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The Complete Marketing Action Plan
The 8 key strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The 21C Players
 
Philosophy - What is marketing? ,[object Object],[object Object]
Dan Sullivan – The Strategic Coach ,[object Object]
Demographics
The Players
The Feeders
The Notable Nine
The Opportunity Matrix Whitening Facial Aesthetics Invisalign/6 month smiles Incognito veneers Cerec Implants Dentures 25-35 35-50 50-70 65+ Gay Pound
Branding
 
Bringing your brand to life
Web attraction
Your website ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],And for you?........
Your Web Team ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media
Web attraction
The KEDO The offer by which you make yourself  irresistibly attractive  to the clients that you DO want to deal with.  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Relationship Marketing
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The smile/facial check ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Referral System ,[object Object],[object Object],[object Object],[object Object],[object Object]
Membership of the practice ,[object Object]
Networking and Strategic Alliances
Networking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic Alliances ,[object Object],[object Object],[object Object],[object Object]
Interruption Marketing
Interruption marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Financial Considerations ,[object Object],[object Object],[object Object]
Recommended reading and resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DBC - Outcomes
Follow me….
Thanks for listening

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