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1. How Social Marketing Boosts Your
Online SEO

2. There are many reasons why social
marketing is the top sales pursuit
online these days. But the biggest
reason, is traffic! Take away all the
other benefits of becoming a pro
social marketer, and if you’re only left
with traffic, you’re still doing a heck of
a job.

3. Boosting your SEO power on the
internet helps clients and fans find
you, when they need you. So how
does using social media help you do
this?

4. Your Massive Link Network

5. If your business lacks inbound links,
then a quality social marketing plan
can make all the difference to your
search engine ranking. When you
consistently publish superb content to
your blog and other social sites,
people find this content and link to it.
Best of all – these links are 100%
natural, and often come from high
quality sources.

6. Indexing The Little Things

7. Search engines love to index all sorts
of things that are naturally keyword
rich. As you go about your business,
publishing updates on Facebook, posts
on Google+ and tweets on your
Twitter page, search engines are
indexing them.

8. If you allow them to be seen by the
public, your social profiles will help
people find your business, fast. Don’t
forget to include those keywords in
your updates, for an additional boost.

9. On Your Website

10. It’s a well known fact that Google loves
sites that are continually refreshed
with new content. Content that is
current, that attracts interaction and
that proves your site is constantly
evolving.

11. Social plugins on your website, or
attaching a blog to your website will
keep it this way. Your search engine
ranking will steadily improve over
time, depending on how much
keyworded content you add to it daily.

12. You should also add multimedia
content to your website for an added
increase in traffic, and SEO
improvement. Place videos on your
site to improve the content, and you’ll
drive traffic from Youtube straight to
your website.

13. Multiple Social Networks

14. You should always be expanding your
network of social sites – that is, if you
can afford to manage them all
efficiently. Creating a large network of
social sites, spreads out your brand
name and establishes a profile for your
business in the social sphere. The
more sites you’re prominent on, the
higher your ranking will become, and
the more traffic you’ll drive to your
business website.

15. Using Social Media as a Keyword
Curation Tool

16. If you simply use Google Adwords to
source your keywords – you’re missing
out! There’s a world of hidden
keyword gems, waiting to be
discovered if you learn to use your
social sites to this end. Search
microblogs like Twitter, or answer sites
for pertinent questions your niche is
asking. Then shape content around it.
Use social bookmarking sites to source
hot keyword topics.

17. Launch a real-time feedback campaign,
and get your immediate community to
tell you what they want. Finding the
right keywords is crucial to SEO, but it
goes beyond your basic search. There
are high competition keywords, low
competition keywords and more – so
learn to blend or maximize them for
better rankings.

18. Social Media Marketing University
(SMMU) is the creation of John Paul
Souza, a serial entrepreneur who's
held senior managerial positions at
Banc America Capital Management
Group and JP Morgan Chase. Serving
marketing professionals,

19. entrepreneurs and corporations,
SMMU differentiates itself by offering
hands-on training from hands-on
experts who are actively applying their
skills on real-world projects.

20. SMMU was recently honored as one of
the top 5 finalists by the leading blog
site, Mashable, as one of the top
provider of social media services for
businesses. The firm has earned the
title of "most trusted social media
firm" with over 900 unsolicited
testimonials.

21. For more information about social
media webinars and social media
online courses, please visit
http://www.socialmediamarketinguniversity.com