1. CHRIS SAUNDERS SaunderC@gmail.com 917-273-6520
PERSONAL
PROFILE
Articulate, energetic and motivated leader with 10 years’ experience in content planning,
copywriting, marketing, and account management
Experience working effectively across multiple project types and working with internal and
external stakeholder teams to deliver results on time and within scope
Agile and able to juggle multiple projects at a time while working individually, in a leadership
position or in a team setting
WORK
EXPERIENCE
Valtech (New York, NY)
Global digital and technology advertising agency specializing in agile methodology with global
clients such as Chanel, BMW, L'Oréal and Wegman’s. (3 month contract)
Content Marketing Manager | Contractor (March 2015 – September 2015)
Rebranded and set a new standard for a universal proposal for use by sales and project teams
worldwide to win and retain business
Wrote over 100 project case studies, company press releases, event materials and blog posts
for digital dissemination to accurately represent the company’s values, goals, acquisitions,
expansions, hires and other activities increasing Valtech’s digital presence
Spearheaded and completed project to create a new repository solution enabling sales,
development and design teams to easily track, manage and retrieve client and project
information for over 100 past, present and in-process projects
Adforum (New York, NY)
Global B2B website representing advertising agencies, production companies and award shows
Content Director (November 2009 – February 2015)
Content Production Manager (December 2007 – October 2009)
Content Producer (November 2005 – November 2007)
In charge of hiring, training & management of 14 employees in the content department over a
4 year period
Point person and head editorial manager for company website, which involved working
constantly to enhance the UX & functionality needed on the backend
Developed internal marketing initiatives including ads and commercials, generating revenue in
various industry sectors, and increase traffic for the website from approximately 4,000 to
7,000+ unique visitors per day, nearly doubling DAU
Consistently populated and wrote copy for social media channels with riveting creative
content from around the world, industry news and the latest updates from Adforum
Developed ongoing direct rapport with CEOs, CMOs, New Business Directors & Creative
Directors across the industry's top players ensuring Adforum was always at the forefront
Built relationships with award shows such as The Cresta Awards, The Andy Awards, Cannes
Awards and The CLIO Awards using outlets such as galas, partner websites, press releases &
printed media, significantly increasing Adforum’s reach in the industry
Forged partnerships with top international advertising agencies such as BBDO, DDB, Y&R,
McCann Erickson and Droga5 to promote their core competencies and credentials on a
proprietary online platform
Built a collection of leads for the sales team by cataloging & editing agency listings
2. EDUCATION Lafayette College, Easton, PA (May 2004)
Bachelor of Arts in International Affairs
United Nations International School, New York, NY (2000)
OTHER SKILLS Language Skills,
Conversant in French
Computer Skills,
Microsoft Word, Excel, PowerPoint, Access, Adobe Photoshop, WordPress, knowledge of SEO,
TMPGEnc 4.0 Xpress and various Email and Internet applications
ACTIVITIES Event coordinator for Kids Kicking Cancer
NCAA Division I varsity basketball
Jamaican National Basketball team member
Active singer/songwriter, musician and performer
Manage content on several websites using the WordPress platform
Manage, coordinate, book rehearsals and events for, and handle day-to-day operations for musical
act, Eleventh Ward