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Avoiding the
Social Media Time-Suck
    21Time Online More Managing
    Your
         Practical Tips for
                            Effectively




Chris Heiler
We are living in the
         Era of
     Innovation
We are living in the
         Era of
     Innovation
You have
more roles
to play
You can do
this




You
Can
Do This!
Big Picture Concepts



 Time Management
        Strategies




  Tools and Tactics
BIG
  Picture
Concepts
determine
       your
objective
what will   success look like?
choose the right
playground
choose the right
playground
do one thing   really well
do one thing   really well
show up
show up
Give yourself permission to
         ignore people
Give yourself permission to
         ignore people
good is
good enough
good is
good enough
Time Management
        strategies
work within

time blocks
work within

time blocks
break abstract tasks into
smaller,
more-manageable tasks
take advantage of
downtime
schedule
updates
schedule
updates
automate
recurring tasks
automate
recurring tasks
share other people’s content
share other people’s content
empower
your employees
empower
your employees
Tools
and
Tactics
develop an editorial   plan and calendar
develop an editorial   plan and calendar
utilize all-in-one
           tools
utilize all-in-one
           tools
go
mobile
repurpose your content
repurpose your content
outsource
tasks
outsource
tasks
emphasize the

visual
emphasize the

visual
Segment your audience
You can do
this




You
Can
Do This!
Before you leave…
1. Slide deck: http://goo.gl/tKI3g


1. Facebook Page Content Plan:

http://www.landscapeleadership.com/planet-
facebook
Before you leave…




http://www.landscapeleadership.com/planet-content-workbook/
Get in touch
(800) 681-9169
chris.heiler@landscapeleadership.com
www.LandscapeLeadership.com
@Inbound_Agency
@Chris_Heiler

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Avoiding the Social Media Time-Suck