Colleen McCaskell

Edinburgh, United Kingdom United Kingdom

Paid Media Manager at Ambergreen Internet Marketing

Advertising / Marketing / PR

I possess a diverse range of experience in digital marketing and am always keen to advance my knowledge in this ever-changing field and further develop my expertise in the realms of SEO and PPC. I have in-house and agency experience in managing pay-per-click campaigns and conducting search engine optimisation for higher education institutions, local businesses and e-commerce sites. I have a thorough grounding in Excel, Google Adwords, Google Analytics and have passed the Google Advertising Fundamentals exam. I am able to assist or advise clients on subjects as varied as social media, email marketing, keyword research, link building and website optimisation. Although I am focused on devel...