Chris Perry
3 SlideShares 23 Followers
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Unternehmen/Arbeitsplatz
Greater Boston Area United States
Beruf
THE GENERATOR empowering Leaders of Change in digital commerce and beyond.
Branche
Consumer Products
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chrisperrygenerator.com
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Chris Perry is THE GENERATOR empowering Leaders of Change in digital commerce and beyond. From Reckitt Benckiser to WellPet to Kellogg’s to many leading global CPG brand clients at Edge by Ascential, I have led eCommerce strategy, organization, education and capabilities, generating top-talent teams, over $350MM+ in sustainable revenue growth, 1000's in online share leadership and collaborative joint partnerships with over 25+ top eCommerce retailers, including Amazon, Walmart, Kroger and more.
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ecommerce cpg retail digital strategy amazon marketing strategy digital marketing d²c direct-to-consumer competition challenger branding commodotization challenger brand branding differentiation strategy fmcg strategic planning business model brand innovation digital brand management dtc e-commerce statistics search internet infographic review growth online shopping sales
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