1. CHRISTINA RIZZI
451 Cloverdale Road
Laneview, Virginia 22504
(757) 617-0014
crizzi27@yahoo.com
Ladies and Gentlemen:
I am extremely interested in exploring the career opportunity for a (fill in position title here) with your
organization. Enclosed is my resume for your review and consideration.
You will note that I have a BBA in Marketing and offer over 18 years experience in primarily retail
management responsibilities with demonstrated success. Throughout my background I have become known
for my intuitive market development skills and ability to handle the diverse and multiple levels of
responsibility associated with the oversight of regional marketing operations.
My professional profile includes the highest degrees of dedication, self motivation and productivity, with a
proven ability to quickly assess levels of service and performance and implement creative strategies to
optimize results. In addition to the multiplicity of core competencies detailed on my attached resume, I
possess special expertise in identifying and resolving operations problems while engaging cooperatively with
all levels of the regional team. I also have highly-developed computer and administrative skills, with nearly
two decades experience handling back office, summary reporting and metrics management functions.
Based on these factors and a review of my additional career highlights below, I would appreciate an
opportunity to discuss with you, in person, how my qualifications would match your needs. I am certain I
could pinpoint additional areas of expertise which would enhance my contributions as an integral member of
your organizational team.
Thank you for your time and consideration. I look forward to hearing from you soon.
Sincerely,
ChristinaRizzi
Christina Rizzi
Enclosure: Resume
2. CHRISTINA RIZZI
451 Cloverdale Road
Laneview, Virginia 22504
(757) 617-0014 • crizzi27@yahoo.com
Regional Marketing Manager
Offering a solid background based on formal training and 18 years multifaceted employment experience demonstrating
superior leadership initiative, market development and expansion expertise, team selection and mentoring creativity,
and award-winning performance success.
• Seasoned marketing professional with a broad portfolio of relevant skills combining proven expertise in all facets of
division and store level operations. Employed in both big box and specialty environments, developing broad -based
perspectives in the unique program profiles of diverse retail sales and service platforms.
• Handpicked to orchestrate the implementation of new visual merchandising concepts,management training programs,
turnaround of poorly performing units,department remodels, floor plan changes, core business plans, recruitment and
development of management and line sales personnel, and other enterprise initiatives.
CORE COMPETENCIES
• Team Recruitment / Development • P&L / Metrics Compilation & Analysis • Strategic Planning / Marketing
• Full-Scope Operations Management • Market Demographics / Mix Management • MS Office / Excel / PowerPoint
• Customer Service / Loyalty Building • Business Plans / Model Development • Needs Assessment / Consulting
• Grand Opening Orchestration • Floor Planning /Plan-O-Grams / Buildouts • Purchasing / Vendor Relations
• Field Installation / Service Mgmt • Scheduling / Payroll / HR Administration • Inventory Control
• Community / Public Relations • Policy and Procedure Architecture • Visual Merchandising / Display
EDUCATION & CERTIFICATION
RADFORD UNIVERSITY – Radford, Virginia
Bachelor of Business Administration in Marketing (2004)
Minor in Fashion Merchandising
Critical Coursework: Marketing Management; Retail Management; Internet Marketing; Buying & Procurement for
Designers;Marketing Research; Professional Selling; Advertising Management; Business Policy & Strategy; Marketing &
Consumer Behavior; Statistical Decision Support; Operations Management; Business Finance;Merchandising
Mathematics; EssentialsofMarketing; OrganizationalBehavior; Apparel MarketingSegmentation; Business Applications
of Computers; Apparel Construction Analysis; Fashion Merchandising; Applied Business Math;FinancialAccounting;
Public Speaking; Fashion Advertising and Promotions; Business Statistics;ManagerialAccounting; Ethics & Society
Activities: Phi Sigma Sigma
• Nominated and attended Nordstrom’s renowned Future Leader Training Program (2005)
• Advanced placement High School Diploma, Tallwood H.S., Virginia Beach, VA (2000)
INTERIM EMPLOYMENT
SELF-EMPLOYED – Laneview, Virginia
Live-In Caregiver (10/12-Present)
• Due to sudden serious illness of my mother, opted to leave the Nordstrom organization for an extended hiatus to relocate
and assist in her hospice treatment.
• Over 3½ years current experience managing all domestic, healthcare, pharmacology, transportation,and social
interaction needs,resulting in her recovery and the opportunity to return to personalcareer endeavors.
CAREER EXPERIENCE & HIGHLIGHTS
NORDSTROM – Paramus, New Jersey
Regional Merchandise Manager – Fashion Jewelry / Fine Jewelry / Watches (5/11-10/12) Interim RM (1/11-4/11)
• Concluded 8 years of fast-track advancement with the Nordstrom organization being assigned to take over the RM
position covering Jewelry Departments in 12 stores in NY, MA, CT, RI and NJ.
• Integrally involved in merchandise mix analysis and selection, serving as merchant liaison to corporate buyers.
• Provided extensive training to 26 department managers on product knowledge, selling techniques,visual merchandising
strategies,team retention, and best practices for high-end retail merchandising.
• Continuously assessed marketplace metrics and demographics to offer top product lines for current market conditions.
• Monitored stocklevels, planned for seasonalfluxes, and handled new and replenishment inventory maintenance.
3. CHRISTINA RIZZI Page 2
REGIONAL MANAGER continued
• Partnered with Store Management to surpass assigned performance goals and develop future regional merchandisers.
• Circuited all stores at least twice monthly with a concentration on under-performing units. Drew on proven successesto
coach store managers and leadership teams. Wrote action plans for the implementation of wall-to-wall improvements in
merchandise management, visual display, store team training, housekeeping,shrink control, etc.
• Filled in for absent RM (maternity leave) for four months, being groomed for permanent selection in early 2011.
Managed 12 stores in the Capitol District to include units VA, PA, NJ, NC and DC.
Corporate Trainer / Department Manager - Jewelry (10/05-1/11)
• Over five years previous experience at the Department Manager level, rapidly gaining corporate acclaim for exceptional
sales performance and consistently surpassing virtually all performance goals and indicators.
• Promoted to increasingly higher volume stores in Virginia, Maryland, Pennsylvania and New Jersey. Executed effective
turnarounds in several locations, hiring skilled talent, and mentoring leaders and sales teams in proven techniques.
• Strategically designed and developing merchandise mix and visual appeal strategies that enhanced the bottomline.
• Rolled out programs to interface with othercategories (cosmetics, apparel, etc.) during special events and promotions.
• Employed creative scheduling techniques to ensure adequate staffing during peak and valley sales periods.
• Managed inventory levels and department floor plans / counterspace according to corporate plan-o-grams.
• Communicated style trends and customer-specific product demands with the Regional Merchandise Manager and
corporate buying team to cultivate product awareness and offer the best mix to address proprietary market demands.
• Delivered consistent,substantialprofit margin increases and cost decreases at each location.
• Earned several “Department of the Month” and “Manager of the Month” awards during tenure.
Sales Associate (7/04-10/05)
• Recruited to the Nordstrom organization upon graduation from Degree program. Performed full-scope retail sales and
merchandising functions in a high-end retail environment specializing in fine jewelry and watches.
• Used extensive product knowledge and relationship-building skills to build and capitalize on customer base.
• Set and achieved daily, monthly, quarterly and yearly sales goals, operating on a commission-based pay plan.
• Assisted department manager with department merchandising, mix selection and inventory management.
• Meritoriously selected to attend Future Nordstrom Leader training program.
IN-SCHOOL EMPLOYMENT
EXPRESS (LTD Corporation) – Virginia Beach, Virginia
Retail Associate (1998-2004)
• Worked part time, seasonaland full time summers while concluding high schooland undergraduate programs.
• Integral part of a team of 15 store associates at a mall-based Express store.
• Handled full-scope routine retail operations functions to include: sales and customer service, display sets and
maintenance, seasonalstockchangeovers,checkout and cash drawer reconciliation, training new associates,
housekeeping,receiving and replenishment, and summary reporting.
• Available immediately. Willing to travel or relocate.
• List of References and Salary History furnished upon request.