CauseNetwork is a new kind of Digital and Mobile platform providing Fundraising, Communications, Commerce and Advertising to non-profits for free.

1. We Bring Giving to Life
#LiveToGive

2. About Us
CauseNetwork was conceived with modest goals and driven by the hope we could do good
things for great Causes that really need help.
In early 2014, we realized that we had an opportunity to do something extraordinary. Real
changes in our national culture and in technology has opened a door. So we set our sights on
building a company that can do well and do good. Then we built a solution that rivals or
improves upon platforms from companies with valuations reaching into the billions of dollars.
Increasing consumer and market demand for Corporate Social Responsibility, combined with
the pace of technological innovation, have created the opportunity to turn the power of
capitalism and commerce into non-profit fundraising. Our goal is to be the best solution
available for Causes, Supporters and Advertisers alike.
Management will use this round of funding to accelerate growth and achieve our market
potential as the world’s first non-profit Advertising network - online and mobile.

3. We Are a Consumer & Cause-Driven Marketplace
A “Network” Where Everyone Benefits
Great
Causes
get free fundraising
tools & mobile
messaging channel
to connect to
Supporters
Supporters
are empowered to
donate to their
favorite Cause
through everyday
activities, for free
Advertisers
see measureable
ROI that also
boosts brand
image, sales &
Social-Local-Mobile
reach

4. We Created a Scalable, Digital Platform
• Free, branded solution turns everyday activities
into funding support for Causes
• Includes a web marketplace, mobile app and web
app with messaging, donation services, and more
• 1000+ national Advertisers generating up to
10% donation or higher with each purchase
• Local Advertising extends value to small businesses
and local Causes.
• Donation Coupons™ offer a unique way to enable
sales with donations online, in-store or mobile
• Proprietary tracking system ties sales and donations
to Supporters and Causes together
• Partner Program with turn-key tools and support to
drive membership and fundraising campaigns.
Tightly integrated with social media, email and more
On-line Marketplace Mobile App
Web App Plug-In
Fundraising, Communications, Commerce, and Advertising

5. We Act as a Clearinghouse that Generates Donations
Supporters connect,
shop “in network”,
donate goods, & more
Causes join & ask
Supporters to
to use the platform
Advertisers pay via
sales commissions
and advertising
CauseNetwork
donates 55-90% of
revenues generated*
DONATIONS
Our Tracking Systems Enable Precise ROI Measurement For Advertisers
* CauseNetwork leverages the power and reach of Causes, directly promoting to their Supporters. This
saves CauseNetwork money on marketing and advertising, which enables us to pass on a significant
portion of our revenue to each Cause as a donation - turning Advertising dollars into Cause funding.

6. A Simple Way to Look at CauseNetwork
“What’s the difference between these two dresses?”
Both cost $100 from
the same Advertiser
• Generated a $10 donation for Mom’s
favorite Cause – the Audubon Society
• Made the Advertiser look great to loyal
Audubon Supporters
• Made Mom feel great and empowered
• Generated profits for CauseNetwork
But the one bought through
CauseNetwork …

7. Already 150+ National & Local Causes Signed During Beta
“CauseNetwork helps us raise funds
outside of traditional formats… it’s the perfect solution: savings
for our supporters and a new source of funding"
Karen Torres, Executive Director
Ronald McDonald House Charities, Greater Washington D.C
“CauseNetwork is a game changer. Students and alumni save
AND raise money for scholarships – at no cost to them.“
Mark Kraner, George Mason University
“Cash-strapped non-profits get a free
and entirely effortless way to raise money.“
December 17, 2015
H.O.P.E.
“CauseNetwork’s free, easy to use and can make a positive
impact on a cause that is specifically important to you.
…you can finally shop like it matters.”
February 23, 2016
virginia magazine

8. We Meet Demand Created by Major Market Shifts
Technology
bought products once a year
to support a Cause*
Consumers
$95 billion
mobile sales
47%
$173 billion**
projected mobile sales
Major market shifts have created
a unique opportunity…
*IEG, Cone, Nielsen, Edelman and The Cause Marketing Forum
** Verify, Inc.
28%
to make CauseNetwork the charity app
on half of U.S. mobile devices
2008 2015
bought products once a month
to support Cause*
20182015

9. “What will
have the
biggest growth
for digital
fundraising?”
survey of fundraising professionals
 Mobile giving jumped by 45% from 2014 to 2015*
 One in seven online donors gave using a mobile device in 2015,
up from one in 10 in 2014.
 68% of Americans own a smartphone, according to
Pew Research Center.
 Nearly 30% of US households no longer own a landline **
 Mobile coupons are 10X more likely to be redeemed than
traditional coupons.***
 95 - 98% of notifications are read within minutes of receipt.****
Causes can’t afford nor do they have the
internal skills to build mobile apps, so
very few have them.
We Put Everyone’s Heart In Their Hands
With a Free Mobile, Multi-Channel Engagement Platform
* Blackbaud, a processor of online donations
** Summer 2011, http://www.hipcricket.com/
*** http://www.mobilecommercedaily.com
****Multiple sources

10. We Make Mobile Campaigns Free & Easy
With a Dashboard and Tools for Cause Administrators & Marketing Professionals
 Multi-platform in-app messaging connects Causes
to all Supporters via mobile and desktop
 Messaging offers better response & is cheaper than
direct mail, telemarketing, and door-to-door
 Multiple fundraising tools including direct
donations, commerce, and travel
 Messaging can get key information out:
events, news, schedules, galas, legislation, etc.
 App works for national, local and social campaigns
with mapping built in

11. “…the ‘Boomerang Generation’… is exerting it’s potent
influence to reshape Corporate Social Responsibility
(CSR) in the most powerful place of all – the
marketplace.”
“Advertisers are learning that the good they put into
the world is now returning to them – as a boomerang
in the form of return on investment.”
“Millennials are the most racially diverse generation
group in the United States… at more than 86 million
people, the largest in history.”
Millennials Pull Corporate Social Responsibility
into the Marketplace
by Russ Stoddard July 23, 2014
We Connect Causes to a New Generation of Donors

12. We Added New Revenue Streams for 2016
• CauseNetwork converts old-fashioned local sponsorships to mobile ads with coupons
• Donation CouponsTM let Supporters donate to their Cause through local Advertisers
• Uses Cause volunteers as a low-cost salesforce
• Platform in place, sales tools being developed, testing begins Q1 2016
Donation
Services
National
Advertising
Local Mobile
Advertising
• Aggregating no-cost services makes them usable by all Causes and Supporters
• Consumer electronics donation service launched Dec 2015
• Additional services targeted for 2016 include cars, clothes, click/text to donate
• Premium Cause Advertising for national brands across all sites
• Capabilities are in place, initial conversations indicate significant interest
• Pilot tests to quantify offerings in Q2 2016, with 1st sales Q4
In addition to revenues from each marketplace, we’re adding new ways for Supporters to generate donations and profits
Operational
Services
• Cause-centric services built organically or provided by third parties
• Includes dedicated platform, volunteer management, scheduling, content management
• Strategic partners extend sales and capabilities as well as increasing speed of growth

13. Our platform enables:
National Advertisers can secure positioning across
all Causes and reach every Supporter
Local Advertisers can choose all or regionally
targeted Causes to support
All advertisers can utilize Donation CouponsTM
We Focus on Advertising
 Top placement in the mobile app and on-line marketplace
 Inclusion in Cause branded promotions, emails and newsletters
 Ability to control the ad, coupon, price throughout the year

14. CONSUMER ELECTRONICS:
• Used electronics across many categories accepted today.
• Supporters complete a form listing products to donate, then send
them in postage paid, and we do the rest
• Partnership with TradePort, the country’s leading Refurbish/Reseller.
• Donors get a tax write-off for the full resale value of the products.
We Convert “Goods” Into Donations (and Profits)
&
&
CARS:
• In 2015 only 3% of Causes could take car donations, but in Q2
2016, every Cause can accept car donations via CauseNetwork.
• CauseNetwork has a partnership with Insurance Auto Auctions
(IAA), the leading North American salvage auto auctioneer.
• Donors get a tax write-off for the full resale value of the car.

15. Our Next Generation Solution Will Deploy This Year
The next version of our solution utilizes a “mobile first” design
approach that will deliver a customizable suite of features
offering our Causes an even greater number of tools and
content options.
Management plans to offer all of these features in our basic
version for free.
Larger Causes that wish to utilize CauseNetwork’s platform
more extensively will be offered Premium Services (e.g. fully
customized mobile app) for a small fee.

16. We Have Multiple Advantages
• Branded mobile app with messaging that is in-demand, free and customized
• SoLoMo – app and platform built for social-local-mobile emerging market
• Two patents pending: donations via retail coupons and coupon price protection
• First-mover branded non-profit Advertising network and marketplace
• Solid, experienced team who have built and sold companies
• Platform is live, complete, extensible and generating revenues
• Back-end tracks sales/giving to Supporters, Causes, and Advertisers
• First National and Local, self-service Advertising platform
• Low-cost local sales force through the Cause volunteers
• Customized promotional tools for Causes and agencies
• Cause and industry partnerships drive reach to millions
• Parent / Child deployment capabilities allow revenue splits for Causes with chapters
• Emotional Supporter data – value will increase as we scale

17. Our Two Patents Pending Give Us an Edge
Using retail POS systems to capture donations for a user’s Cause:
US Patent Pending #14/951,610 Filed: 11/25/2015
This is designed to work with our mobile app. We are in the process of securing and launching in-store coupons
with Advertisers in brick and mortar stores now. These Donation CouponsTM, offer a proven, easy way to handle
donations at cash registers. Competitors would need to find ways to capture donations in other ways than the
one that already dominates the market*.
Exclusive offers on one site, protected & fulfilled on another
US Patent Pending #13/913,018 Filed: 06/04/2013
This is designed to protect pricing on exclusive offers from Advertisers. During our early stages, Advertisers
expressed interest in price protection so we built, implemented, and proved the concept and value with several
of them. Using this IP, Advertisers can sell products and guarantee pricing, order tracking and donations
generated with total control over costs and distribution.

18. • Do research, create plan
• Design/build IP and platform
• Launch beta with Causes
• Refine model/metrics
• Right-size overhead, costs
• Leverage audience size with
Advertisers to increase
revenues and margins
• Accelerate growth
• Plan for strategic expansion
We Are Executing Our Growth Plans
Build & Beta
•Add Causes and Supporters
•Expand channels and offerings
•Increase revenues and sources
•Activate In-Store Donation
Coupon and local Advertisers
Grow Capitalize & Expand
1. Increase audience and reach by adding Causes, Supporters
and additional revenue generating services
2. Accelerate growth via direct sales and strategic partnerships
with third-party non-profit services and technology firms.
3. Add features, functionality and utility to solidify market position
We are fully operational and generating revenues.
Our goals for 2016:

19. We Will Use Our Funding To:
Expand and activate Causes, Supporters and Advertisers by…
• Adding new Causes of all sizes and across all categories
• Increasing direct sales and expanding strategic partnerships
• Expanding our marketing and presence in social media
Supporter and revenue growth will be generated by…
• Increasing promotions through our Causes and their advertising agencies
• Further building out local Advertising tools to deliver on SoLoMo potential
• Supporting Cause promotions with improved tools and content
Increase usage of our platform by…
• Assisting Causes with developing and executing on their mobile marketing campaigns
• Offering more products and services that generate revenue such as car donations,
gift cards, traditional fundraising tools and premium Advertising.
• Improving the quantity and quality of our “deals” via multiple channels
• Adding Local Advertisers through development of sales tools, training and support
• Continuing to automate and enhance our platform features and functionality to allow
for faster growth with reduced costs.

20. Our Team
Mike Rowen
Co-Founder, Director
SVP e-commerce and M&A at Capital One, Bain & Co consultant, Board.
Director for start-ups & non-profits, engineer with 19 patents issued
Glen Gulyas
Co-Founder, Director
Founder, CEO, Key Exec and/or Board Director in numerous startups and
multiple exits, deep experience in technology, sales, and operations
Lloyd Griffiths, Dean at George Mason University
Tracie McMahon, COO of National Student Clearinghouse
General Ken Minihan (Ret.), Exec. Director NSA for 12 years
Board of Directors
Clay Buckley
President
Team lead, began working with retailer brands at AOL, expanded success
in start-ups and in his last role as head of AARP consumer partnerships.
CauseNetwork has a committed team of additional full and part-time employees and
contractors who drive marketing, operations and more on a day-to-day basis.

21. Thank you, for more information contact:
Glen Gulyas
Co-Founder
202-390-1000
glen@causenetwork.com