Thursday Morning Plenary Session
November 4, 2010, 9:00 am
Ever since Google entered the picture with its controversial mass-digitization project, a number of new projects have sprung up, seemingly competing with one another in terms of their scope and ambition. Meanwhile, there is a place for starting with smaller projects, as these are easier to plan, easier to implement--and easier to discard, in whole or in part, if they don't turn out as once was hoped. With this in mind, there appears to be an opportunity to develop an economically sustainable suite of resources, based
7
at least initially on primary materials, which would open up the special collections of any single institution to all members of the consortium. The basic principle of this program is that access to these materials is made available only to other consortium members, thereby requiring all members to take on the responsibility of curation for one part of the overall collection.
A Consortium for Sharing Primary Materials by Joseph J. Esposito – CEO, GiantChair
1. Creating a Consortium to Share
Primary Materials
Joseph J. Esposito
Charleston
November 2010
2. The Basic Idea
Create a consortium of academic
institutions to digitize and share
important collections with other
members; have strong governance
policies and stiff requirements for
membership.
3. Topics
• The primary focus here is on the business
model
• Problems for digitization projects
• The economics of a consortium (built on the
“circle of gifts” model)
• Policy issues and governance
• Benefits and limitations
4. And a Request . . .
• Please help me come up with a name for this
new service
5. A New Consortium Model
• Begin with 5 founding institutions
• Each undertakes to digitize and curate a
collection of some importance and scope
• Each commits to ongoing maintenance
• Each invests money for a consortium
management team
• Each gets access to the others’ collections
6. Benefits
• Eliminates free-rider problem
• Enormous leverage in membership (one
investment yields a return of a great many
collections); the model scales
• Costs remain steady; value continues to grow
• Unlikely to be de-funded (value/leverage is
too great)
7. Hypothetical Problem and Goals
• A library has a special collection of private
papers
• The aim is to digitize the collection and make
it available to the institution’s community
• Preference for making the collection available
more broadly
8. Some Problems to Be Solved
• Intellectual Property: What rights does the
library control?
• Do the papers have the proper scope for a
collection (e.g., sufficiently comprehensive)?
• Digitization project management
• Protecting original materials
• Hosting the service
• Curation of the collection
9. Problems #2
• How to plan for ongoing maintenance?
• How to bring the collection to users’
attention?
• And, of course, how are we going to pay for all
this?
• Let’s not leave out the inherent problem of
planning anything because of the
unanticipated
10. $$$ Focus on Financing $$$
1. Research and planning costs (one-time)
2. Start-up costs (one-time)
3. Maintenance costs (ongoing)
4. Enhancements costs (requires reserve)
11. Research and Planning
• Feasibility study
• Interview key members of community
• Develop typology for project and environment
(not of the market because this is not a
market-based initiative)
• Deliverable: Paper defining goals and issues
• May be best to stop short of business plan
12. Start-up Costs
• Digitization and preservation
• Management team
• Contract with hosting firm
• Editorial/curation costs
• Expenses/fees for advisory boards
• And more
13. Maintenance Costs
• Ongoing hosting fees
• Ongoing curation fees
• Marketing (demand creation, both to users
and to prospective members)
• Management fee (for consortium
management)
14. Enhancement Costs
• New features
• New technologies
• Business development (e.g., expand beyond
U.S.)
• Retrospective redigitization
• Special editorial projects
15. Issues with Financing
• Scope of costs means that some projects
never get off the ground
• The proven—yes, proven—business models of
some open access services do not apply here
• Sometimes thinking big gets in the way of
starting small
16. Tasks for Management
• Create business plan
• Seek grants for start-up costs
• Set up advisory committees
• Develop policies for membership, fees, levels
of curation, audits
• Develop progressive requirements and fees
17. Objections
• How about unaffiliated scholars?
• What about institutions that need access for
teaching, but cannot curate collections?
• Why restrict access at all? Why not open
access?
18. Nothing will ever be attempted if
all possible objections must first be
overcome.
Samuel Johnson
19. Why Primary Documents?
• Potentially fewer IP issues
• Public domain books now being addressed by
multiple parties
• Not likely to be addressed comprehensively by
commercial entities
• Provides a platform for other content types
• You have to start somewhere
20. Summary of Business Principles
• Seek leverage in working in a consortium
• Mandate stiff requirements for membership
• Audit members’ performance
• Focus on value created, not cost (the issue of
scale)
• Eliminate free riders
• Appoint STRONG management team