Chris miller crisis is in the eye of the beholder -- cgm-- june 2014
1. Crisis is in the
Eye of the Beholder
Christopher Miller, President
The Piedmont Environmental Council
June 3, 2014
2. Follow best practices, but keep in
mind…
The closer you are to the impact, the
more you tend to think something is a
crisis
Often in our work, there isn’t a major
crisis… but a series of mini-crises
14. We’ve found that people in crisis crave
information
Be the group that provides information
Be the group that provides visuals
Be the group who can tell a story
Be the group who provides a way to act
15. What if the crisis hasn’t happened
yet?
Case Study: Lifting the ban on uranium mining
in Virginia