You have less than 1000 users...but you use Twitter pretty regularly. It's confusing... but here you will find tactics to get targeted followers organically.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
How To Get Twitter Followers
1. How Do You Get
Twitter Followers?
Not Just Any Followers, But Followers That Convert!
2. Simple Website Conversion Funnel
TRAFFIC -> LEADS -> CUSTOMERS
Drive Traffic to your Website
● Clicks from social networks
● Clicks from online searches (Google, Yahoo!, Bing)
A % of your Website Visitors become Leads
● Signed up for your email newsletter
● Gave their contact information for access to something
● Registered to use your free product
A % of your Website Leads become Customers
● Registered to use your paid product
● Bought an item
3. Treat Twitter With A Similar Funnel
Followers -> More Impressions -> More Clicks
Awareness
● Person receives a “follow”
● Person finds your profile, or tweet, in a search
Consideration
● Do I follow this person back? Why?
● Do I click on this link? Why?
● Do I share this tweet? Why?
Conversion
● Follow
● Click
● Share
Loyalty / Advocacy
● Engage in conversations
● Add to lists
● Favorite tweets
4. How Do You Get Twitter Followers?
1. Follow “The Right People”
2. Get followed back based on:
○ ...the value you provide to that user.
○ ...your relevance to that user.
○ ...your personality and it’s appeal to that user.
○ ...your reputation, as perceived by that user.
Think of this as a mathematical formula, with 4 variables.
The greater each variable, the better your follow-back ratio.
VALUE | RELEVANCE | PERSONALITY | REPUTATION
5. How Do You Find “The Right People”?
Mention Certain Keywords & Hashtags Engage With Similar Brands
Following, Followers, Mentions
8. Keep Your Account Clean!
Unfollow Users Every Week!
Inactive Users
(haven’t tweeted in a while...or ever!)
Incomplete Profiles
(the “egg” icon, no bio, etc.)
Have Not Followed You Back