Australian Broadcast Summit Final

1. You can’t close your ears Clive Dickens

2. 10 years ago

6. The brands we forgot

8. Now some bad news

9. UK Commercial Radio’s revenues falling £(M’s) Source :RAB/Ofcom

10. Now the good news

11. 82% Source : BBC Eartime research 2010

12. 60% Source: BBC Eartime research 2010

13. 47m Source : RAJAR Q4:10 IPSOS/RSL

14. Platform neutral

15. Decide what business you are in... € ‘000s Source: AA/ Spend in Euro

19. Brand awareness is 7% un-prompted & 34% prompted Source: Harris Interactive 16+ UK Online Omnibus

20. What about streaming music services?

21. The stuff in between the music

22. Unique Music Content

23. Football & Comedy

24. Masthead websites are declining

25. Go where your audience are

26. Harness passion of Social Graph

27. Over 10m YouTube views

28. 1.7m app downloads 300,000 active users

29. All UK Radio in one simple player

30. Absolute Radio streamed 11.4m hours of live programming in January BBC yet to publish Oct-Jan data

31. Choice & Convenience

32. But, who listens to podcasts?

33. 3,425,603 Source : Absolute Radio server logs for January 2011

34. Over 15,000 free episodes ‘On-Demand’

35. Website more than a brochure

36. Is Digital Radio working in UK?

41. 65% of Absolute Radio listening is digital

42. Disruptive Innovation

44. Absolute Radio is becoming a mobile music & entertainment brand with radio at it’s core

45. You can’t close your ears Clive Dickens @cdickens