Circus Social is a Singapore-based startup that specializes in building Social Software for Marketers across the world. We have a unique blend of Creativity, Business and Technical skills, and our troupe is multi-talented, international and great fun to work with - just like a world-class circus!
Over the last 18 months, we've worked on social media campaigns for leading multi-national brands such as Coke, Nestle, Unilever, P&G and more. We've created social media monitoring dashboards, brand dashboards, CRM programs, social media contests - and a host of other things for brands across the planet!
We've created regional campaigns that have run in more than 7 languages, we've built apps that have been integrated with third party services such as Spotify and SoundCloud - heck, we've done it all! If you think you have a campaign in mind that we haven't worked on before, we'll give you a discount! And if it's amazing enough, we might just do it for no charge. ;)
Here's what some media coverage about us has said:
The Next Web: "Circus Social’s selling point is almost certainly its expertise — as the people running it have already carried out marketing campaigns for years." Read the full article here - http://bit.ly/tnwcircus
Social Media Today: "Circus Social’s unique “hospital medical school” model is a safety net for brands and marketers." Read the full article here http://bit.ly/18OujeR
Some more information about us and what we can do for you:
A quick fact sheet
* We are 1.5 years old and have grown to a team of 28 full time people.
* We have offices in Singapore and Bangalore.
* We have delivered dozens of projects for brands like Coke, Unilever, Nestle, SingTel, AIA, KFC and many others.
We offer.
* Custom Solutions : We build social applications across all major social platforms for both web and mobile.
* SaaS (Software as a Solution) offering: Our Plug and Play apps engine allows small brands, entrepreneurs and marketers from around the world to create, launch and manage their own Facebook apps and Campaigns without worrying about coding, hosting and other technical matters. Monthly subscriptions start as low as $10 a month. We launched recently and already have subscribers from 3 different continents.
Handy Links
* Website - http://circussocial.com/
* Facebook Page - https://www.facebook.com/CircusSocial
* Twitter Profile - https://twitter.com/circussocial
* You can directly start using our product here. - http://domore.circussocial.com/login.
We are a WPP partner company.
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Recent Social Media Campaigns by Circus Social
1. DO MORE
with Circus Social
1
Kickass Agency
+ Nerdy Software Company
= Circus Social
2. 2
OUR TECHNOLOGY SOLUTIONS
ENTERPRISE SOLUTIONS
SOCIAL APPLICATIONS
• Create, Publish, Launch and Manage
your own applications
• Publish on Facebook or on your own
website / blog
• Pay as you use model
• Ever increasing number of
applications
• Secure and Scalable hosting
included
MANAGED SOLUTIONS PLUG & PLAY SOLUTIONS
A hybrid subscription pack that cuts
in between Enterprise Solutions and
Plug & Play offering:
• Unlimited usage
• Complete White Label
• Publishing & Design support
• Priority Tech Support
BRAND DASHBOARDS
WEBSITES
REWARD PROGRAMS
SOCIAL GAMES
3. Own Delivery Centre Amazing Team Expertise End to End Solutions
Quick turnarounds
Predictability,
efficiency & high quality
Mix of tech, marketing and
creative skills. 30 people.
Design Services
We get better EVERYDAY
In depth understanding of Social
API’s
Ability to create social software
across web, social platforms,
mobile platforms and to seamlessly
integrate
the same
Over 150 custom projects
delivered for world’s best
brands
Admin Panel
Secure Hosting & Maintenance
3
MORE WINS MORE MARGINS 360 SOLUTIONS FOCUS
4. • Manage all apps
from same admin
panel
• Complete control
over user
submissions
• Edit application
content
• Social CRM features
inbuilt
• Download user data
• Send emails and
SMS messages
directly from
dashboard to
participants
Secret Sauce:
The Circus Social
Apps Platform
Robust. Powerful. Simple
4
DIY Solutions
Exclusive. Cutting-
Edge. Limitless.
Enterprise
Solutions
Fast. Custom. Unique.
5. Enterprise Solutions
Exclusive. Cutting-Edge. Limitless
Turn the page for sample case studies…
Social Games
Social Reward Programs
Custom Campaigns
Brand Dashboards
Social Support Desks
Social CRM Technology
6. SOCIAL GAMES
Nothing tickles your fans’ fancy (and makes them spend more time on your Facebook page) like a
Facebook game! Top it off with an amazing prize for the top winner coupled with a competitive and
dynamic leaderboard and you have a winner on your hands!
6
7. NEA builds an addictive game
to encourage Singaporeans
to keep Singapore clean!
• Amazingly fun game – built at a
crazy budget!
• Users vie with each other to
clean various parks, hawker
centres and HDB void decks to
earn points
• 18 different skill levels
• Addictive!
• Works across web and mobile
(IOS and Android)
• Unique social aspect
7
8. SGX introduces investing…
with a gaming twist!
• A fun stock game that introduces
first-timers to trading within a
safe environment
• The twist: give away stocks to
your friends in order to grow
your portfolio!
• Real time stock price updates
• Various social features built in
• The user with the biggest
portfolio wins amazing prizes
• All functions work across both
web and mobile (Android and iOS)
• Complete client control from the
admin panel
8
9. NSCS asks you to spot terror
threats
• A fun game that invites users to
spot terrorism threats in 4
situations
• The user with the fastest timing
wins a prize each week
• All functions work across both
web and mobile (Android and
iOS)
9
10. SOCIAL REWARD PROGRAMS
Reward your fans with goodies and love so that they may spread the word of your brand. Take it one
step further and reward your fans’ online activities with physical goodies! See our favourite clients
who have crossed the digital divide to create a truly 360° experience.
10
11. MILO Breakfast Champions
redeem MILO items
on Facebook
• Users challenged by brand to
complete tasks.
• Users earn points for completing
challenges and rating other’s
challenges.
• Crowdsourced winner emerges
• Every user can redeem points
for MILO branded goodies.
• Entire Rewards System
managed through the application
– including CRM component
• Everything is managed from
the admin panel
11
12. NTUC rewards Singaporeans
for doing good
• Encourages Singaporeans to pledge
and fulfill good deeds
• Users can pledge existing good deeds
or create new one’s
• Upon redemption, users can redeem
completed pledges at special
redemption mobile vans across
Singapore
• All functions work on a website, on
Facebook web version and on mobile
(Android and iOS)
• Single admin panel to manage all
versions
12
13. 13
• Febreze users get a physical
invite to take part in the
‘Febreze to go’ challenge
• Users are challenged to
complete 10 fun activities
• Users earn points that can be
redeemed for goodies
• Objective is to communicate
various applications of Febreze
and drive repurchase
• Works on a microsite and is
mobile optimized
• Connects to a user’s FB ID
A program for advocates of
Febreze
14. CUSTOM APPLICATIONS
We have created over a 100 customized social apps for top brands like Coke, P&G, Unilever and
Nestle. We will help you with conceptualization, design and development, management and hosting.
We build social apps on your website, Facebook Page, mobile, blog on platforms like Facebook,
Linkedin, Twitter, Spotify, Google +, YouTube and more! Journey through our recent work!
15. 15
Tweet and share your vibe
to win a Lenovo Vibe
phone this football season
• Lenovo launches new Vibe
phone via a message sharing
contest on a web microsite and
mobile
• User declare their vibe by
picking sides through unique
hashtags
• Contest launched across 9
markets and 6 different
languages.
• Global counter to track
#hashtag score for
competitiveness
• Contest submission details can
be downloaded via admin panel.
16. Coke Move Happy Playlist
• Create a happy playlist for your
activities based on your activity,
length of time, tempo, and
favourite artists!
• Integrated with Spotify’s API
• Works across web and mobile
(iOS and Android)
16
17. KFC Mongolia shows users
how to keep warm!
• A fun photo contest where
users can drag and drop
stickers onto their uploaded
images
• All functions work across both
web and mobile (Android and
iOS)
• Complete client control from
the admin panel
• Client can download images
off the admin panel
• Client can email each
individual user from the
admin panel
17
18. You gotta sing it to win it with
Holiday Inn Express!
• A songwriting competition app
• Upload songs from your
computer or Soundcloud
• Leaderboard to show users’
ranks
• Vote for your favourite song!
18
19. Say yes to stains with
OMO Play Recipe!
• Find a play recipe for your kids
and set up a play date with
other mum’s kids
• Track your play recipe activities
on your calendar
• Submit your own play recipe or
find one that suits your
preferences
• Work across both web and
mobile (Android and iPhone)
19
20. 20
• Sofitel’s launches brand new
hotel with Instagram + Vine
contest
• Allows users to upload photo
and video by just using a
#hashtag
• The simple mechanic allows easy
participation
• Photos and videos can be
moderated via customized
backend admin panel
• Crowd source function allow
easy access to all submission
across platforms on one singular
gallery
Win One Night @ Sofitel
with just one simple
#hashtag
21. 21
Give the world a better
smile with Operation Smile
• An app that get users to share
their best smile photo to help
children born with cleft lips
• Smile counter to track amount
of photos collected
• App crowd source photos from
Facebook, Instagram and a
roving photo boot!
• Users can share their photos on
Facebook
• All photos submission can be
downloaded with one click for
post PR activations.
22. Expedia highlights digital
traveller trends in interactive
infographic
• A beautiful infographic that is
both interactive, informative
and integrated with Facebook’s
API
• Fans can participate in Expedia’s
survey and see their quiz
answers appear alongside
Expedia’s researched dataset
• Available on Expedia’s website,
Facebook page, and mobile
22
23. SMU lets your Facebook
profile tell you what you
should study
• App predicts a Facebook user’s
personality based on their Social
Graph data
• Additional inputs from their
friends’ surveys complete the
picture
• Results delivered in real time
• Unique downloadable personality
Info graphic created for every
participant
• User’s friends recommend
which courses will be best
for user
23
24. Guinness Singapore counts
down to Arthur’s Day!
• Users participate in a photo
contest and a weekly quiz in
order to stand chances to win
tickets to see The Fray!
• Users vie with each other on a
Leaderboard based on points
received from their activities
• Works across web and mobile
(iOS and Android)
24
25. Lenovo launches the stylish
K900 smartphone globally
• Crowd sourced photo contest
where users upload images from
PC, Facebook or Mobile!
• Images appear within Lenovo
frame
• Launched in 8 different countries
and 6 different languages
• Extreme ‘anti-hacking’ features
built in
• Built to work across web and
mobile (iOS and Android)
seamlessly
• Complete control from admin
panel
25
26. Build your customized Navy
Open House itinerary
• An automated itinerary
generator for visitors to the
Singapore Navy’s Open House
• Users share their interests and
time available and an itinerary is
automatically created for them
• Users can download their
itinerary in PDF format and
email it to their friends right
from Facebook
• Their personalized itinerary is
also emailed to them
26
27. Rinso moms create custom
interactive animations of
their kids under a minute!
• Moms upload kid’s picture
• Interactive animation
• App instantly creates 4 fun
animated adventures using the
child’s photo
• The interactive adventure
educates moms that cleaning
with liquid is better than
powder
• All functions work across both
web and mobile (Android and
iOS)
• Moms can share their creations
with friends on FB
• Complete control from admin
panel
27
28. RINSO Indonesia does it
again… on Mobile!
• After the runaway success with
Cerita di balik Noda 1, Rinso
Indonesia decided to run it a
second time, this time across
mobile devices!
• Mothers can upload photos of
their children, with a caption
explaining the ‘story behind the
stain’ on their t-shirts
• All functions work across both
web and mobile (Android and
iOS)
• Moms can share their creations
with friends on FB
28
29. AIA encourages
Singaporeans to treasure
everyday moments
• Photo Contest with unique
‘Engagement Index’
• All functions work across both
web and mobile (Android and
iOS)
• Ability to submit and rate
entries from both web and
mobile
• Manage both mobile and web
app versions from admin panel
29
30. Refresh your Facebook
Profile with Coca-Cola!
• Users are encouraged to post
pictures on Instagram using
selected hashtags
• All images are automatically
pulled into the application
• User can also create their
custom cover photo using
various branded Coca-Cola
Cover Photo Themes
• All functions work across both
web and mobile (Android and
iOS)
• Fully integrated with Instagram
30
31. Sofitel SO hotel hires
on Facebook
• Sofitel’s solution to filling up
vacancies fast
• Allows friends to recommend
jobs
• Highly discreet
• Allows Sofitel HR to browse
through submissions from admin
panel.
• Confirmations and invites for
interviews sent from the system
• Ability to add, edit and
manage jobs and download
applications from the admin
panel
31
32. 32
• Targeted at Audi fans and
enthusiast.
• Players can share contest and
challenge friends to top their
scores.
• Log in via Facebook to play.
• Available on Mobile.
• Link to product page
Audi launches sleek A8
with the ultimate quiz
33. 33
Locate the Guinness pub
nearest to you!
• An app that lists and locates
bars that stock up on Guinness
• Monthly challenge available for
users to attend to and win
prizes.
• Users upload photos from
Facebook or PC/Mobile photo
album
• All submitted photos can be
downloaded from the admin
panel
34. 34
Share your best advice
with Alliance Bank
• A photo contest app where user
shares the best advice received
by uploading a picture or
posting it on Instagram with a
hashtag.
• All entries can be downloaded
from the admin panel for post-
campaign activation.
35. 35
Show your support with
Arthur Guinness Projects
• This app invites users to pledge
to support the women of Cha
Cha Cottage
• Every pledge reveal a box on
the candle with the user’s name
• For every pledge received, the
amount of donation increases by
a certain amount.
• Once the app has received the
maximum number of pledges,
the candle will be ‘lit up’.
36. KFC Mongolia warms it
up again!
• Second phase of KFC
Mongolia’s campaign
• All functions work across both
web and mobile (Android and
iOS)
• Complete client control from
the admin panel
• Client can download images
off the admin panel
• Client can email each
individual user from the
admin panel
36
37. SOCIAL SUPPORT
Reach out to your fans and provide them support via social media application.
Our apps are customizable to tailor to your brand’s necessity and requirement.
37
38. Have a question for
Prudential? Contact them
on Facebook!
• Prudential’s customers may
contact Prudential faster via the
app rather than making a phone
call
• Works across web and mobile
(iOS and Android)
• Prudential can easily download a
list of users information and
their queries from the admin
panel at any time
38
39. AIA turns to Facebook to
receive customer’s
query faster
• AIA’s customers have an easier
way to contact the company’s
customer service: via Facebook!
• Works across web and mobile
(iOS and Android)
• AIA can easily download a list of
users information and their
query from the admin panel at
any time
39
40. SINGTEL reduces the
pressure on their phone lines…
by going to Facebook!
• Singtel customers now have a
new and easy way to reach out
to customer service… via
Facebook!
• Works across web and mobile
(iOS and Android)
• Singtel can easily download a
list of users information and
their query from the admin panel
at any time
40
41. Contact Audi Singapore…
via Facebook!
• Contact Us app with 3 different
forms for different enquiries
• Enquiries are sent to the
respective person in charge
• Ability to change the visuals and
email trigger’s recipients from
the admin panel
41
43. Tracking your brand in a holistic manner across social media, mainline media and across your
social platforms is an essential ingredient for effective and inspired decision making (unless you
have been living under a rock for the past few years)!
Tracking your brand helps you to:
ü Track your competition in real time
ü Make better decisions
ü Collaborate with stakeholders
ü Have your ear to the ground. Always.
43
44. 44
A Brand Dashboard for
SkyScanner
• Multiple Countries
• Multiple Platforms
• Integration with GA and Google
Trends
• Share story and photos in 1 click
• Analysis and Insights
45. 45
• Financial Data and Social Data in
one place
• A tool for top management to
track information and be aware
of opportunities
• Multiple access levels
• Integration with Ogilvy
authentication system
A financial + social tracker
for Ogilvy’s top 30 clients in
Asia
46. Dashboard Sample: Coca-Cola
MY/SG
• Dashboard alerts stakeholders
to active conversations on
selected topics
• Integrates with Radian 6,
Instagram and Twitter API’s
• Admin panel allows creation of
new and multiple Twitter and
Instagram topics
• Admin users can create and
track brand influencers
• Allows sentiment analysis and
competitor tracking
• Users can switch between
markets with a click
46
47. Campaign Performance
Monitoring Dashboard
• Tracks actual performance
against objectives in real time
• Dashboard alerts agency to
active conversations on
selected topics
• Integrates with Facebook,
Instagram and Twitter API’s
• Admin panel allows creation of
new and multiple topics
• Allows sentiment analysis and
competitor tracking
• Tracks brand’s influencers and
social traffic
47
48. Internal Dashboard for IHG
• iOS mobile native app for IHG
communications team in Asia,
Middle East, and Africa
• Share story and photos in 1 click
• Call / SMS / e-mail team
members through the app
• Works on iPhone and iPad iOS 6
and above
48
49. A
P
P
E
N
D
I
X
Campaign Tracker
How are your campaigns doing? Tracking of campaigns, keywords and accounts across Instagram and
Twitter. Multiple accounts can be tracked. Sentiment analysis is available.
Competition / Related brand trackerMainline media newsfeed and social buzz related to competitor or related brands
Concerns and Highlights
This is a section where any item, flagged in any section by anyone will appear along with the name of
the person who has flagged it
Feedback Goes straight to the in boxes of the entire brand team on the agency side
Idea Exchange
This is a mini forum functionality for different stakeholders to have a brainstorm / exchange and
build on each others ideas
Influencer Tracker
What your influencers are saying about you. A combined feed of everything that your influencer is
publishing across various platforms. Ability to sort and filter on keywords and sentiment tracker is
available
Media News Feed
What is the media saying about you. News and links from mainline news media where your brand or
related topics have been reported / mentioned. Sentiment analysis charts are also available
OPR Media monitoring tracker
Date wise tracking of media monitoring reports created by OPR. Readily available on click anytime,
anywhere.
Platform Tracker
A snapshot of what is being published by the brand (or group's) own social platfroms. Engagement
and sentiment analysis is also available
Reports and Documents PDF, deck and reports that the agency and client might want to shre with each other
Search analysis
Search trends related to your brand. The popularity and trends of searches for selected keywords
and comparisons across competition etc. Location maps, search results and related searches are also
available
The Social Buzz
What is the social buzz around your brand. A stream of conversations from across the web - clubbed
together under multiple topics. Sentiment analysis charts are also available
Timeline A visual interplay between social buzz and the mainline media news feed
Top Management Tracker A alert on any news or mention related to the top management of the company
Traffic Performance Traffic on your website, FB page/s and YouTube channel
49
50. SOCIAL CRM
Embark on a new CRM system for your fans. Combine old CRM triggers with fans’ online bahavior and
reach out to them in targeted ways like never before!
50
51. The Circus Social – Social CRM Framework
Campaign A
Facebook
Campaign B
Google +
Campaign C
Twitter
Sign Up
Tab
Facebook
Connect
Data & Permission
Capture
Database Set-up
& Updates
Trigger &
Message Schedule
Delivery Analytics
Trigger Set
Message Schedule
Product
Info
Contact
Activities
Circus Social
Delivery Platform
Existing CRM
- Elequa
- Send Grid
- Aweber
Social Message
- We Chat
- Lime
- Facebook
- Mobile
Interest
Open Date
Delivery Date
Click Through
Rate
Unsubscribe
Rate
Permissions
Revoke
51
52. PurinaONE sets a new
standard in Social CRM!
• PurinaOne engages their
pet-lovers through a month-
long challenge to convert
them into Purina fans
• At every stage of the
month-long challenge, users
receive personalized EDMs
with separate messaging
• Fans who ‘drop off’ the
challenge receive different
messages from fans who
complete the daily challenges
• Complete client control from
the admin panel
52
53. Apps are a great way to drive meaningful engagement on a Facebook page, blog or website…
but you already know that! Plug and play solutions tend to be a little restrictive, customized solution can
be too expensive..
53
CIRCUS Managed Solutions
CIRCUS
SOCIAL
HAS
A
TAILOR
MADE
SOLUTION
FOR
YOU..
•
Unlimited
usage
of
our
plug
and
play
engine!
•
Hands
on
support
for
customizing,
publishing
and
we
can
even
do
the
designs
for
you!
•
A
complete
white
label
opLon.
•
Priority
support
•
Circus
Social
cash
vouchers.
•
Publish
Anywhere
-‐
Website,
Blog
or
Facebook
Tab
•
Mobile
OpLmized
55. Plug & Play Apps
Install. Empower. Engage.
Check out our demo apps
The Penguin Shop
facebook.com/CSThePenguinShop
Elvis Presley
facebook.com/CSElvisPresley
Kim Jong Un
facebook.com/CSKimJongUn
• The price reflects the cost of the app for pages with less than 10,000 fans, for every additional 10,000 fans – the app subscription in creases by $1/month. Use the price calculator below to find out exactly how
much each app will cost your page.
55
56. Build:
Development, Testing
and Maintenance
Quick feedback will
help us deliver faster
Design
We can work with your designers
Or we can create the designs
Concepts
Send us a brief or invite us
For brainstorms / pitches
Wire-frames
Mock-ups
We are happy to create
mock-ups
Bring us in at any stage
Earlier the better!
56
57. Feel free to get in touch with us if you'd like to enquire about our products and
solutions, would like to speak with our client partner or support team, or if you’d just
like to rant about the last episode of Game of Thrones and about how Joffrey
Baratheon should just die already.
shalu.wasu@circussocial.com
O: +65 6213 7756
M: +65 9029 7601
amelia.apsari@circussocial.com
O: +65 6417 3053
M: +65 9852 4292
Email us at info@circussocial.com
57
ram.bhamidi@circussocial.com
O: +65 6213 7756
M: +91 8884 016 116
Call us at +65 6417 3053
Meet us at
SINGAPORE
71 Robinson Road, #07-01,
Singapore 068895
BANGALORE
2628, 4th Floor, 27th Main Road,
Sector 1, HSR Layout, Bangalore
maneesiam.ef@circussocial.com
O: +65 6417 3227
M: +65 9710 9529