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National comms
People?
Referrals?
visits?
National comms
National comms
National comms
In the moment:
• Act quickly – be clear
• Audiences & channels
• Who are your allies?
National comms
National comms
After the moment:
• Do you need to change?
• How will you rebuild?
• What channels?
Regional operations
A Membership network:
• 428 foodbanks across the UK –
independent charities in their
own right
• 1200+ centres
• 40,000+ volunteers
Regional operations
Working preventatively:
• What are the most likely
comms risks?
• Who are your key
stakeholders?
• Are your processes in place?
Regional operations
To summarise
• Prepare
• Build relationships
• Act fast – be clear
• Reflect: is change needed?
• Rebuild in the long term
Reputation management –
from keeping things out of the
media to dealing with a crisis
PR Network
4 July 2018
London
#charityPR
Visit the CharityComms website
to view slides from past events,
see what events we have
coming up and to check out
what else we do:
www.charitycomms.org.uk

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Managing national and regional crises | Reputation management | PR Network | 4 July 2018