15. Need-to-listen Effect
Speaker 1: what would you like from the
supermarket?
Speaker 2: erm I dunno, maybe something
with ham and cheese?
Speaker 1: Shall we make sandwiches?
daniel.Bennett@ogilvy.com
16. Need-to-listen Effect
Speaker 1: what would you like from the
supermarket?
Speaker 2: ??????????????????
Speaker 1: Shall we make sandwiches?
daniel.Bennett@ogilvy.com
Almost as many phones as there are peopleRyan Air, Emirates, other transatlantic providersJapanese trains have banned, we have quiet coaches,
Virgin trains to Manchester have installed signal boosters actually
Curious to note
Split attention
Split attention
Split attention
Curious to note
These are Halfalogues, not dialogues or monologuesMentally anticipate the side of the conversation you don’t hear
English and Chinese
We were refused permission from every single train operator in the countryAcross 2 floors of an NHS waiting room in Bury, ManchesterWe avoided anybody who was notably ill, and only found out after if patients were deaf.100’s of patients were subjected to overhearing a 1 minute call, and were then approached by a research assistant
At the time of fifty shades of grey, some might say we were primed to think about what we did nextWe thought that all we’d tried so far was mundane conversations, talking about tesco’s, whereas actually not all conversations are as dullCould we actually turn this around?We tried conversations mobile and face to face which were more intriguing
At the time of fifty shades of grey, some might say we were primed to think about what we did nextWe thought that all we’d tried so far was mundane conversations, talking about tesco’s, whereas actually not all conversations are as dullCould we actually turn this around?We tried conversations mobile and face to face which were more intriguing
At the time of fifty shades of grey, some might say we were primed to think about what we did nextWe thought that all we’d tried so far was mundane conversations, talking about tesco’s, whereas actually not all conversations are as dullCould we actually turn this around?We tried conversations mobile and face to face which were more intriguing