Read more: http://www.cisco.com/web/strategy/sports/index.html

1. Digital Transformation in Sports
#InternetOfEverything

2. #DigitalTransformation
Digital transformation requires
companies to think of the Internet
as the Internet of Everything.
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3. #InternetOfEverything
The Internet of Everything is
causing a digital disruption in the
world of sports
Find out how the game is
changing…

4. #InternetOfEverything
“We offer the unique ability to blend targeted
advertising and branding with game video and
other features to a stadium of passionate fans.”
Source: Mac Freeman, SVP of Business Development, Denver Broncos

5. #InternetOfEverything
Focusing on business outcomes:
Broncos boost concourse
signage revenue by 50%
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#InternetOfEverything

6. #InternetOfEverything
“We can easily justify Cisco StadiumVision
financially, but the value to our brand identity is
immeasurable.”
Source: David Peart, SVP Sales and Service,
Pittsburgh Penguins

7. #InternetOfEverything
Internet of Everything in action at
CONSOL Energy Center:
• 200% increase in the number
of advertisers
• 300% increase in concourse
advertising and sponsorship
revenues
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#InternetOfEverything

8. #InternetOfEverything
“It was clear that these technologies are the
foremost solutions which will provide an optimal
wireless network and mobile video delivery
for our fans.”
Source: Jon Ola Bergaplass, Chief Technical Strategist,
Connected League, Norsk Toppfotball

9. #InternetOfEverything
Norsk Toppfotball (NTF) is
committed to implementing these
disruptive technologies as a
solution to keep their fans at the
center of the action league-wide
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#InternetOfEverything

10. #InternetOfEverything
“Cisco is delivering technology that is new to
consumers, providing an unforgettable digital
fan experience.”
Source: Chip Foley, VP Technology, Forest City Ratner
(Developer of Barclays Center)

11. #InternetOfEverything
Barclays continues to adapt to keep
their digital fans connected and
engaged
See more
#InternetOfEverything

12. #InternetOfEverything
“We are better serving our customers, realizing
unprecedented operational efficiencies that are
helping us to streamline venue management and
deliver more value to our partners.”
Source: Todd Goldstein, President Global
Partnership, AEG

13. #InternetOfEverything
Staples Center and AEG realize
approximately:
• 10% increase in per cap
revenues
• 400% increase in promotional
item revenues
Read more
#InternetOfEverything

14. #InternetOfEverything
“We pride ourselves on being at the forefront of
the latest technology, and are excited about how
this solution will allow us to create new and
meaningful opportunities for our partners.”
Source: Piers Thompson, General Manager, Strategy & Projects,
Allianz Stadium

15. #InternetOfEverything
Allianz Stadium and Etihad Stadium in
Australia are embracing Internet of
Everything opportunities to drive new
revenue growth and operational
efficiencies
Read more
#InternetOfEverything

16. Are you ready?
Learn more about the
Internet of Everything in Sports
#InternetOfEverything
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