Visteon final presentation

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Visteon Corporation is a Michigan-based automotive supplier that offers innovative design and manufacture solutions to many major automakers across the globe. In this project, our goal was to redesign a vehicle's dashboard, which displays primary driving controls such as the speedometer and the odometer, or the vehicle's center stack where the radio, air controls and navigation functions are positioned. We researched on drivers’ behavior and explored creative designs/functionality where the vehicle dashboard and center stack could be more intuitive and user-friendly while supporting drivers' safety.

Design Technologie

Team Visteon
Suzie Arellano, Sheng Li, Scott Tsuchiyama
Wednesday, December 14, 2011

About Visteon
Auto parts supplier
Focused on climate, electronics, interiors,
lighting
Our client contact:
works in R&D, is responsible for “Gen 1”
prototypes
Wednesday, December 14, 2011

Our Responsibilities
1. Safety
2. Thinking “outside the box”
“Design something new and useful, but
don’t make it distracting”
Wednesday, December 14, 2011

Research & Personas
Wednesday, December 14, 2011

Major Findings
Distractions
“I set my phone on the passenger seat and
use it as a GPS”
Ambiguity
“I don’t really know the difference between
something that should be fixed soon, or
fixed immediately”
Information Overload
“When I look at my speedometer, I’m usually
trying to check how much I’m over or under
the speed limit.”
Wednesday, December 14, 2011

Visteon’s Competitors
Wednesday, December 14, 2011

Name of
Competitors
Delphi Automotive
LLP
Johnson Controls
Inc.
Continental
Automotive Group
Our prototype
Features
Head- up display
Speed Limit
information
Internet access
Navigation system
Traffic and
weather alerts
Driving statistics
Maintenance
details
Visteon’s Competitors
Wednesday, December 14, 2011

Design Ideas
Wednesday, December 14, 2011

Our Design Space
Wednesday, December 14, 2011

Design Ideas
Speedometer
Wednesday, December 14, 2011

Design Ideas
GPS/Heads-Up Display
Wednesday, December 14, 2011

Design Ideas
Gas Gauge
Wednesday, December 14, 2011

Design Ideas
Hide/Remove Elements
Wednesday, December 14, 2011

Design Ideas
Driver Statistics
Wednesday, December 14, 2011

Design Ideas
Maintenance/Problem Alerts
Wednesday, December 14, 2011

Design Ideas
Expanded Maintenance Info
Wednesday, December 14, 2011

Usability Test
Wednesday, December 14, 2011

Usability Test Setup
Video Game
laptop
iPad
Tester User
Wednesday, December 14, 2011

Usability Test Setup
Wednesday, December 14, 2011

Before the Test
Video Game
laptop
iPad
Tester User
Wednesday, December 14, 2011

Free Use of the System
Video Game
laptop
iPad
Tester User
•Edit display
•Set GPS
•Read about alerts
Tasks
Wednesday, December 14, 2011

“Driving” Session
TasksVideo Game
laptop
iPad
Tester User
•Speed/speeding
•Low fuel alert
•GPS update
Tasks
Wednesday, December 14, 2011

Identified Issues
No ‘below speed limit’ indicator
Wednesday, December 14, 2011

Identified Issues
Use of touch elements on
dash display
Wednesday, December 14, 2011

Identified Issues
Imprecise indicator of exact
amount of fuel left
Wednesday, December 14, 2011

Identified Issues
Driver statistics not
particularly useful
Wednesday, December 14, 2011

Heads-Up Display
Wednesday, December 14, 2011

Next Steps
HUD background noise
Visual cues from speedometer
New elements
Wednesday, December 14, 2011

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Visteon final presentation

1. Team Visteon Suzie Arellano, Sheng Li, Scott Tsuchiyama Wednesday, December 14, 2011

2. About Visteon Auto parts supplier Focused on climate, electronics, interiors, lighting Our client contact: works in R&D, is responsible for “Gen 1” prototypes Wednesday, December 14, 2011

3. Our Responsibilities 1. Safety 2. Thinking “outside the box” “Design something new and useful, but don’t make it distracting” Wednesday, December 14, 2011

4. Research & Personas Wednesday, December 14, 2011

5. Major Findings Distractions “I set my phone on the passenger seat and use it as a GPS” Ambiguity “I don’t really know the difference between something that should be fixed soon, or fixed immediately” Information Overload “When I look at my speedometer, I’m usually trying to check how much I’m over or under the speed limit.” Wednesday, December 14, 2011

6. Wednesday, December 14, 2011

7. Wednesday, December 14, 2011

8. Wednesday, December 14, 2011

9. Visteon’s Competitors Wednesday, December 14, 2011

10. Visteon’s Competitors Wednesday, December 14, 2011

11. Name of Competitors Delphi Automotive LLP Johnson Controls Inc. Continental Automotive Group Our prototype Features Head- up display Speed Limit information Internet access Navigation system Traffic and weather alerts Driving statistics Maintenance details Visteon’s Competitors Wednesday, December 14, 2011

12. Design Ideas Wednesday, December 14, 2011

13. Our Design Space Wednesday, December 14, 2011

14. Design Ideas Speedometer Wednesday, December 14, 2011

15. Design Ideas GPS/Heads-Up Display Wednesday, December 14, 2011

16. Design Ideas Gas Gauge Wednesday, December 14, 2011

17. Design Ideas Hide/Remove Elements Wednesday, December 14, 2011

18. Design Ideas Driver Statistics Wednesday, December 14, 2011

19. Design Ideas Maintenance/Problem Alerts Wednesday, December 14, 2011

20. Design Ideas Expanded Maintenance Info Wednesday, December 14, 2011

21. Usability Test Wednesday, December 14, 2011

22. Usability Test Setup Video Game laptop iPad Tester User Wednesday, December 14, 2011

23. Usability Test Setup Wednesday, December 14, 2011

24. Before the Test Video Game laptop iPad Tester User Wednesday, December 14, 2011

25. Free Use of the System Video Game laptop iPad Tester User •Edit display •Set GPS •Read about alerts Tasks Wednesday, December 14, 2011

26. “Driving” Session TasksVideo Game laptop iPad Tester User •Speed/speeding •Low fuel alert •GPS update Tasks Wednesday, December 14, 2011

27. Identified Issues No ‘below speed limit’ indicator Wednesday, December 14, 2011

28. Identified Issues Use of touch elements on dash display Wednesday, December 14, 2011

29. Identified Issues Imprecise indicator of exact amount of fuel left Wednesday, December 14, 2011

30. Identified Issues Driver statistics not particularly useful Wednesday, December 14, 2011

31. Demo Wednesday, December 14, 2011

32. Heads-Up Display Wednesday, December 14, 2011

33. Next Steps HUD background noise Visual cues from speedometer New elements Wednesday, December 14, 2011

34. Thank You! Wednesday, December 14, 2011

Visteon final presentation

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