksgiving, this year on December 1, 2015.
HOW CAN #GIVINGTUESDAY BENEFIT
MY ORGANISATION?
#GivingTuesday can build on the strength of a global
movement to increase exposure and build support for
your organisation’s philanthropic activities, especially
during the holiday giving season. The #GivingTueday
team will provide a variety of plug-and-play materials
created by industry experts that can help you use
social media and innovative marketing to draw
attention, support, and funds to your cause.
Your organisation will have the opportunity to join
over 30,000 partners around the world to enhance
the philanthropic sector as a whole; just as the retail
world has benefitted from coordinating national
shopping days across many brands and platforms,
#GivingTuesday will do the same for giving.
WHO CAN PARTICIPATE?
Everyone! #GivingTuesday is an initiative to start
the giving season and we encourage everyone to
be involved. To be an official partner, you must be a
registered non-profit [a 501(c)3 in the United States]
with a specific #GivingTuesday initiative, or a for-
profit business, school, religious or community group
who commit to spearhead a project that will benefit at
least one registered charity or non-profit.
WHAT CAN MY ORGANISATION DO TO BE
INVOLVED IN #GIVINGTUESDAY?
Interested in participating? It’s easy! Here are
some ideas:
• Launch a special campaign to support your
favorite cause
• Partner with major philanthropic media channels
and aggregators
• Match your employees’ donations on that day
• Commit a portion of proceeds on #GivingTuesday
to your favorite cause

3. • Create a volunteering initiative
• Offer your community the chance to add a
donation to their purchase on #GivingTuesday
• Announce a major donation or new initiative
• Partner with shops to donate a portion of sales to
a charity on #GivingTuesday
• Organize a local toy drive, consignment sale or
holiday goods sale to raise money and goods
• Organize a holiday bake sale with proceeds
benefiting a local charity
• Get your community together to start a
#GivingTuesday movement that engages your
neighbors and local nonprofits and businesses
ARE THERE ANY COSTS TO PARTICIPATE
IN #GIVINGTUESDAY?
No! #GivingTuesday is a free and open movement to
encourage giving. All of our resources are available
for free through our website.
CAN ORGANISATIONS GET DONATIONS
THROUGH THE #GIVINGTUESDAY WEBSITE?
No. #GivingTuesday is a movement. We are not
an organisation and do not accept or distribute
donations. All donations need to be made through
partner websites. Official partners are responsible for
their own fundraising initiatives.
HOW CAN IHELP SPREAD THE WORD ON
SOCIAL MEDIA?
• Talk about giving using the hashtag#GivingTuesday
• Like us on Facebook -
facebook.com/GivingTuesdayAus
• Follow us on Twitter @GivingTuesAus and use the
#GivingTuesday hashtag
• Share all of our social media channels in your
organisational and personal social networks
• Announce your participation in #GivingTuesday to
your networks and email lists
• Use the #UNselfie hashtag to talk about how you
are giving and why

4. To learn more contact Info@GivingTuesday.org
Follow us on Twitter @GivingTues