3. 对金融业务和技术的影响
MOBY-PAGE FINANCIAL SERIES
driving next generation customers
experience and new business innovation for financial CARE …
3 I Design : Instantly CONNECTED / Truly INTERACTIVE
and Totally INTEGRATED WIN Mobile Solutions …
Barry Chan Founder & CEO
扬州实是科技发展有限公司
4. Investing in Innovation
Trends, Challenges and Opportunity
Mobile Service On Demand for Financial Services Solution Area
Next Generation Online Banking CARE Service with FAST Speed
Resources
TRUE ON-LINE FINANCIAL TOOL – MOBY ATM
5. Investing in INNOVATION
Converting knowledge and ideas into
A ALL-IN-ONE HANDY TERMINAL WHICH CAN
PROVIDE
new or improved products and services
improved efficiency and effectiveness
enhanced customer experiences
better ways of doing business to gain a
competitive advantage
The more reach ,
more user friendly,
more interactive,
better understanding
of your customers,
The better the
Bottom line !
6. new and improved products and services
Hassle free! No need to download any new software.
All-in-one personalized customers’ communication system
that increases bank and financial institutions profitability to
provide better services.
Enhancing customers' satisfaction, capturing user loyalty while
increasing “internal” sales and driving down operational costs.
True Mobile Unify Communication Terminal with multiple
tiers for security control:
- Pay your bill, check your balance, review your recent
transaction, wherever you are on the go…
7. improved efficiency and effectiveness
Inbuilt Moby-Page Financial System a 24 x 7 Customer
CARE Centre.
Intuitive and easy to use touch screen device with multi-
media and multilingual capability featuring Dynamic CRM
Contact Point running on SQL server.
Moby-Page provides preset ATM function instantly
connecting you direct to all banking / financial services
available.
8. enhanced customer experiences
Personalize Service-on-Demand – streamlined with the most
advance Digital Contents Management System (DCMS).
Truly Interactive real time response and service level monitor
system.
No more barriers! - Moby Page Financial Series is a
universal device to help local banks acquire more foreign
customers based locally.
9. Targeted true-Multimedia content
and service directory
Service Request
Inquiry Support
Interactive Dealing Channel
Inter-Group communicator
Access Control /PMS
Unify Communicators
C/R/H : Dedicated Bank counter/private offices
L /G :Digital Content Display / Virtual ATM
S: Back Office
G VIP Self Service Private Kiosk
Mobile communication with bank’s staff
Targeted multimedia ads and news
Messages Campaign Generator
Bank Architecture Scheme
10. better ways of doing business to gain a
competitive advantage
Optimal banking service and maintenance activities
Eliminate "miscommunication cases" and costly gestures derived.
Reduce the queues at service points like reception, bank queues,
ATM kiosk, etc…
On-going low cost update of all marketing material while reducing
the printing costs - including the service directory book, the
banking service menus and the “MOBY” order form.
Ever-updated information on customers’ behavior and transactions.
11. CONFIRMED - in a preview of Microsoft Windows
Phone 7 will include:
• Multi-touch will be a core feature
• Targeted at high-end market as current android
phones
• competing phones will be "knocked in the different
realm" of Microsoft's new platform.
Trends, Challenges and Opportunity
12. Increase in mobile banking:
• Biggest mobile phone trends taking off in 2009 has been developments in
mobile banking.
• People are not just using the mobile web to access their accounts or
receiving text message alerts from their banks!
• Technology improvements means you can actually use your phone to
make payments at the point of purchase.
• This is going to be something that we start to see implemented in more
and more places in 2010
1
2
Mobile coupon use will become commonplace.
• As more and more people start to use their phones to make payments
they will also start looking at ways to decrease the cost of their spending
• Using mobile phones, people are already starting to get mobile coupons
which are accessed right on the phone and used at various stores.
13. Smart Phones will truly become the norm.
• Touch-screen smart phones will likely continue to rise in popularity.
• The coming of Microsoft Win Mobile 7 will lead to an increase in
purchases in this area specifically.
Mobile broadband speeds will increase.
• People want fast mobile web access on their phones just like they do
on their home computers or laptops.
• This means that the new LTE systems allowing for faster mobile
broadband will be something that gets a lot of attention
3
4
14. 5
Attention will be given to improving battery power and network
capabilities.
• As mobile phones do more and more things they are draining their
batteries more quickly.
• They’re also taxing the network.
• Creating new technology that can handle our modern use of mobile
phones is going to be a key aspect of the mobile industry in the years
to come.
15. Mobile Service On Demand for Financial Services
Moby-Page Financial Series now enables a portal solution for
Mobile Banking which is more intuitive. Making it easier, more
convenient and secure for financial institution / bank to serve their
customers to navigate and handle banking transactions wherever
they are.
We’ve also enhanced the user interface, email notification and
delink function.
16. MOBY-PAGE Financial / Mobile Banking Series
With Moby-Page Financial Mobile Banking Series bank customers can easily access
online banking anytime, anywhere via wireless , GPRS or 3G on your mobile phone
without having to download additional software, it is safe, secure, easy to use, convenient
and peace-of-mind.
17. Moby-Page Financial /
Mobile Banking Series Features:
Allows bank customers to view account
information easily, with navigation customized
to mobile phone.
Perform fund transfers to personal accounts
and third party accounts.
Bank customers can pay their utility and
credit card bills – anytime – anywhere.
Bank customers can check latest foreign currency
rates, personal account and make investments online.
19. MOBY MLS/PG
Overview
Internet TPC / IP Web Based
OS : Windows, Mac, Linux /
Unix Browser : Internet
Explorer, Netscape, Mozilla,
Fire-Fox
Intranet (VPN) - TPC / IP
Web Based OS : Windows
XP / Win 7 + Internet
Explorer 6 or the latest
20. Bank MOBY-PAGE
User Role
Supplier (Multiple)
Agency (Multiple)
Member (Company & Individual)
User Role
Supplier (Banks and partners services and
products )
Member (Company & Individual)
Web Portal
Supplier Portal
Agency Portal
Member Portal
Web Portal
Supplier Portal
Member Portal
Security Level
Multi-tier
Security Level
2-tier
Membership Loyalty System (MLS)
21. Portal &
Integration Layer
(Developed by
ASP .NET & .NET
Framework)
Application Layer
(Developed by
CRM SDK & .NET
Framework)
Foundation Layer
(CRM , SQL
Reporting &
Analysis Services)
Database Layer
(SQL Server )
External Systems
e.g. POS, COS, BO
China Union-Pay,
Credit Cards &
Banks
Current MLS / PG Architecture
22. Product Bundling Across Multiple Suppliers
Cost & Price (Individual Item and Bundle)
Loyalty & Redemption Point (Individual Item and Bundle)
Supplier EDI (Electronic Data Interchange) Connector
Multiple Suppliers – Purchasing
Cost/Price Update
Banking Product Categorization
Deposits
Foreign Exchange
Securities
Bullion, Metals and Commodities
Insurance
Remittance
Product Knowledgebase
Check List
Reminder
Digital Content Management System (DCMS)
Research Report ,
Buy and Sell
signal
recommendation;
hot news…
23. SQL Server
Active Node
SQL Server
Passive Node
`
Staff Portal
SQL Cluster (Virtual SQL Server)
CRM Server
Reporting Services
CRM Server
Reporting Services
NLB Cluster (Virtual CRM Server)
Portal Server
Integration Server
Portal Server
Integration Server
NLB Cluster (Virtual Portal Server)
Load
Balanced
Cluster
Load
Balanced
SAN
Optical
Fiber
MOBY MLS/PG
High Availability Environment
24. Bank MOBY-PAGE
Exchange (Buy/Sell) and Reservation
Platform
Deposit Request
Foreign Exchange Currency
Security
Commodities
Insurance, Accessory, etc
Dealing Platform
Dedicated Bank / Department
Interface
Web Portal - DIY
Customer Service Center
Agency Portal (Branch) – Serve Customers
Interface
Web Portal - DIY
Customer Service Center
Product Knowledgebase
Comprehensive (multiple products)
Multi-level Mix-and-match
Product Knowledgebase
Instant (Banking Products)
Single-level
Packaging
Standard Bundle (such as Swap Deposit )
Tailor-made Package (such as Standard Bundle
+ Insurance + Suitcase)
Packaging
TBD
Central Dealing System (CBS)
25. Settlement Management System (SMS)
Consolidate Transaction Request (form Tailor-made Package)
for Delivery
Portfolio Management
Warehouse Management
Settlement Connector
Multiple Interbank Clearance (e.g. Interbank system,
CUP, Jetco, Visa, Master and Amex )
On-line Tracking# and Log
35. Thanks you !
For inquiry :
Please contact me at 18605229977 or
Drop me an email at barry@mobypage.com
Hinweis der Redaktion
True mobile design, it’s not a mobile phone, it’s a mobile service platform, it serves you at anytime at your instruction.
3i Design,truly innovated, innovation in service content…. “ Service Oriented “
Spirit : Success Inspires Success…
Trend :More mobile request, all in one solution request,
Communication system, stability, and security
Exponential market share… and mobility of business platform
Most user friendly…. Multiple touch points, … simple flick-direct access to designated page
The latest CRM concept has been upgraded to CERM , we must understand the “ expectation “ and “Experience” of customers then we will be able to serve them better…
Integrate technology and knowledge into one piece of service platform…
Upgrade service level. And increase customer satisfaction level
Cut down lots of current redundant costs and operational costs
Induce more business opportunities
Dig out more VIP and supreme customers
Thin and Thick client conceptual design….
Regular content and info made it available always with the machine – preloading it…
Current one and active and dynamic data, make it available by direct flick….
Most of the back-end are in microsoft platform, most users are familiar happy to use IE and Win Office solution…
Fastest way to access to the most expected features
The true terminal allows you to direct interact with customers... With Dynamic CRM, we are able to track and trace and mine all the users details and data for on-going development
May be the most secure banking solution….
Hardware and software pin plus sim pin and system generated member’s pin
Bankers are about time to develop more loyalty programs to retain and acquire old and new prime customers… respectively.
Most commonly used platform nowsaday…. Dot net technology and MS database and analysis platform…
One to multiple design, centralized the management of the advertisement content and also the ad-horc msg required to broadcast to customer…. Like research study and report, buy and sell signals
Able to deploy the banking settlement system into the platform for the safty and customer services leverl
Fully IP capable, with multi-channel interaction capability, truly multimedia effect, able to grasp and provide data and services ( B.I.)
Particularly for those VIP customers, self access control, self services VIP kiosk and with VIP Service Rep always available on demand , more privacy and more efficient ….
Home Feeling … Warm and Safe … , High tech and programmable tailor-made service provides the feel and service level and content…
Rich media display available with multiple touch effect…