Show Me The Blog 2011 Online Social Networking Presentation

1. Finding Networking Value &
Putting it to Use for Your Gain

16. The Conversation
The conversation is:
– organic
– complex
– speaks in a human voice
Social media is not a strategy
or a tactic –
it’s simply a channel.

17. Approach – What can I do?
• Website/Blogs
– Comment on other people’s blog posts
– Distribute your blog posts everywhere
– Point back to relevant blog posts from others
• Forums
– Contribute to community forums
• Twitter
– Just converse
– Hash tags (check out others/create your own)
– Twitter chats
– Triberr
• Facebook / Linkedin
– Set up profile ; connect and participate in groups

18. Approach – What can I do?
• Videos / Photos
– Post “How-to” videos on YouTube
– Post presentations to Slideshare or Scribd
– Integrate Flickr acct for photo sharing for blog posts
• Bookmarking
– Bookmark blog posts (technorati, reddit, del.icio.us, stumbleupon,
facebook, twitter )
• Other
– Add to your email signature
– Attend events
– Call people out of the blue/setup meetings with those who are local

21. 9 KEYS
TO ONLINE NETWORKING
SUCCESS

22. 1. Plan

23. 2. Experiment

24. 3. Listen

25. 4. Share not just your content

27. 5. Be consistent
• Don't shout. Don't broadcast. Don’t brag.

28. 6. Contribute in a meaningful way

29. 7. Create happy fans

30. 8. Reward ‘em

31. 9. Be Human
10. Be Human

33. See You Online!
• Connect with Kesha
– Web: xdwebsolutions.com
– Twitter: @xdwebsolutions

34. Credits
• Tactica Interactive Communications, The
Conversation
• Tara Hunt, Your Social Media Strategy Won’t Save
You
• Twenty Two Squared
• Delphic Sage, Social Networking