Ian Goodman, Lasa Communications on a shoestring conference www.charitycomms.org.uk/events

1. Communications
on a Shoestring
Conference
27 June, 2012, London
#shoestringcomms

2. Health check your technology and
systems
Ian Goodman – Information Systems Team Leader

3. >Group Introduction
 Name
 Organisation
 Who is responsible for technology in your
organisation?
 What do you want to get out of todays session?

4. >Online Communication is more than twitter
and facebook!!

5. >Key Questions:
 How do I decide what tools I need?
 How do I decide what tools are right for me?
 What online communications tools do you use?
 Do you think you are getting the most out of them?

6. >Bulk Mail Tools
 More than just spam!!
 Manage mailing lists
 Monitor who and what
people are reading
 Target based on content
people like
 Branded mailings

8. >Websites
 Does your website meet your
organisations communication
needs?
• Still key tool for orgs
• Consider different audiences
• Combine online presence(s)

9. >Databases
 Does your organisation have a
centralised database?
 If yes, do you use this for your
communications
 Does your database meet organisations needs?
 Are you considering a new database?
 What are the options?

10. >Survey Tools – find out what
your stakeholders think…
 Easy to quickly build online
surveys
 Many tools offer free versions
 Depending on complexity of survey may require
built in analysis
 There are more options than just
Survey Monkey!!

11. >What tools are out
there?
>Lasa Knowledgebase Cloud Toolkit
• http://www.ictknowledgebase.org.uk/onlinetools
>Task specific toolkits to follow…

12. >What resources are out there?

13. >Free lasa website tools:
 www.ictknowledgebase.org.uk
 www.suppliersdirectory.org.uk
>Free lasa publications:
 Computanews - quarterly computer magazine
 ICT Bulletin - monthly technology newsletter
 Sign-up - www.lasa.org.uk/lasa/mailing-lists/
>Free technology events
 A series of flagship events on pressing technology
issues for the third sector.