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Road to
renewables
Oliver Picht drives the
transformation at Nirosta
Page 12
316plus
makes its
way to containers
Page 14
Laser gives the One World
Trade Center prominence
Page 17
forever
A magazine for Outokumpu customers Issue 1 // May 2015
2 Forever 01|15
editorial
Energy
forever
Energy is the lifeblood of our society today. In fact,
it is challenging to come up with areas of modern life that
could exist without energy.
While tremendous progress has been made in energy
efficiency, the growing population and rising living standards
demand more energy – and cleaner energy. Reducing energy-
related greenhouse emissions is key in mitigating the threat
of climate change.
As an industry, energy is facing major challenges as well
as opportunities. Oil has become harder and more expensive
to find and extract, yet considerable deposits still exist.
Renewable energy sources such as wind and solar power
will also play a larger role in the future.
We need to pursue all sources of energy just to keep up
with the demand, while ensuring reductions in emissions.
We also need technology and material innovations to meet
both the energy and the climate challenges. At Outokumpu,
we want to be part of this. Whether for oil pipes, nuclear
plants or wind mills, we can offer stainless steel that is
long lasting, durable and fully recyclable – enduring even
the most extreme environments.
Energy is a key theme for this issue of Forever,
and every day in our business. We will also explore this
theme further at the Outokumpu Experience in Berlin.
I look forward to witnessing the great energy that I know
our experts and customers can create together!
Mika Seitovirta
Outokumpu CEO
01|15 Forever 3
nnn
Forever
Outokumpu’s customer magazine. Published three times a year.
Outokumpu Oyj, Riihitontuntie 7B, 02201 Espoo, Finland
Editor-in-Chief Saara Tahvanainen Managing Editor Anne Myllykoski
Editorial production Head Office Finland Oy
On the cover: One World Trade Center in New York
2 Editorial
We need innovation to meet
the energy and climate challenges.
4 Energy
The energy picture of the future is
a puzzle. Markus Moll gives insight.
8 Outokumpu Experience
Follow the industry event of the year
with #outokumpuexperience
9 Customer case
Baosteel new offices are cladded
with Linen 25 surface.
10 Built to last
FDX formable duplex stainless steel
provides advantages for pumps.
12 Profile
Meet Oliver Picht, the new head
of Outokumpu Nirosta in Germany.
14 316plus
Langh Group Cargo Solutions
chose 316plus
for their containers.
16 Decorative surfaces
Find the optimal surface for your
purpose from our wide variety.
17 One World Trade Center
Laser surface was created for the
symbolic landmark in New York City.
20 Steel cold facts
Outokumpu news near and far.
22 Sustainability
Practicing sustainability brings
impressive returns.
24 Back cover
Meet us at Outokumpu Experience
in Berlin!
forewOrd
Saara Tahvanainen,
Editor-in-Chief says:
Energy, urbanization
and mobility call for
sustainable materials.
This magazine showcases
how stainless steel
answers the demand.
Outokumpu keeps
innovating new materials
and ways to run
production so that we
create a world that lasts
forever. At Outokumpu
Experience, we will give
you more insight into the
topic. To keep on track of
latest news, please follow
@outokumpu on Twitter.
17
10
20
Constant
over time
Stainless steel has the same appearance year after year.
Its positive attributes also keep it from going out of fashion.
Contents
ACourtesyofGrundfos
4 Forever 01|154 Forever 01|15
01|15 Forever 501|15 Forever 501|15 Forever 5
Markus Moll
I
f there is one sector of the global economy that holds
sway over all the others, it is energy. From evolutionary
changes in power production techniques to sudden
shocks in the fossil fuels market, developments in the
energy sector have far reaching – and often unexpected
–­consequences. For that reason, keeping track of the ever-
changing energy picture is key to getting a grasp on what is
happening just about everywhere else.
Oil price taking a nosedive
Markus Moll is Managing Director and Senior Market
Analyst with Steel & Metals Market Research, a firm that
focuses on providing intelligence to the stainless and
specialty steel industry. In his estimation, the sudden
slump in oil prices is generally good news for the global
economy, but also carries with it powerful and disruptive
reverberations. The most immediate of them has been the
major slowdown in exploration and development of new
oil and gas fields.
“There are various analyses suggesting that around one
trillion dollars of planned investments in hundreds of
projects all around the world make no sense in the current
price environment,” Moll says. Naturally, anyone involved
in those areas of the energy sector is going to feel more
than a pinch.
✎ Steve Roman A outokumpu
Cheap oil may come and go, but the migration toward using renewable
energy sources continues. What are the trends in the global energy
sector and how does stainless steel fit into the energy picture of the
future? Well-experienced market analyst Markus Moll provides insight.
Tomorrow’s
power puzzle
energy
6 Forever 01|156 Forever 01|156 Forever 01|15
NORSOK material
qualification opens
new possibilities
Outokumpu’s site in Avesta, Sweden, has been
qualified to deliver 2205, 2507, EDX 2304TM, 254SMO and
4529 grades according to NORSOK, an oil and gas industry
application standard. The approval helps to meet the needs of
existing customers who value high quality enduring materials,
as well as to serve new potential customers.
“The NORSOK standard puts high demands for the mate-
rial properties, such as corrosion resistance and microstructure.
From the producer, the NORSOK standard requires, for example,
process stability and ability to do heat treatment within a
narrow temperature range,” says Cecilia Lille, project leader for
the NORSOK approval team at Avesta, Sweden.
Audit by customer
Reaching the required material properties and acquiring the
qualification is the result of the persistent work of the Avesta
team. An audit in the NORSOK standard approval process is
always done by a customer. For Avesta, the auditor was Aker
Solutions, an engineering company from Norway. The audit
process consisted of carefully following the material process
route and a detailed examination of the heat treatment.
After the approval, the oil industry giant Statoil added Avesta
to their list of fully qualified NORSOK suppliers. Many smaller
companies and distributors follow the Statoil list and only buy
NORSOK approved material.
However, a bigger – and more positive – story could
come from the expected boost in the rest of the economy.
“Lower oil prices are like a big tax cut for consumer goods,”
Moll says. “People have more money in their pockets. They
are spending more on other things.”
Moll notes that the current oil price situation and the
resulting market dynamic are, by their nature, likely to
be relatively short-term phenomena, not least because
of the combined effects of field depletion and growing
oil consumption. The more complex question is what is
happening in electricity production.
The winding road to renewables
Away from the hunt for oil and gas, the main headline
maker in the energy sector is the shift toward using
renewables, most notably in electric power generation.
In Europe and the US in particular, governments are
leading the drive with ever-tighter emissions regulations
and renewables targets.
The result is that sustainable forms of power generation
like wind and solar are growing faster than their more
traditional rivals. Moll points out, however, that the move
toward renewables is fairly irregular and complicated,
with no obvious, financially viable solutions to some of the
technical challenges posed.
For one, wind and solar have to be balanced to fill in the
peaks and troughs they create on a power grid. Plants using
gas-fired turbines would offer a good, relatively clean-
burning solution, “but it's not particularly booming because
utilities know these plants need to be running at least
4,000 hours per year,” Moll says. “One of these big units
costs 400 million dollars. It's a risky investment.”
Find Outokumpu certificates & declaration
• www.outokumpu.com
energy
01|15 Forever 701|15 Forever 701|15 Forever 7
Coal still a contender
Complicating matters further is a phenomenon called
‘clean’ coal, which is fairly controversial.
“The industry is showing the progress it has made in
reducing flue gasses and increasing efficiency, and at the
same time there is a strong lobby showing coal burning as
one of the main emitters of CO2
and SOx
,” Moll explains.
Which lobby is stronger, he says, depends on which
country you're in.
Indeed, geography and politics do seem to be major
factors in how the move toward renewable energy is
playing out. Some countries in Asia and elsewhere,
where energy demand is growing, may be more inclined
to use and improve coal technology rather than
abandon it in favor of investing in more sustainable
alternatives.
“In general I would say that the coal-fired power plants
still have a great future in China, India and Russia, and in
some of these emerging countries like Indonesia, where
coal is available. They may still build a big number of new,
ultra-critical or even super-ultra-critical coal-fired power
plants,” Moll says.
That is a completely different dynamic to Germany, for
example, where a powerful anti-coal lobby holds sway.
Moll also predicts that the days of large coal-fired plants
are over in the US.
The stainless steel connection
The reality, of course, is that fossil fuels will eventually run
out, forcing the complete transition to renewable energy
sources. How soon that would happen and what advances
in renewables are around the corner are both unknowns.
With that in mind, what can be said about the role of stain-
less steel in the changing energy picture?
Volume-wise, Moll points out, wind and solar plants
actually use far less stainless steel than the old-style coal-
fired and nuclear plants with their high-temperature
boilers. But in fact, all forms of power plants rely on stain-
less for various applications, and it's clear that without
stainless steel piping and other construction elements,
neither wind nor solar power would be feasible.
Returning to the question of cheap oil, last year's
dramatic price slide is expected to offer both positives and
negatives for stainless use, just as it will for the economy at
large, Moll says. It would mean a drop in demand for seam-
less tubes and forged bars, the two stainless products that
oil exploration and production uses far more than others.
As with the economy at large, stainless should be helped by
the increase in consumer spending.
“When people are spending more on other things, it
should also increase the use of stainless,” Moll says. And
since consumer goods account for nearly half of the entire
stainless market, stainless steel use should see an overall
benefit from low-priced crude oil, according to Moll.
From a sustainability standpoint, any upward bump in
the use of a long-lasting, recyclable product should be a
positive thing. •
The move toward renewables is fairly
irregular and complicated, with no obvious,
financially viable solutions to some of
the technical challenges posed.
Cresent Dunes Solar Energy Project
located in Tonopah, Nevada, USA
8 Forever 01|15
Keynote speakers:
Productive architecture
and sustainable
materials
Listen to keynote speakers who will
highlight the innovations and materials for
a sustainable world. Master of Architecture Dong-Ping Wong
will talk about innovations in architecture. He suggests looking
beyond simply preserving resources to see how architecture can
make things better.
The key industry event of the year, Outokumpu Experience, welcomes you
to network and hear about the latest developments in the industry.
See you in Berlin!
Demo
points
Stroll around the
demo points that
showcase the
stainless steel
applications,
Outokumpu offerings,
and customer cases
where Outokumpu
products are present.
Dig deeper
Four breakout sessions offer a wide variety of presentations to look beyond the surface.
Or maybe the surface is exactly what you want to hear more about?
Energy and heavy industry
Powerful content will be shared in the energy and
heavy industry breakout session. Claes Sörebo,
Product Manager, will lead the discussion about
Outokumpu’s commitment to customer-centered
innovation that routinely delivers improved
performance and increased efficiency.
Home appliances
In this session you will hear about the range
of products that Outokumpu has to offer
you. Vice President of Business Development
in Outokumpu APAC, Kari Hänninen,
will introduce one of Outokumpu’s latest
innovations – high-chromium ferritic 4622 –
and how it is challenging the austenitic grades
in home appliances.
Automotive
and transportation
If shiny cars and light structures are more your
thing, Project Manager Stefan Lindner has
interesting news for you about the Outokumpu
H-series. It is already generating excitement
in the automotive industry, where it can be a
challenge to meet safety standards with light-
weight materials.
Building and infrastructure
The attraction of stainless lies in the fact that
both beauty and functionality are wrapped
in the same package. Product Manager Jörn
Teipel highlights how Outokumpu will answer
one of the future challenges of stainless:
creating new matte surfaces.
Outokumpu Experience
See the full program and speaker articles at www.outokumpu.com. If you cannot be
present in Berlin, #outokumpuexperience will keep you updated during the event.
•outokumpu.com/experience, #outokumpuexperience
01|15 Forever 901|15 Forever 9
O
nce the buildings are complete in 2016,
Baosteel’s landmark offices in Shanghai will
have façade surfaces totaling 48,000 square
meters. Designed by Pelli Clarke Pelli
Architects (PCPA), the American firm behind
such iconic buildings as the World Financial Center in New
York and the Petronas Towers in Malaysia, Baosteel offices
require cladding of the highest quality.
In addition to the Shanghai project, the main building
of the future Baosteel southern headquarters is being
constructed in Guangzhou, and will rise to 140 meters tall.
Adapting to requirements
For the new headquarters, Baosteel Group supplies
the hot bands, while SKS processes 316L stainless steel
into a Linen 25 surface finish. Through a joint venture
between Outokumpu and Baosteel Group, SKS has helped
deliver stainless steel cladding on a number of prestigious
buildings, such as the Chemsunny World Trade Center in
Beijing.
John Wu, Market Development and Research Manager,
SKS, thinks it was ultimately the company’s ability to listen
carefully and to adapt that allowed SKS to stand apart from
local competitors.
“The selection rounds were strict and our product was
chosen after the third round of trial production,” Wu says.
Strong and sustainable
The quality of the stainless steel coil plate was also an
important factor. “One of the advantages of Linen 25 is
that it is good at preventing glare,” says Zhang Yiming,
Technical Manager, SKS. “The material is not very shiny,
making the reflection level acceptable. This is one of
the reasons Linen 25 is an attractive surface finish for
designers.”
While it is industry standard to have the decorative
finish polished into the surface of the coil, the Linen 25
pattern is rolled onto the surface.
“It hardens the coil’s surface to a degree not matched
by traditional decorative finishes, making Linen 25 more
resistant to scratches and lowering the need for mainte-
nance,” Yiming says. “Of course it is also a beautiful finish,”
he adds. •
n
The reflection level of
the Linen 25 surface
makes it a good choice
for preventing glare.
✎ Nicola Davison
The surface finish of the cladding of Baosteel offices and
headquarters in China are designed with Linen 25 that showcase
Outokumpu’s expertise in high-quality stainless surfaces.
Baosteel’s
new offices
in China
Stainless solution
• Baosteel’s new offices
and headquarters in
China required a cladding
that meets the highest
architectural and quality
requirements.
• The Linen 25 decorative
finish is rolled onto the
surface. It provides a harder
surface than traditional
decorative finishes, with
acceptable reflection levels
and better corrosion and
scratch resistance.
Customer Case
Find out more about Outokumpu’s decorative surfaces
in the web
• outokumpu.com/surface-finish
10 Forever 01|1510 Forever 01|15
✎ David Stonehamn A outokumpu & courtesy of Grundfos
O
utokumpu’s FDXTM
stainless
steel grades combine the high
strength of duplex stainless
steel with high ductility levels.
This makes them comparable
to the austenitic stainless steel grades
that have so far most typically been used
for challenging applications where the
formability of the steel is at a premium.
The FDX grades have raised plenty
of interest for applications including
flexible pipes, water tanks and plate heat
exchangers. “But we soon realized that
our customers in other demanding market
areas such as pump manufacturers would
also benefit from solutions that combine
the formability of austenitic steel grades
with the strength and durability of duplex
grades,” explains Ramin Moshfegh,
Senior Specialist, Forming and Virtual
Product Development at the Avesta
Research Center.
A tough challenge for steelmakers
Pumps often have to function under very
harsh conditions in terms of pressure,
temperature, wear and corrosion risks.
The FDX grades are an answer to these
challenges.
“It’s crucial for pump manfacturers that
these properties of FDX all combine to
greatly increase the overall durability and
service life of their pumps, and thus reduce
the need for maintenance,” says Moshfegh.
Novel formable duplex (FDXTM
) stainless steel grades are proving to
be well suited to demanding applications such as pump casings,
where the formability of the stainless steel is a vital asset alongside
strength, durability, and resistance to wear and corrosion.
FDX grades
favorable for
pump components
Built to last
In many respects, pump chambers,
which are manufactured through a
complex process involving multiple steps,
have presented Outokumpu with the ulti-
mate test of the material formability of
their FDX grades.
Formability tried and tested
with pilot customers
Danish pump maker Grundfos has
been seeking out new options for pump
casing material for their wide range of
submersible pumps. Important applications
for such pumps include groundwater
intake, irrigation systems, the dewatering
of mines and construction sites, fish
farm facilities, fountains and offshore
installations. A strong and durable duplex
stainless steel would clearly fit the bill
for challenging environments like these,
as long as the material could be suitably
formed to precise specifications.
The tests carried out by Outokumpu
and Grundfos confirmed the impressive
formability of FDX for manufacturing
pump casings on a commercial scale.
“The results were consistent, with the
final strength of the product significantly
increased. Our customers have described
the outcome as very promising,” says
Moshfegh. “They are now able to see how
they can produce the same components
with both higher strength and better
corrosion resistance than before.”
Opportunities for cost savings
Moshfegh is convinced that the positive
findings will also enable manufacturers to
develop pumps that can reliably withstand
harsher operating conditions. These
include environments of high pressure,
heavy wear and extreme temperature
variations, as well as high salinity levels in
marine applications.
“Another benefit of using high-strength
material like FDX is that it gives manu-
facturers an opportunity to downgauge
the dimensions of steel components, and
produce light-weight pumps that can save
on both material and space,” explains
Moshfegh. This option to downgauge can
result in considerable cost savings, as well
as greater freedom for technical design.
From the lab into the real world
According to Moshfegh, the unique
combination of properties is due to the
favorable microstructure and chemical
composition of Outokumpu's FDX
grades. The ductility of the new grades is
particularly attributable to a phenomenon
known as the TRIP effect, standing for
Transformation Induced Plasticity. The
TRIP effect is achieved by using a cold
forming method that enhances the strength
and formability of the stainless steel.
The test findings have also shown that
manufacturers will be able to use the
same forming tools earlier used with the
01|15 Forever 1101|15 Forever 11
FDX grades
standard austenitic grades, after making
minor alterations regarding pressing force
and the use of lubricants.
“The findings show that our FDX grades
have a unique combination of properties.
No one else currently produces grades like
these as commercially available products
for important markets and applications
where such solutions now represent key
advantages,” Moshfegh adds. •
Reference to the more detailed technical paper
describing the findings from the testing of FDX
steel grades in pump casings, available online
• www.outokumpu.com/white-papers
Outokumpu first launched the new
FDX 25™ and FDX 27™ duplex
grades in May 2013, after developing
them for four years at the company’s
Avesta Research Center in Sweden.
The FDX grades offer good resistance
to localized and uniform corrosion.
At the same time, they have proven
to be as durable as existing high-
strength duplex grades. Furthermore,
the FDX grades have been seen to
offer all the other typical benefits
of duplex stainless steels, including
mechanical strength up to twice that
of austenitics, and good resistance to
stress and corrosion.
Properties of FDX increase the overall
durability of pumps, reduce the need for
maintenance and offer greater freedom
for technical design.
12 Forever 01|15
EXPERIENCED
TEAM PLAYER
Oliver Picht earned his doctorate
from the Institute for Metallurgy
and Scientific Studies at RWTH
Aachen. His professional career
includes stops in the process,
product and manufacturing
technology at globally leading
companies such as Alunorf, Alcan
and Novelis. The senior manager
is married to a doctor and enjoys
sports, photography and cooking.
Meet Oliver and other
Outokumpu experts at the
Outokumpu Experience
• outokumpu.com/
experience
01|15 Forever 1301|15 Forever 13
N
irosta’s transformation process towards having
more flexibility in all its units is in full swing.
“After visiting our five locations in Germany,
I am very certain that we can quickly achieve
clear results with our realignment within the
market. The changes we are making should become more
noticeable for our customers.”
For Oliver Picht, the already initiated strategic and
structural changes are the new foundation, while well-
trained and motivated teams are the keys to success.
Focus on the customer
Picht believes that Nirosta will set itself apart from the
competition by offering service that is both optimized and
individualized.
“For years now, many of our customers, for example in
the automotive industry or in the white goods segment,
have increased their level of services to their customers.
Customers require that their suppliers take the same
approach,” says Picht. “Nirosta will rise to the challenge.”
He is convinced that the joy of work means clear
understanding of what every employee does for the
customer. “Our ­employees are passionate and very proud
of their customers and want Outokumpu to be viewed as
being best in class,” he points out.
Active forces of change
Cooperation between departments is a great positive force
for the ongoing changes, but “the transformation will still
take time to complete.”
“We are restructuring Outokumpu Nirosta –
reorganizing, consolidating, and simultaneously making
investments in new machines and equipment to further
optimize the production of ferritic grades in Nirosta.
Our target is to become an even higher performing
manufacturer of stainless steel products and a better
employer,” says the new head of Nirosta.
Service that shows
He compares the transformation process to a shipping
industry. “We are transforming a large tanker into
a maneuverable yacht. Upon completion of the
transformation process, Outokumpu Nirosta will be an
agile partner that will be able to take advantage of its
strengths in serving its customers.”
As one possibility, he views a model of different service
packages. “We must offer our customers the required
product selection and the most optimal service in order
to meet their specific needs. Everything counts: including
availability, packaging types as well as offering a customer-
specific service.”
For Picht, gaining an edge over the competition is often
decided far apart from the products and services offered.
Instead, it often comes down to knowing the customer
and being able to optimally support him with his business
activities. This is where motivated teams throughout the
entire supply chain will make a difference. •
n
The new head of Outokumpu Nirosta in Germany wants
to lift the customer experience to an entirely new level by
offering more agility throughout the entire supply chain.
Oliver Picht
seeks more agility
for Outokumpu Nirosta
✎ Jorma Leppänen A Outokumpu
profile
14 Forever 01|1514 Forever 01|15
F
innish company, Langh
Group Cargo Solutions, chose
Outokumpu’s new high-
chromium austenitic grade
Outokumpu 316plus
™ (also known
as Outokumpu 4420) for their new tank
and special cargo containers. As the
name suggests, the new grade’s proper-
ties are even better than 316(L). Because it
contains less nickel and molybdenum, it is a
­competitive alternative for 316(L).
Product Manager Markku Yli-Kahri
shares his view on 316plus.
How did you learn about 316plus?
Langh Group Cargo Solutions manufac-
tures special portable containers for cargo
and portable tank containers for liquid
transportation in ships, trucks or on trains.
Over the years, we have deve­loped and
improved the containers and the trans-
port methods. Our target in development
is to build containers that speed up cargo
loading and unloading times, optimize a
vessel’s stability and keep the pro­ducts
undamaged during t­ransport and
loading.
✎ Anne Myllykoski A Tuomas Harjumaaskola & heidi vanhapiha
316plus
makes
containers last
Langh Group Cargo Solutions needed a strong and durable
material for their two container types. Product Manager
Markku Yli-Kahri from Langh Group Cargo Solutions gives
his insight on working with Outokumpu's new grade.
316plus
As stronger
material, 316plus
allows for
thinner walls of
the container,
which results in
lighter weight
and increased
capacity.
01|15 Forever 1501|15 Forever 15
The tank container will be on display
at Outokumpu Experience in Berlin.
Come and discuss with experts what
the grade could offer for your business.
• outokumpu.com/experience
When we were planning these
containers, I was in discussion with
Outokumpu and they brought up the new
material as an alternative. We took the
grade on board and the new tank container
is made completely of 316plus. The special
transportation container’s walls and floor
are made of 316plus.
Why did you choose 316plus?
We needed a strong material for a corro-
sive environment. 316plus had a number
of pro­perties that made it appealing. It is
stronger than 316(L) and has better corro-
sion resistance. This means that we could
make thinner walls for containers, which
results in both a lighter weight for the
container and an increase in the amount of
material that can be carried. This is already
a big benefit for us. When we add the
attractive price to this, the offer was even
more intriguing.
The special container will be used for
transporting corrosive and sharp bulk
materials. For this container, 316plus went
through cold working to further increase
the strength. The steel will not burst easily
even if sharp objects are loaded into the
container. This is a great improvement
from a durability point of view.
What material have you used before
for your containers?
We have built the special containers with
wear-resistant carbon steel before, but the
combination of corrosion and wear resis-
tance of 316plus was better. We have also
worked with Outokumpu duplex grades for
certain containers, but for these containers
the corrosion resistance of 316plus is good
enough.
How did the material perform?
It was a relief to know that handling and
welding of 316plus was similar to standard
grades we have worked with, and that we
could use familiar tools and welding tech-
niques in construction. This made the fabri-
cation fast and easy. We didn’t notice any
problems when welding and constructing
the material.
At the time of the tank’s construction,
316plus was still in the process for stan-
dard acceptance and we needed the official
T11 and ADR approvals for the container.
Therefore, several new material tests were
run by Lloyd’s Register. 316plus passed all
the material tests without any problems.
The first experience of 316plus was posi-
tive and we will continue to follow these
containers closely to see how they perform
during use. Our target is a longer container
life cycle that will make the container even
more cost efficient for us as a producer. •
316plus
was accepted as
UNS S31655 into the ASTM
A240 standard in March
2015. Check the grade’s
properties at SteelFinder on
steelfinder.outokumpu.com.
316plus
passed all the
Lloyd’s Register tests
without any problems.
“We could use familiar tools
and welding techniques in
construction. This made the
fabrication fast and easy,”
says Markku Yli-Kahri.
16 Forever 01|1516 Forever 01|15
O
utokumpu offers a
wide selection of
surface finishes:
from polished or
patterned to shot
blasted or brushed. In addition
to finishes like Bright Annealed,
Outokumpu produces an array
of different surfaces, that can
also be customized upon special
request.
Outokumpu’s selection of
nearly 30 individual surface
patterns maintain an appealing
appearance in use, and offer, for
example, an esthetically attrac-
tive interior in elevators or softly
reflecting and stunning façade
materials.
The sparkle to dullness
spectrum
Outokumpu surfaces excel with
exceptional properties regarding
their reflectivity or roughness.
The high-gloss surface called
2R² almost matches the quali-
ties of the mirror-polished finish.
Outokumpu offers a wide variety of
surface finishes for our stainless steel
products, covering everything from
decorative architectural cladding to
attractive, hygienic surfaces for kitchens.
Stainless
selection for
decorative
surfaces
Bright
annealed
2R/BA
Dishwashers, sinks,
washing machine/
dryer drums,
architectural cladding,
automotive fenders
Coarse/Fine
(#3 or #4 polish)
Elevators, escalators,
cash desks,
interior architecture
Brushed
Wet brushed,
Dry brushed
Elevators, escalators,
refrigerators,
handrails, cookware,
kitchen goods,
interior architecture
Patterned
Linen, Linen Star,
Linen Supermatt,
Square, Diamonds,
Microlinen, Leather
Grain, Austenite,
Haze, Laser, Micro-
checker, Waterfall,
Triangle
Elevators, escalators,
interior architecture,
anti-slip surfaces,
sinks, claddings,
facades
Special
2R2, Gritline,
Rolled-On, Supermatt
Appliances,
restaurant equipment,
elevator doors,
ice machines, grills,
refrigerator interiors
The decorative surfaces of stainless
Surface
finishes
For
Find the right surface for your
needs: our global sales network
together with service centers can
offer a helping hand. You can also
find out more about Outokumpu
decorative surfaces by visiting
• outokumpu.com/
surface-finish
It is produced inline at regular
mill facilities, which makes this
surface an interesting and cost-
efficient alternative.
At the other end of the gloss
spectrum, Outokumpu has a dull
finish called “Supermatt”. This
is a shot-blasted surface with an
extremely homogeneous, high-
quality appearance and currently
our dullest available finish.
Outokumpu continues to inno-
vate with new, beautiful and func-
tional steel surfaces now and into
the future. One example is the
Laser surface that Outokumpu
developed for One World Trade
Center. We introduce the case in
the following story. •
Microchecker Supermatt
Polished
& ground
in the spotlight
01|15 Forever 17
✎ Scott Diel A Christos Katsiaouni
The new laser surface was created for one of America’s
new architectural landmarks. >
Highlighting
the One World
Trade Center
in the spotlight
18 Forever 01|1518 Forever 01|15
n
I
t is not just another skyscraper. At 104
stories and 541.3 meters, it is not the
tallest in the world (it is the fourth
tallest), but it may indeed carry more
symbolism than any other skyscraper on
the entire planet.
One World Trade Center (1WTC) in
Lower Manhattan, New York City, is the
architectural landmark created to replace
the Twin Towers that were destroyed on
September 11, 2001.
Opened in November 2014, it provides
over 325,000 square meters of office,
commercial and residential space. 1WTC
also serves to memorialize the structure
that preceded it.
Outokumpu covers the corners
Architecturally, 1WTC presented many
challenges. Not only were the regular
­challenges of skyscraper construction
present, but there were elaborate security
requirements, as well.
“The original structure had distinc-
tive corners and the architects sought to
echo these in highlighted corners on the
new structure,” says Outokumpu Project
Manager, Jörn Teipel.
Teipel is in charge of all architectural
applications of stainless steel that are
produced at Outokumpu Nirosta, including
special surfaces. For the 1WTC project, a
team consisting of members of application
technology, production, product service
and a roll texturer were given the task to
create a brand new surface.
Creation of Laser
“In order to accentuate the corners,” says
Teipel, “the architect requested a surface
that would appear bright from whatever
angle it was viewed.”
Outokumpu’s Linen finish would have
been standard, but to make the corners
appear prominent the architects required
even more brightness, so Laser was created.
Laser is a pattern finish produced with
an embossing process in the rolling mill.
It takes its name from the structure on the
roll, which is created with laser technology.
Two hundred tons of Laser-finished
cladding, made in the Dillenburg plant in
Germany, was delivered to the 1WTC site.
Stainless attracts attention
Although stainless cladding has been in use
for around 100 years, its positive attributes
keep it from going out of fashion.
“Competing materials are aluminum,
plastics, concrete and stone, but in
comparison, stainless is a generally very
corrosion-resistant material,” says Teipel.
“After cleaning, it has the same appearance
as years before, a feature that is hard to
achieve with concrete or plastics.”
Indeed. The stainless on the Chrysler
“When you have a very matt
finish, it can appear lifeless.
Therefore, we need to
develop dull surfaces with
sparkle and liveliness!”
“Builders want the appearance
to be constant over time,” says
Jörn Teipel, Project Manager.
One World Trade Center is
the architectural landmark
in Lower Manhattan.
Laser surface was created
to make the corners of the
building appear prominent.
IntheSpotlight
01|15 Forever 1901|15 Forever 19
Find Outokumpu’s decorative surfaces
on the web
• outokumpu.com/surface-finish
building in New York City, just six kilo­
meters uptown from 1WTC, still looks good
a full 85 years after its construction.
“Builders want the appearance to be
constant over time,” says Teipel. “Architects
like its ‘honest’ and ‘pure’ qualities, as well
as its noble appearance. Stainless simply
attracts attention.”
Matt with sparkle
In recent years, there have been glare issues
with tall buildings in heavily urbanized
areas, such as the Walkie-Talkie building
(20 Fenchurch Street, London). This has
led cities like Singapore to create legislation
about curtain walls.
“We are asked more and more by archi-
tects if we can supply duller finishes,” says
Teipel. “When you have a very matt finish,
it can appear lifeless. Therefore, we need to
develop dull surfaces with sparkle and live-
liness!” •
Two hundred tons of
Laser-finished cladding,
made in Dillenburg,
Germany, was delivered to
the construction site.
Architects like stainless
steel’s ‘honest’ and ‘pure’
qualities, as well as its
noble appearance.
20 Forever 01|1520 Forever 01|15
It was out-of-the-box thinking
that led designer Emelie Ahlnér to
develop the striking steel dress recently
showcased at Swedish Fashion Week –
a gorgeous, Gehry-esque swathe of matte
mesh folds. The collaborative METMASK
project emerged from a simple question:
Could stainless steel exist as a lightweight
material?
The idea was to explore knit metal as
a lightweight design and improve upon
existing steel mesh by creating a stronger,
formable multi-layer material. The team of
partners worked to produce a lightweight
Stainless fabric
steels the spotlight
steel cold facts
Read more about the project
in Outokumpu Stainless News
• www.outokumpu.com
knit laminate compound of a mesh
stainless steel core of austenitic grade
304/316. This was then sandwiched in
between two thin sheets of solid stainless
steel.
The new material is as strong as a
steel sheet, but only half the weight –
ideal for markets where cost and weight
are important considerations.
AErjaLempinen
The new material is as strong as a
steel sheet, but only half the weight.
Anna Ponzio, a research manager
at Jernkontoret (the Swedish Steel
Producers’ Association) wore the
dress at the Swedish Fashion Week.
01|15 Forever 21
Sustainability report 2014
n
316plus
accepted into
the ASTM A240 standard
Outokumpu’s new addition to its product portfolio, the
high-chromium austenitic 316plus TM
(Outokumpu 4420), has
been accepted as UNS S31655 into the ASTM A240 standard
from edition 15A on March 2015. ASTM A240 is the standard
specification for chromium and chromium-nickel stainless steel
plate, sheet, and strip for pressure vessels and for general
applications.
316plus
is an enhanced version of 316(L) as it is stronger
and its corrosion resistance is boosted by higher chromium and
nitrogen contents.
Outokumpu Annual Report
and Sustainability Report
published
In 2014 Outokumpu took a positive step forward. In the
second year since the merger, tangible results of the strategy
started to show: profitability was clearly improved, debt was
reduced and a strengthened customer focus was reflected
in improved delivery performance and the number of new
customer projects. Work continues to return Outokumpu back to
sustainable profitability.
The year 2015 also marks a milestone for our sustainability
reporting: it’s now 40 years since the first environmental report
of Outokumpu was published in 1975.
Open Day at Australian
Service Center
Outokumpu’s Service Center in Melbourne, Australia
held an open day for its wide customer base in early March
– and it was a resounding success. More than 60 customers
attended from a diverse range of industry sectors including
hospitality, manufacturing, fabrication, distribution and building
and construction.
Follow us!
Regular updates are published in
Stainless News at outokumpu.com
and tweeted by @outokumpu
View a video of the event on the Outokumpu website
• www.outokumpu.com
Read more about Outokumpu’s achievements in 2014
in reports at the Outokumpu website
• www.outokumpu.com
Read on page 14 how Langh Group Cargo Solutions
use the grade in their transportation containers.
Annual report 2014
Experience Outokumpu’s Australian Service Center’s
Open Day via video.
22 Forever 01|1522 Forever 01|15
✎ Steve Roman A Outokumpu
A world that lasts forever
RAW MATERIALS
-Ferrochrome (Kemi mine)
-Nickel
-Molybdenum
-Other alloys such
as titanium
SUSTAINABLE
PROCESSES
Sustainability is key to Outokumpu’s
long-term prosperity and growth.
We develop our operations every day,
step by step. This takes us closer to
our target – a sustainable society.
85%RECYCLED CONTENT
SUSTAINABLE
SUPPLY CHAIN
Responsible sourcing according
to ethical principles and strict
best practise policies.
Our top priority
is a safe
and healthy
workplace
Our aim is
to maximize
recycling
Landfill wastes
reduced by 80%
Over 100,000 tonnes
of metals recovered
from waste
and utilized as
raw material
Melting of
stainless steel
Outokumpurecyclingprocesses
Continuous casting
Ho
trolling
Coldrolling
Recycling and delivery
STAINLESS STEEL IS
100%RECYCLABLE
RECYCLED STEEL
USE ANNUALLY OVER
2,000,000
TONNES
OUR AIM IS TO
MAKE STEEL WITH
ZERO
WASTE
T
he significant investment
Outokumpu has made in the
environment over the past
decade shows some impressive
returns. Last year, according to
Juha Ylimaunu, head of sustainability and
development at Outokumpu, the company's
recycled content rate topped 85 percent,
making Outokumpu the global industry
leader in recycling.
In addition to recycling, Outokumpu
continues the work to increase process effi-
ciency, essentially trimming energy input
and waste output wherever possible.
Turning by-products into resources
Those efforts have paid off effectively in
managing the slag, dust and scales that
result from the production chain. This
waste isn't actually waste at all, Ylimaunu
points out.
At its melt shops in the US, UK, Sweden,
Finland and Germany, Outokumpu,
together with its contractors, extracts
valuable alloying metals like nickel,
chromium and molybdenum from the slag
and returns them to the manufacturing
Outokumpu’s drive toward leaner stainless steel production continues
by improving material and energy efficiency with recycling in the lead role.
Sustainability
in practice
Sustainability
“Finding
pathways to
efficiency goes
hand-in-hand
with investments
to smoother
operations,” says
Juha Ylimaunu.
01|15 Forever 2301|15 Forever 23
Building and
construction (ABC)
50+ years
White goods and
other appliances
~13 years
Food and drink,
kitchenware
~23 years
Transportation
~23 years
Metal industry
and machinery
~18 years
CUSTOMER
BENEFITS
-Clean tech material
-Low environmental footprint
-Uniquely sustainable production
-Life Cycle Inventory (LCI) available for all main products
Packaginganddelivery
Up to 50 years
Еvenover1,000
years
End use of stainless steel
Upto20years
Customer
5%
SUSTAINABLE
STAINLESS STEEL
Outokumpu’s stainless steel enables efficient
solutions benefiting both customer and society
as a whole. Stainless steel’s superior
life cycle properties give customer
advantages in sustainability.
Steel is the most recycled
material in the world.
6:1EFFICIENT LIFE
CYCLE AVOIDS
6 x EMISSIONS
USED TO MAKE IT
MEGATRENDS DRIVING THE DEMAND FOR STAINLESS STEEL
POPULATION GROWTH AND URBANIZATION, INCREASING MOBILITY,
CLIMATE CHANGE, SCARCITY OF RESOURCES AND ENERGY.
The global growth
rate (CAGR) is
corrosion-resis
tant | high-strength | hygienic | aesthe
ticallypleasing
m
aintenance-free | durable | fully recyclable
n
Outokumpu’s sustainability report was
published in March.
Read what else Outokumpu did
in the area of sustainability in 2014.
• outokumpu.com/
sustainability-report-2014
process. The company similarly pulls metal
out of the dust and scales produced in steel
making.
The bulk of what remains is used mainly
for construction purposes like road struc-
tures or in making asphalt. Outokumpu's
Swedish plant, for example, converts part of
its slag into mega blocks for wall construc-
tion, while in the UK recovered brick waste
is used as a substitute for dolomite.
In 2014, the company's Tornio,
Finland, plant made history by reaching
a 100 percent use rate for its slag. It's
a significant milestone on the road to
achieving the ultimate zero-waste target.
Every watt counts
Energy use is another issue that is
monitored closely, not only because of the
power Outokumpu uses annually in steel
production, but because of the carbon
emissions associated with it.
Constant process improvements led to
huge energy efficiency gains in recent years,
which helped to cut the amount of CO₂
emitted per tonne of steel produced by over
half between 1997 and 2007. The company
has set itself a goal to increase energy
performance by ten percent and to shave
another 20 percent from the CO₂ per tonne
output over the 2009–2020 period.
“There is no magic way to decrease the
CO₂ emissions. Finding new pathways to
efficiency is more or less our daily work. It
goes hand-in-hand with investments that
target smoother operations,” Ylimaunu
says. “For example, last year our Dillenburg
cold rolling unit in Germany improved its
energy efficiency significantly without any
bigger investments.”
Knock-on savings
Looking at the wider economy and
ecosystem, Ylimaunu stresses stainless
steel is an inherently sustainable material
that actually reduces emissions and saves
energy. With stainless steel’s decades-long
lifespan, strength and easy maintenance, it
is ultimately a low-cost proposition.
Tanker trucks made with stainless are
larger and lighter, leading to long-term
fuel savings. Stainless is also critical to the
existence of the renewable energy industry.
It is used in solar energy projects and for
higher wind power towers.
“As the vision of our company is to create
a world that lasts forever,” Ylimaunu says,
“we are producing this type of product
and collaborating with other industries for
sustainable innovation.” •
The recycled content
rate in Outokumpu
stainless topped
85 percent, making
it the global industry
leader in recycling.
24 Forever 01|15
We look forward to seeing you at the event.
You can also follow the event online.
Visit Outokumpu Experience event site for
more information.
outokumpu.com/experience
OCT 26–30, 2015
Tall Building Conference CTBUH 2015
New York, USA
Upcoming
events
Welcome to
Outokumpu
Experience
See you in Berlin on May 27–28 or follow
the #outokumpuexperience on Twitter.
NOV 17–19, 2015
Stainless Steel World 2015
MECC, Maastricht, The Netherlands

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Outokumpu Stainless Steel - Forever Magazine Issue 1 May 2015

  • 1. Road to renewables Oliver Picht drives the transformation at Nirosta Page 12 316plus makes its way to containers Page 14 Laser gives the One World Trade Center prominence Page 17 forever A magazine for Outokumpu customers Issue 1 // May 2015
  • 2. 2 Forever 01|15 editorial Energy forever Energy is the lifeblood of our society today. In fact, it is challenging to come up with areas of modern life that could exist without energy. While tremendous progress has been made in energy efficiency, the growing population and rising living standards demand more energy – and cleaner energy. Reducing energy- related greenhouse emissions is key in mitigating the threat of climate change. As an industry, energy is facing major challenges as well as opportunities. Oil has become harder and more expensive to find and extract, yet considerable deposits still exist. Renewable energy sources such as wind and solar power will also play a larger role in the future. We need to pursue all sources of energy just to keep up with the demand, while ensuring reductions in emissions. We also need technology and material innovations to meet both the energy and the climate challenges. At Outokumpu, we want to be part of this. Whether for oil pipes, nuclear plants or wind mills, we can offer stainless steel that is long lasting, durable and fully recyclable – enduring even the most extreme environments. Energy is a key theme for this issue of Forever, and every day in our business. We will also explore this theme further at the Outokumpu Experience in Berlin. I look forward to witnessing the great energy that I know our experts and customers can create together! Mika Seitovirta Outokumpu CEO
  • 3. 01|15 Forever 3 nnn Forever Outokumpu’s customer magazine. Published three times a year. Outokumpu Oyj, Riihitontuntie 7B, 02201 Espoo, Finland Editor-in-Chief Saara Tahvanainen Managing Editor Anne Myllykoski Editorial production Head Office Finland Oy On the cover: One World Trade Center in New York 2 Editorial We need innovation to meet the energy and climate challenges. 4 Energy The energy picture of the future is a puzzle. Markus Moll gives insight. 8 Outokumpu Experience Follow the industry event of the year with #outokumpuexperience 9 Customer case Baosteel new offices are cladded with Linen 25 surface. 10 Built to last FDX formable duplex stainless steel provides advantages for pumps. 12 Profile Meet Oliver Picht, the new head of Outokumpu Nirosta in Germany. 14 316plus Langh Group Cargo Solutions chose 316plus for their containers. 16 Decorative surfaces Find the optimal surface for your purpose from our wide variety. 17 One World Trade Center Laser surface was created for the symbolic landmark in New York City. 20 Steel cold facts Outokumpu news near and far. 22 Sustainability Practicing sustainability brings impressive returns. 24 Back cover Meet us at Outokumpu Experience in Berlin! forewOrd Saara Tahvanainen, Editor-in-Chief says: Energy, urbanization and mobility call for sustainable materials. This magazine showcases how stainless steel answers the demand. Outokumpu keeps innovating new materials and ways to run production so that we create a world that lasts forever. At Outokumpu Experience, we will give you more insight into the topic. To keep on track of latest news, please follow @outokumpu on Twitter. 17 10 20 Constant over time Stainless steel has the same appearance year after year. Its positive attributes also keep it from going out of fashion. Contents ACourtesyofGrundfos
  • 4. 4 Forever 01|154 Forever 01|15
  • 5. 01|15 Forever 501|15 Forever 501|15 Forever 5 Markus Moll I f there is one sector of the global economy that holds sway over all the others, it is energy. From evolutionary changes in power production techniques to sudden shocks in the fossil fuels market, developments in the energy sector have far reaching – and often unexpected –­consequences. For that reason, keeping track of the ever- changing energy picture is key to getting a grasp on what is happening just about everywhere else. Oil price taking a nosedive Markus Moll is Managing Director and Senior Market Analyst with Steel & Metals Market Research, a firm that focuses on providing intelligence to the stainless and specialty steel industry. In his estimation, the sudden slump in oil prices is generally good news for the global economy, but also carries with it powerful and disruptive reverberations. The most immediate of them has been the major slowdown in exploration and development of new oil and gas fields. “There are various analyses suggesting that around one trillion dollars of planned investments in hundreds of projects all around the world make no sense in the current price environment,” Moll says. Naturally, anyone involved in those areas of the energy sector is going to feel more than a pinch. ✎ Steve Roman A outokumpu Cheap oil may come and go, but the migration toward using renewable energy sources continues. What are the trends in the global energy sector and how does stainless steel fit into the energy picture of the future? Well-experienced market analyst Markus Moll provides insight. Tomorrow’s power puzzle energy
  • 6. 6 Forever 01|156 Forever 01|156 Forever 01|15 NORSOK material qualification opens new possibilities Outokumpu’s site in Avesta, Sweden, has been qualified to deliver 2205, 2507, EDX 2304TM, 254SMO and 4529 grades according to NORSOK, an oil and gas industry application standard. The approval helps to meet the needs of existing customers who value high quality enduring materials, as well as to serve new potential customers. “The NORSOK standard puts high demands for the mate- rial properties, such as corrosion resistance and microstructure. From the producer, the NORSOK standard requires, for example, process stability and ability to do heat treatment within a narrow temperature range,” says Cecilia Lille, project leader for the NORSOK approval team at Avesta, Sweden. Audit by customer Reaching the required material properties and acquiring the qualification is the result of the persistent work of the Avesta team. An audit in the NORSOK standard approval process is always done by a customer. For Avesta, the auditor was Aker Solutions, an engineering company from Norway. The audit process consisted of carefully following the material process route and a detailed examination of the heat treatment. After the approval, the oil industry giant Statoil added Avesta to their list of fully qualified NORSOK suppliers. Many smaller companies and distributors follow the Statoil list and only buy NORSOK approved material. However, a bigger – and more positive – story could come from the expected boost in the rest of the economy. “Lower oil prices are like a big tax cut for consumer goods,” Moll says. “People have more money in their pockets. They are spending more on other things.” Moll notes that the current oil price situation and the resulting market dynamic are, by their nature, likely to be relatively short-term phenomena, not least because of the combined effects of field depletion and growing oil consumption. The more complex question is what is happening in electricity production. The winding road to renewables Away from the hunt for oil and gas, the main headline maker in the energy sector is the shift toward using renewables, most notably in electric power generation. In Europe and the US in particular, governments are leading the drive with ever-tighter emissions regulations and renewables targets. The result is that sustainable forms of power generation like wind and solar are growing faster than their more traditional rivals. Moll points out, however, that the move toward renewables is fairly irregular and complicated, with no obvious, financially viable solutions to some of the technical challenges posed. For one, wind and solar have to be balanced to fill in the peaks and troughs they create on a power grid. Plants using gas-fired turbines would offer a good, relatively clean- burning solution, “but it's not particularly booming because utilities know these plants need to be running at least 4,000 hours per year,” Moll says. “One of these big units costs 400 million dollars. It's a risky investment.” Find Outokumpu certificates & declaration • www.outokumpu.com energy
  • 7. 01|15 Forever 701|15 Forever 701|15 Forever 7 Coal still a contender Complicating matters further is a phenomenon called ‘clean’ coal, which is fairly controversial. “The industry is showing the progress it has made in reducing flue gasses and increasing efficiency, and at the same time there is a strong lobby showing coal burning as one of the main emitters of CO2 and SOx ,” Moll explains. Which lobby is stronger, he says, depends on which country you're in. Indeed, geography and politics do seem to be major factors in how the move toward renewable energy is playing out. Some countries in Asia and elsewhere, where energy demand is growing, may be more inclined to use and improve coal technology rather than abandon it in favor of investing in more sustainable alternatives. “In general I would say that the coal-fired power plants still have a great future in China, India and Russia, and in some of these emerging countries like Indonesia, where coal is available. They may still build a big number of new, ultra-critical or even super-ultra-critical coal-fired power plants,” Moll says. That is a completely different dynamic to Germany, for example, where a powerful anti-coal lobby holds sway. Moll also predicts that the days of large coal-fired plants are over in the US. The stainless steel connection The reality, of course, is that fossil fuels will eventually run out, forcing the complete transition to renewable energy sources. How soon that would happen and what advances in renewables are around the corner are both unknowns. With that in mind, what can be said about the role of stain- less steel in the changing energy picture? Volume-wise, Moll points out, wind and solar plants actually use far less stainless steel than the old-style coal- fired and nuclear plants with their high-temperature boilers. But in fact, all forms of power plants rely on stain- less for various applications, and it's clear that without stainless steel piping and other construction elements, neither wind nor solar power would be feasible. Returning to the question of cheap oil, last year's dramatic price slide is expected to offer both positives and negatives for stainless use, just as it will for the economy at large, Moll says. It would mean a drop in demand for seam- less tubes and forged bars, the two stainless products that oil exploration and production uses far more than others. As with the economy at large, stainless should be helped by the increase in consumer spending. “When people are spending more on other things, it should also increase the use of stainless,” Moll says. And since consumer goods account for nearly half of the entire stainless market, stainless steel use should see an overall benefit from low-priced crude oil, according to Moll. From a sustainability standpoint, any upward bump in the use of a long-lasting, recyclable product should be a positive thing. • The move toward renewables is fairly irregular and complicated, with no obvious, financially viable solutions to some of the technical challenges posed. Cresent Dunes Solar Energy Project located in Tonopah, Nevada, USA
  • 8. 8 Forever 01|15 Keynote speakers: Productive architecture and sustainable materials Listen to keynote speakers who will highlight the innovations and materials for a sustainable world. Master of Architecture Dong-Ping Wong will talk about innovations in architecture. He suggests looking beyond simply preserving resources to see how architecture can make things better. The key industry event of the year, Outokumpu Experience, welcomes you to network and hear about the latest developments in the industry. See you in Berlin! Demo points Stroll around the demo points that showcase the stainless steel applications, Outokumpu offerings, and customer cases where Outokumpu products are present. Dig deeper Four breakout sessions offer a wide variety of presentations to look beyond the surface. Or maybe the surface is exactly what you want to hear more about? Energy and heavy industry Powerful content will be shared in the energy and heavy industry breakout session. Claes Sörebo, Product Manager, will lead the discussion about Outokumpu’s commitment to customer-centered innovation that routinely delivers improved performance and increased efficiency. Home appliances In this session you will hear about the range of products that Outokumpu has to offer you. Vice President of Business Development in Outokumpu APAC, Kari Hänninen, will introduce one of Outokumpu’s latest innovations – high-chromium ferritic 4622 – and how it is challenging the austenitic grades in home appliances. Automotive and transportation If shiny cars and light structures are more your thing, Project Manager Stefan Lindner has interesting news for you about the Outokumpu H-series. It is already generating excitement in the automotive industry, where it can be a challenge to meet safety standards with light- weight materials. Building and infrastructure The attraction of stainless lies in the fact that both beauty and functionality are wrapped in the same package. Product Manager Jörn Teipel highlights how Outokumpu will answer one of the future challenges of stainless: creating new matte surfaces. Outokumpu Experience See the full program and speaker articles at www.outokumpu.com. If you cannot be present in Berlin, #outokumpuexperience will keep you updated during the event. •outokumpu.com/experience, #outokumpuexperience
  • 9. 01|15 Forever 901|15 Forever 9 O nce the buildings are complete in 2016, Baosteel’s landmark offices in Shanghai will have façade surfaces totaling 48,000 square meters. Designed by Pelli Clarke Pelli Architects (PCPA), the American firm behind such iconic buildings as the World Financial Center in New York and the Petronas Towers in Malaysia, Baosteel offices require cladding of the highest quality. In addition to the Shanghai project, the main building of the future Baosteel southern headquarters is being constructed in Guangzhou, and will rise to 140 meters tall. Adapting to requirements For the new headquarters, Baosteel Group supplies the hot bands, while SKS processes 316L stainless steel into a Linen 25 surface finish. Through a joint venture between Outokumpu and Baosteel Group, SKS has helped deliver stainless steel cladding on a number of prestigious buildings, such as the Chemsunny World Trade Center in Beijing. John Wu, Market Development and Research Manager, SKS, thinks it was ultimately the company’s ability to listen carefully and to adapt that allowed SKS to stand apart from local competitors. “The selection rounds were strict and our product was chosen after the third round of trial production,” Wu says. Strong and sustainable The quality of the stainless steel coil plate was also an important factor. “One of the advantages of Linen 25 is that it is good at preventing glare,” says Zhang Yiming, Technical Manager, SKS. “The material is not very shiny, making the reflection level acceptable. This is one of the reasons Linen 25 is an attractive surface finish for designers.” While it is industry standard to have the decorative finish polished into the surface of the coil, the Linen 25 pattern is rolled onto the surface. “It hardens the coil’s surface to a degree not matched by traditional decorative finishes, making Linen 25 more resistant to scratches and lowering the need for mainte- nance,” Yiming says. “Of course it is also a beautiful finish,” he adds. • n The reflection level of the Linen 25 surface makes it a good choice for preventing glare. ✎ Nicola Davison The surface finish of the cladding of Baosteel offices and headquarters in China are designed with Linen 25 that showcase Outokumpu’s expertise in high-quality stainless surfaces. Baosteel’s new offices in China Stainless solution • Baosteel’s new offices and headquarters in China required a cladding that meets the highest architectural and quality requirements. • The Linen 25 decorative finish is rolled onto the surface. It provides a harder surface than traditional decorative finishes, with acceptable reflection levels and better corrosion and scratch resistance. Customer Case Find out more about Outokumpu’s decorative surfaces in the web • outokumpu.com/surface-finish
  • 10. 10 Forever 01|1510 Forever 01|15 ✎ David Stonehamn A outokumpu & courtesy of Grundfos O utokumpu’s FDXTM stainless steel grades combine the high strength of duplex stainless steel with high ductility levels. This makes them comparable to the austenitic stainless steel grades that have so far most typically been used for challenging applications where the formability of the steel is at a premium. The FDX grades have raised plenty of interest for applications including flexible pipes, water tanks and plate heat exchangers. “But we soon realized that our customers in other demanding market areas such as pump manufacturers would also benefit from solutions that combine the formability of austenitic steel grades with the strength and durability of duplex grades,” explains Ramin Moshfegh, Senior Specialist, Forming and Virtual Product Development at the Avesta Research Center. A tough challenge for steelmakers Pumps often have to function under very harsh conditions in terms of pressure, temperature, wear and corrosion risks. The FDX grades are an answer to these challenges. “It’s crucial for pump manfacturers that these properties of FDX all combine to greatly increase the overall durability and service life of their pumps, and thus reduce the need for maintenance,” says Moshfegh. Novel formable duplex (FDXTM ) stainless steel grades are proving to be well suited to demanding applications such as pump casings, where the formability of the stainless steel is a vital asset alongside strength, durability, and resistance to wear and corrosion. FDX grades favorable for pump components Built to last In many respects, pump chambers, which are manufactured through a complex process involving multiple steps, have presented Outokumpu with the ulti- mate test of the material formability of their FDX grades. Formability tried and tested with pilot customers Danish pump maker Grundfos has been seeking out new options for pump casing material for their wide range of submersible pumps. Important applications for such pumps include groundwater intake, irrigation systems, the dewatering of mines and construction sites, fish farm facilities, fountains and offshore installations. A strong and durable duplex stainless steel would clearly fit the bill for challenging environments like these, as long as the material could be suitably formed to precise specifications. The tests carried out by Outokumpu and Grundfos confirmed the impressive formability of FDX for manufacturing pump casings on a commercial scale. “The results were consistent, with the final strength of the product significantly increased. Our customers have described the outcome as very promising,” says Moshfegh. “They are now able to see how they can produce the same components with both higher strength and better corrosion resistance than before.” Opportunities for cost savings Moshfegh is convinced that the positive findings will also enable manufacturers to develop pumps that can reliably withstand harsher operating conditions. These include environments of high pressure, heavy wear and extreme temperature variations, as well as high salinity levels in marine applications. “Another benefit of using high-strength material like FDX is that it gives manu- facturers an opportunity to downgauge the dimensions of steel components, and produce light-weight pumps that can save on both material and space,” explains Moshfegh. This option to downgauge can result in considerable cost savings, as well as greater freedom for technical design. From the lab into the real world According to Moshfegh, the unique combination of properties is due to the favorable microstructure and chemical composition of Outokumpu's FDX grades. The ductility of the new grades is particularly attributable to a phenomenon known as the TRIP effect, standing for Transformation Induced Plasticity. The TRIP effect is achieved by using a cold forming method that enhances the strength and formability of the stainless steel. The test findings have also shown that manufacturers will be able to use the same forming tools earlier used with the
  • 11. 01|15 Forever 1101|15 Forever 11 FDX grades standard austenitic grades, after making minor alterations regarding pressing force and the use of lubricants. “The findings show that our FDX grades have a unique combination of properties. No one else currently produces grades like these as commercially available products for important markets and applications where such solutions now represent key advantages,” Moshfegh adds. • Reference to the more detailed technical paper describing the findings from the testing of FDX steel grades in pump casings, available online • www.outokumpu.com/white-papers Outokumpu first launched the new FDX 25™ and FDX 27™ duplex grades in May 2013, after developing them for four years at the company’s Avesta Research Center in Sweden. The FDX grades offer good resistance to localized and uniform corrosion. At the same time, they have proven to be as durable as existing high- strength duplex grades. Furthermore, the FDX grades have been seen to offer all the other typical benefits of duplex stainless steels, including mechanical strength up to twice that of austenitics, and good resistance to stress and corrosion. Properties of FDX increase the overall durability of pumps, reduce the need for maintenance and offer greater freedom for technical design.
  • 12. 12 Forever 01|15 EXPERIENCED TEAM PLAYER Oliver Picht earned his doctorate from the Institute for Metallurgy and Scientific Studies at RWTH Aachen. His professional career includes stops in the process, product and manufacturing technology at globally leading companies such as Alunorf, Alcan and Novelis. The senior manager is married to a doctor and enjoys sports, photography and cooking. Meet Oliver and other Outokumpu experts at the Outokumpu Experience • outokumpu.com/ experience
  • 13. 01|15 Forever 1301|15 Forever 13 N irosta’s transformation process towards having more flexibility in all its units is in full swing. “After visiting our five locations in Germany, I am very certain that we can quickly achieve clear results with our realignment within the market. The changes we are making should become more noticeable for our customers.” For Oliver Picht, the already initiated strategic and structural changes are the new foundation, while well- trained and motivated teams are the keys to success. Focus on the customer Picht believes that Nirosta will set itself apart from the competition by offering service that is both optimized and individualized. “For years now, many of our customers, for example in the automotive industry or in the white goods segment, have increased their level of services to their customers. Customers require that their suppliers take the same approach,” says Picht. “Nirosta will rise to the challenge.” He is convinced that the joy of work means clear understanding of what every employee does for the customer. “Our ­employees are passionate and very proud of their customers and want Outokumpu to be viewed as being best in class,” he points out. Active forces of change Cooperation between departments is a great positive force for the ongoing changes, but “the transformation will still take time to complete.” “We are restructuring Outokumpu Nirosta – reorganizing, consolidating, and simultaneously making investments in new machines and equipment to further optimize the production of ferritic grades in Nirosta. Our target is to become an even higher performing manufacturer of stainless steel products and a better employer,” says the new head of Nirosta. Service that shows He compares the transformation process to a shipping industry. “We are transforming a large tanker into a maneuverable yacht. Upon completion of the transformation process, Outokumpu Nirosta will be an agile partner that will be able to take advantage of its strengths in serving its customers.” As one possibility, he views a model of different service packages. “We must offer our customers the required product selection and the most optimal service in order to meet their specific needs. Everything counts: including availability, packaging types as well as offering a customer- specific service.” For Picht, gaining an edge over the competition is often decided far apart from the products and services offered. Instead, it often comes down to knowing the customer and being able to optimally support him with his business activities. This is where motivated teams throughout the entire supply chain will make a difference. • n The new head of Outokumpu Nirosta in Germany wants to lift the customer experience to an entirely new level by offering more agility throughout the entire supply chain. Oliver Picht seeks more agility for Outokumpu Nirosta ✎ Jorma Leppänen A Outokumpu profile
  • 14. 14 Forever 01|1514 Forever 01|15 F innish company, Langh Group Cargo Solutions, chose Outokumpu’s new high- chromium austenitic grade Outokumpu 316plus ™ (also known as Outokumpu 4420) for their new tank and special cargo containers. As the name suggests, the new grade’s proper- ties are even better than 316(L). Because it contains less nickel and molybdenum, it is a ­competitive alternative for 316(L). Product Manager Markku Yli-Kahri shares his view on 316plus. How did you learn about 316plus? Langh Group Cargo Solutions manufac- tures special portable containers for cargo and portable tank containers for liquid transportation in ships, trucks or on trains. Over the years, we have deve­loped and improved the containers and the trans- port methods. Our target in development is to build containers that speed up cargo loading and unloading times, optimize a vessel’s stability and keep the pro­ducts undamaged during t­ransport and loading. ✎ Anne Myllykoski A Tuomas Harjumaaskola & heidi vanhapiha 316plus makes containers last Langh Group Cargo Solutions needed a strong and durable material for their two container types. Product Manager Markku Yli-Kahri from Langh Group Cargo Solutions gives his insight on working with Outokumpu's new grade. 316plus As stronger material, 316plus allows for thinner walls of the container, which results in lighter weight and increased capacity.
  • 15. 01|15 Forever 1501|15 Forever 15 The tank container will be on display at Outokumpu Experience in Berlin. Come and discuss with experts what the grade could offer for your business. • outokumpu.com/experience When we were planning these containers, I was in discussion with Outokumpu and they brought up the new material as an alternative. We took the grade on board and the new tank container is made completely of 316plus. The special transportation container’s walls and floor are made of 316plus. Why did you choose 316plus? We needed a strong material for a corro- sive environment. 316plus had a number of pro­perties that made it appealing. It is stronger than 316(L) and has better corro- sion resistance. This means that we could make thinner walls for containers, which results in both a lighter weight for the container and an increase in the amount of material that can be carried. This is already a big benefit for us. When we add the attractive price to this, the offer was even more intriguing. The special container will be used for transporting corrosive and sharp bulk materials. For this container, 316plus went through cold working to further increase the strength. The steel will not burst easily even if sharp objects are loaded into the container. This is a great improvement from a durability point of view. What material have you used before for your containers? We have built the special containers with wear-resistant carbon steel before, but the combination of corrosion and wear resis- tance of 316plus was better. We have also worked with Outokumpu duplex grades for certain containers, but for these containers the corrosion resistance of 316plus is good enough. How did the material perform? It was a relief to know that handling and welding of 316plus was similar to standard grades we have worked with, and that we could use familiar tools and welding tech- niques in construction. This made the fabri- cation fast and easy. We didn’t notice any problems when welding and constructing the material. At the time of the tank’s construction, 316plus was still in the process for stan- dard acceptance and we needed the official T11 and ADR approvals for the container. Therefore, several new material tests were run by Lloyd’s Register. 316plus passed all the material tests without any problems. The first experience of 316plus was posi- tive and we will continue to follow these containers closely to see how they perform during use. Our target is a longer container life cycle that will make the container even more cost efficient for us as a producer. • 316plus was accepted as UNS S31655 into the ASTM A240 standard in March 2015. Check the grade’s properties at SteelFinder on steelfinder.outokumpu.com. 316plus passed all the Lloyd’s Register tests without any problems. “We could use familiar tools and welding techniques in construction. This made the fabrication fast and easy,” says Markku Yli-Kahri.
  • 16. 16 Forever 01|1516 Forever 01|15 O utokumpu offers a wide selection of surface finishes: from polished or patterned to shot blasted or brushed. In addition to finishes like Bright Annealed, Outokumpu produces an array of different surfaces, that can also be customized upon special request. Outokumpu’s selection of nearly 30 individual surface patterns maintain an appealing appearance in use, and offer, for example, an esthetically attrac- tive interior in elevators or softly reflecting and stunning façade materials. The sparkle to dullness spectrum Outokumpu surfaces excel with exceptional properties regarding their reflectivity or roughness. The high-gloss surface called 2R² almost matches the quali- ties of the mirror-polished finish. Outokumpu offers a wide variety of surface finishes for our stainless steel products, covering everything from decorative architectural cladding to attractive, hygienic surfaces for kitchens. Stainless selection for decorative surfaces Bright annealed 2R/BA Dishwashers, sinks, washing machine/ dryer drums, architectural cladding, automotive fenders Coarse/Fine (#3 or #4 polish) Elevators, escalators, cash desks, interior architecture Brushed Wet brushed, Dry brushed Elevators, escalators, refrigerators, handrails, cookware, kitchen goods, interior architecture Patterned Linen, Linen Star, Linen Supermatt, Square, Diamonds, Microlinen, Leather Grain, Austenite, Haze, Laser, Micro- checker, Waterfall, Triangle Elevators, escalators, interior architecture, anti-slip surfaces, sinks, claddings, facades Special 2R2, Gritline, Rolled-On, Supermatt Appliances, restaurant equipment, elevator doors, ice machines, grills, refrigerator interiors The decorative surfaces of stainless Surface finishes For Find the right surface for your needs: our global sales network together with service centers can offer a helping hand. You can also find out more about Outokumpu decorative surfaces by visiting • outokumpu.com/ surface-finish It is produced inline at regular mill facilities, which makes this surface an interesting and cost- efficient alternative. At the other end of the gloss spectrum, Outokumpu has a dull finish called “Supermatt”. This is a shot-blasted surface with an extremely homogeneous, high- quality appearance and currently our dullest available finish. Outokumpu continues to inno- vate with new, beautiful and func- tional steel surfaces now and into the future. One example is the Laser surface that Outokumpu developed for One World Trade Center. We introduce the case in the following story. • Microchecker Supermatt Polished & ground in the spotlight
  • 17. 01|15 Forever 17 ✎ Scott Diel A Christos Katsiaouni The new laser surface was created for one of America’s new architectural landmarks. > Highlighting the One World Trade Center in the spotlight
  • 18. 18 Forever 01|1518 Forever 01|15 n I t is not just another skyscraper. At 104 stories and 541.3 meters, it is not the tallest in the world (it is the fourth tallest), but it may indeed carry more symbolism than any other skyscraper on the entire planet. One World Trade Center (1WTC) in Lower Manhattan, New York City, is the architectural landmark created to replace the Twin Towers that were destroyed on September 11, 2001. Opened in November 2014, it provides over 325,000 square meters of office, commercial and residential space. 1WTC also serves to memorialize the structure that preceded it. Outokumpu covers the corners Architecturally, 1WTC presented many challenges. Not only were the regular ­challenges of skyscraper construction present, but there were elaborate security requirements, as well. “The original structure had distinc- tive corners and the architects sought to echo these in highlighted corners on the new structure,” says Outokumpu Project Manager, Jörn Teipel. Teipel is in charge of all architectural applications of stainless steel that are produced at Outokumpu Nirosta, including special surfaces. For the 1WTC project, a team consisting of members of application technology, production, product service and a roll texturer were given the task to create a brand new surface. Creation of Laser “In order to accentuate the corners,” says Teipel, “the architect requested a surface that would appear bright from whatever angle it was viewed.” Outokumpu’s Linen finish would have been standard, but to make the corners appear prominent the architects required even more brightness, so Laser was created. Laser is a pattern finish produced with an embossing process in the rolling mill. It takes its name from the structure on the roll, which is created with laser technology. Two hundred tons of Laser-finished cladding, made in the Dillenburg plant in Germany, was delivered to the 1WTC site. Stainless attracts attention Although stainless cladding has been in use for around 100 years, its positive attributes keep it from going out of fashion. “Competing materials are aluminum, plastics, concrete and stone, but in comparison, stainless is a generally very corrosion-resistant material,” says Teipel. “After cleaning, it has the same appearance as years before, a feature that is hard to achieve with concrete or plastics.” Indeed. The stainless on the Chrysler “When you have a very matt finish, it can appear lifeless. Therefore, we need to develop dull surfaces with sparkle and liveliness!” “Builders want the appearance to be constant over time,” says Jörn Teipel, Project Manager. One World Trade Center is the architectural landmark in Lower Manhattan. Laser surface was created to make the corners of the building appear prominent. IntheSpotlight
  • 19. 01|15 Forever 1901|15 Forever 19 Find Outokumpu’s decorative surfaces on the web • outokumpu.com/surface-finish building in New York City, just six kilo­ meters uptown from 1WTC, still looks good a full 85 years after its construction. “Builders want the appearance to be constant over time,” says Teipel. “Architects like its ‘honest’ and ‘pure’ qualities, as well as its noble appearance. Stainless simply attracts attention.” Matt with sparkle In recent years, there have been glare issues with tall buildings in heavily urbanized areas, such as the Walkie-Talkie building (20 Fenchurch Street, London). This has led cities like Singapore to create legislation about curtain walls. “We are asked more and more by archi- tects if we can supply duller finishes,” says Teipel. “When you have a very matt finish, it can appear lifeless. Therefore, we need to develop dull surfaces with sparkle and live- liness!” • Two hundred tons of Laser-finished cladding, made in Dillenburg, Germany, was delivered to the construction site. Architects like stainless steel’s ‘honest’ and ‘pure’ qualities, as well as its noble appearance.
  • 20. 20 Forever 01|1520 Forever 01|15 It was out-of-the-box thinking that led designer Emelie Ahlnér to develop the striking steel dress recently showcased at Swedish Fashion Week – a gorgeous, Gehry-esque swathe of matte mesh folds. The collaborative METMASK project emerged from a simple question: Could stainless steel exist as a lightweight material? The idea was to explore knit metal as a lightweight design and improve upon existing steel mesh by creating a stronger, formable multi-layer material. The team of partners worked to produce a lightweight Stainless fabric steels the spotlight steel cold facts Read more about the project in Outokumpu Stainless News • www.outokumpu.com knit laminate compound of a mesh stainless steel core of austenitic grade 304/316. This was then sandwiched in between two thin sheets of solid stainless steel. The new material is as strong as a steel sheet, but only half the weight – ideal for markets where cost and weight are important considerations. AErjaLempinen The new material is as strong as a steel sheet, but only half the weight. Anna Ponzio, a research manager at Jernkontoret (the Swedish Steel Producers’ Association) wore the dress at the Swedish Fashion Week.
  • 21. 01|15 Forever 21 Sustainability report 2014 n 316plus accepted into the ASTM A240 standard Outokumpu’s new addition to its product portfolio, the high-chromium austenitic 316plus TM (Outokumpu 4420), has been accepted as UNS S31655 into the ASTM A240 standard from edition 15A on March 2015. ASTM A240 is the standard specification for chromium and chromium-nickel stainless steel plate, sheet, and strip for pressure vessels and for general applications. 316plus is an enhanced version of 316(L) as it is stronger and its corrosion resistance is boosted by higher chromium and nitrogen contents. Outokumpu Annual Report and Sustainability Report published In 2014 Outokumpu took a positive step forward. In the second year since the merger, tangible results of the strategy started to show: profitability was clearly improved, debt was reduced and a strengthened customer focus was reflected in improved delivery performance and the number of new customer projects. Work continues to return Outokumpu back to sustainable profitability. The year 2015 also marks a milestone for our sustainability reporting: it’s now 40 years since the first environmental report of Outokumpu was published in 1975. Open Day at Australian Service Center Outokumpu’s Service Center in Melbourne, Australia held an open day for its wide customer base in early March – and it was a resounding success. More than 60 customers attended from a diverse range of industry sectors including hospitality, manufacturing, fabrication, distribution and building and construction. Follow us! Regular updates are published in Stainless News at outokumpu.com and tweeted by @outokumpu View a video of the event on the Outokumpu website • www.outokumpu.com Read more about Outokumpu’s achievements in 2014 in reports at the Outokumpu website • www.outokumpu.com Read on page 14 how Langh Group Cargo Solutions use the grade in their transportation containers. Annual report 2014 Experience Outokumpu’s Australian Service Center’s Open Day via video.
  • 22. 22 Forever 01|1522 Forever 01|15 ✎ Steve Roman A Outokumpu A world that lasts forever RAW MATERIALS -Ferrochrome (Kemi mine) -Nickel -Molybdenum -Other alloys such as titanium SUSTAINABLE PROCESSES Sustainability is key to Outokumpu’s long-term prosperity and growth. We develop our operations every day, step by step. This takes us closer to our target – a sustainable society. 85%RECYCLED CONTENT SUSTAINABLE SUPPLY CHAIN Responsible sourcing according to ethical principles and strict best practise policies. Our top priority is a safe and healthy workplace Our aim is to maximize recycling Landfill wastes reduced by 80% Over 100,000 tonnes of metals recovered from waste and utilized as raw material Melting of stainless steel Outokumpurecyclingprocesses Continuous casting Ho trolling Coldrolling Recycling and delivery STAINLESS STEEL IS 100%RECYCLABLE RECYCLED STEEL USE ANNUALLY OVER 2,000,000 TONNES OUR AIM IS TO MAKE STEEL WITH ZERO WASTE T he significant investment Outokumpu has made in the environment over the past decade shows some impressive returns. Last year, according to Juha Ylimaunu, head of sustainability and development at Outokumpu, the company's recycled content rate topped 85 percent, making Outokumpu the global industry leader in recycling. In addition to recycling, Outokumpu continues the work to increase process effi- ciency, essentially trimming energy input and waste output wherever possible. Turning by-products into resources Those efforts have paid off effectively in managing the slag, dust and scales that result from the production chain. This waste isn't actually waste at all, Ylimaunu points out. At its melt shops in the US, UK, Sweden, Finland and Germany, Outokumpu, together with its contractors, extracts valuable alloying metals like nickel, chromium and molybdenum from the slag and returns them to the manufacturing Outokumpu’s drive toward leaner stainless steel production continues by improving material and energy efficiency with recycling in the lead role. Sustainability in practice Sustainability “Finding pathways to efficiency goes hand-in-hand with investments to smoother operations,” says Juha Ylimaunu.
  • 23. 01|15 Forever 2301|15 Forever 23 Building and construction (ABC) 50+ years White goods and other appliances ~13 years Food and drink, kitchenware ~23 years Transportation ~23 years Metal industry and machinery ~18 years CUSTOMER BENEFITS -Clean tech material -Low environmental footprint -Uniquely sustainable production -Life Cycle Inventory (LCI) available for all main products Packaginganddelivery Up to 50 years Еvenover1,000 years End use of stainless steel Upto20years Customer 5% SUSTAINABLE STAINLESS STEEL Outokumpu’s stainless steel enables efficient solutions benefiting both customer and society as a whole. Stainless steel’s superior life cycle properties give customer advantages in sustainability. Steel is the most recycled material in the world. 6:1EFFICIENT LIFE CYCLE AVOIDS 6 x EMISSIONS USED TO MAKE IT MEGATRENDS DRIVING THE DEMAND FOR STAINLESS STEEL POPULATION GROWTH AND URBANIZATION, INCREASING MOBILITY, CLIMATE CHANGE, SCARCITY OF RESOURCES AND ENERGY. The global growth rate (CAGR) is corrosion-resis tant | high-strength | hygienic | aesthe ticallypleasing m aintenance-free | durable | fully recyclable n Outokumpu’s sustainability report was published in March. Read what else Outokumpu did in the area of sustainability in 2014. • outokumpu.com/ sustainability-report-2014 process. The company similarly pulls metal out of the dust and scales produced in steel making. The bulk of what remains is used mainly for construction purposes like road struc- tures or in making asphalt. Outokumpu's Swedish plant, for example, converts part of its slag into mega blocks for wall construc- tion, while in the UK recovered brick waste is used as a substitute for dolomite. In 2014, the company's Tornio, Finland, plant made history by reaching a 100 percent use rate for its slag. It's a significant milestone on the road to achieving the ultimate zero-waste target. Every watt counts Energy use is another issue that is monitored closely, not only because of the power Outokumpu uses annually in steel production, but because of the carbon emissions associated with it. Constant process improvements led to huge energy efficiency gains in recent years, which helped to cut the amount of CO₂ emitted per tonne of steel produced by over half between 1997 and 2007. The company has set itself a goal to increase energy performance by ten percent and to shave another 20 percent from the CO₂ per tonne output over the 2009–2020 period. “There is no magic way to decrease the CO₂ emissions. Finding new pathways to efficiency is more or less our daily work. It goes hand-in-hand with investments that target smoother operations,” Ylimaunu says. “For example, last year our Dillenburg cold rolling unit in Germany improved its energy efficiency significantly without any bigger investments.” Knock-on savings Looking at the wider economy and ecosystem, Ylimaunu stresses stainless steel is an inherently sustainable material that actually reduces emissions and saves energy. With stainless steel’s decades-long lifespan, strength and easy maintenance, it is ultimately a low-cost proposition. Tanker trucks made with stainless are larger and lighter, leading to long-term fuel savings. Stainless is also critical to the existence of the renewable energy industry. It is used in solar energy projects and for higher wind power towers. “As the vision of our company is to create a world that lasts forever,” Ylimaunu says, “we are producing this type of product and collaborating with other industries for sustainable innovation.” • The recycled content rate in Outokumpu stainless topped 85 percent, making it the global industry leader in recycling.
  • 24. 24 Forever 01|15 We look forward to seeing you at the event. You can also follow the event online. Visit Outokumpu Experience event site for more information. outokumpu.com/experience OCT 26–30, 2015 Tall Building Conference CTBUH 2015 New York, USA Upcoming events Welcome to Outokumpu Experience See you in Berlin on May 27–28 or follow the #outokumpuexperience on Twitter. NOV 17–19, 2015 Stainless Steel World 2015 MECC, Maastricht, The Netherlands