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Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Venture Capital: FINAN 6310
Lecture 3
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Time-Value of Money
VC Power Law
VC Fund Structure
Convertible Notes
Agenda
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Thinking Like A Venture Capitalist: Know Your Audience
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Investors approach a deal from the
perspective that
• Money is time that is monetized—i.e.,
inventory that must be turned.
• ROI versus the dollars and risk of the
investment.
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Thinking Like A Venture Capitalist
$10 million
Invested
$20 million
Return
Good Deal?
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Depends on time.
1-year = 100% IRR
7-years = 12.25% IRR
Venture Capital: Financing New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
P/E Ratio
Venture Capital: Financing New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Venture Capital: Financing New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Time-Value of Money
VC Power Law
VC Fund Structure
Convertible Notes
Agenda
✓
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
“The biggest secret in
venture capital is that the
best investment in a
successful fund equals or
outperforms the entire
rest of the fund
combined.”
Photo Credit: Forbes
The VC Power Law
—Peter Thiel
Cofounder and former CEO of Paypal.
Author of Zero to One
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
You mean most VC investments are losers?
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
“You can only make money
by being right about
something that most
people think is wrong.”
—Bill Gurley
General Partner, Benchmark
Photo Credit: Forbes
The VC Power Law
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Photo Credit: Forbes
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Time-Value of Money
VC Power Law
VC Fund Structure
Convertible Notes
Agenda
✓
✓
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Venture Capital is a subset of Private Equity
Invest in private companies/shares rather
than public.
Private Equity Structure
VC vs. Private Equity
Venture Capital Private Equity
Target Company Startup Mature/Underperforming/
Undervalued
Ownership Minority Control
Exit IPO LBO
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
VCs normally only have a token
amount of their own money in
their fund to invest.
Private Equity Structure
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Private Equity Structure
Tim Ferriss
Author, Podcaster, Investor
Basics of how
venture capital is
structured
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Member/Manager
LLC
NewCo
ENT–2
ENT–1
INV–1 INV–2 TRUST
INV–3
REIT
INV–4
Sub Sub Sub Sub
Private Equity Structure
Accredited Investors: High net-worth individuals & institutions such as:
pension funds, insurance companies, family offices, endowments,
sovereign wealth funds, foundations, etc.
GP LP
LP
LP LP
30%
70%
Investment Portfolio: All
the companies invested
in by the fund.
Y/N Investment Fund
1–3%
Mgt. Fee
MGT
20/80 profit
distribution
“carry”
P.Ag.
LLC
VC Firm/
Brand/MGT Co
LP
“2–20” is the cliche
VC structure
LLC
VC–2
VC–1 VC–3
VC Principals/Sponsors
Fund II
Fund III
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Member/Manager
LLC
NewCo
ENT–2
ENT–1
INV–1 INV–2 TRUST
INV–3
REIT
INV–4
Sub Sub Sub Sub
Private Equity Structure
Accredited Investors: High net-worth individuals & institutions such as:
pension funds, insurance companies, family offices, endowments,
sovereign wealth funds, foundations, etc.
GP LP
LP
LP LP
30%
70%
Investment Portfolio: All
the companies invested
in by the fund.
Y/N Investment Fund
1–3%
Mgt. Fee
MGT
20/80 profit
distribution
“carry”
P.Ag.
LLC
VC Firm/
Brand/MGT Co
LP
“2–20” is the cliche
VC structure
LLC
VC–2
VC–1 VC–3
VC Principals/Sponsors
Fund II
Fund III
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Time-Value of Money
VC Power Law
VC Fund Structure
Convertible Notes
Agenda
✓
✓
✓
Venture Capital: Financing New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
EQUITY
VALUATION
FINANCING ROUND
Price per Share (PPS)
Bootstrap
$0.003
Angel
$1.00
Seed
$1.25
Series A
$2.00
Series B
$5.00
IPO
$13.00
EOPP
Founder
Accredited
Investor
Employees Seed VC or
Super Angel
A-VC
B-VC
Public
2.9M
$10K
100K
$100K
$0
350K
$1M
800K
$5M
2.5M
$17.5M
3.5M
5.5M
Options are growing for
what happens here
(especially in tech)
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
How do you raise money when
you’re too early to have any
revenue or earnings?
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Photo Credit: Business Insider
“It’s harder to make
money in the venture
business, given the
valuation environment
that exists today.”
—Fred Wilson
Managing Partner, Union Square Ventures
Founder, Flatiron Partners
Venture Capital: Financing New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
–Paul Graham
Cofounder Y-Combinator
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Notes

A loan (i.e., debt) that can convert to
equity when a subsequent equity
round is raised.
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Notes

Need an interest rate and a term
Intend that it convert to equity, but
can be repaid.
May include a cap
Common for
A. Early seed rounds
B. Smaller interim cash infusions
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Calculating Convertible Notes
Terms:
Investment: The amount raised
using the convertible note
Discount Rate: Discount to
subsequent round PPS
Valuation Cap: Max valuation at
which note converts
Interest Rate: Interest (accrues to
principal)
Maturity Date: Date the note must
be repaid if unconverted
Pre-Money Valuation: Valuation
before next round of investment
Price per Share (PPS): PPS at the
next round of investment
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Note Example
Seed Round Convertible Note
Raise $750,000 using a CN.
10% interest rate.
$5M cap and 20% discount.
Series A triggers conversion (2 years later)
$4M investment
$2 per share (2M shares)
$10M pre-money valuation
$14M post-money valuation
What happens to the Seed investor?
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Note Example
Principal grows due to interest rate
$750,000(1+.1/1)2
= $907,500
New Principal Amt. $907,500
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Note Example
Calculate PPS using the cap
Formula: (Cap/Pre-money) x Series A PPS
$5M/$10M = 0.5 x $2 PPS = $1 CN PPS
$907,500/$1 =
907,500 shares
(Same amount into Series A would yield 453,750 shares)
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Note Example
Calculate PPS using the discount
Formula: Series A PPS - Discount = Conversion PPS
$2 - 20% = $1.60
$907,500/$1.6 =
567,187 shares
(Same amount into Series A would yield 453,750 shares)
Venture Capital: Financing for New Ventures: FINAN 6300
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Convertible Note Example
Noteholder Converts at Lowest PPS
Cap Yields 907,500 shares at $1 PPS
Discount Yields 567,187 shares at $1.60 PPS
Noteholder gets 907,500 shares
For the price of 453,750
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
SAFE

Simple Agreement for Future Equity
Turns out California has a lot of
regulations about loans.
Advanced Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Time-Value of Money
VC Power Law
VC Fund Structure
Convertible Notes
Agenda
✓
✓
✓
✓
Venture Capital: FINAN 6310
Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
Venture Capital: FINAN 6310
Lecture 3
Nothing in this presentation should be
construed as legal or accounting advice.
© Copyright Chad Jardine.

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Lecture 4: How VC funds work | Adv. Venture Capital-FINAN 6310 | Chad Jardine, University of Utah, 2008–

  • 1.
  • 2. Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Venture Capital: FINAN 6310 Lecture 3
  • 3. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Time-Value of Money VC Power Law VC Fund Structure Convertible Notes Agenda
  • 4. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Thinking Like A Venture Capitalist: Know Your Audience
  • 5. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Investors approach a deal from the perspective that • Money is time that is monetized—i.e., inventory that must be turned. • ROI versus the dollars and risk of the investment.
  • 6. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Thinking Like A Venture Capitalist $10 million Invested $20 million Return Good Deal?
  • 7. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Depends on time. 1-year = 100% IRR 7-years = 12.25% IRR
  • 8. Venture Capital: Financing New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. P/E Ratio
  • 9. Venture Capital: Financing New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
  • 10. Venture Capital: Financing New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners.
  • 11. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Time-Value of Money VC Power Law VC Fund Structure Convertible Notes Agenda ✓
  • 12. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. “The biggest secret in venture capital is that the best investment in a successful fund equals or outperforms the entire rest of the fund combined.” Photo Credit: Forbes The VC Power Law —Peter Thiel Cofounder and former CEO of Paypal. Author of Zero to One
  • 13. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. You mean most VC investments are losers?
  • 14. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. “You can only make money by being right about something that most people think is wrong.” —Bill Gurley General Partner, Benchmark Photo Credit: Forbes The VC Power Law
  • 15. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Photo Credit: Forbes
  • 16.
  • 17. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Time-Value of Money VC Power Law VC Fund Structure Convertible Notes Agenda ✓ ✓
  • 18. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Venture Capital is a subset of Private Equity Invest in private companies/shares rather than public. Private Equity Structure VC vs. Private Equity Venture Capital Private Equity Target Company Startup Mature/Underperforming/ Undervalued Ownership Minority Control Exit IPO LBO
  • 19. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. VCs normally only have a token amount of their own money in their fund to invest. Private Equity Structure
  • 20. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Private Equity Structure Tim Ferriss Author, Podcaster, Investor Basics of how venture capital is structured
  • 21. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Member/Manager LLC NewCo ENT–2 ENT–1 INV–1 INV–2 TRUST INV–3 REIT INV–4 Sub Sub Sub Sub Private Equity Structure Accredited Investors: High net-worth individuals & institutions such as: pension funds, insurance companies, family offices, endowments, sovereign wealth funds, foundations, etc. GP LP LP LP LP 30% 70% Investment Portfolio: All the companies invested in by the fund. Y/N Investment Fund 1–3% Mgt. Fee MGT 20/80 profit distribution “carry” P.Ag. LLC VC Firm/ Brand/MGT Co LP “2–20” is the cliche VC structure LLC VC–2 VC–1 VC–3 VC Principals/Sponsors Fund II Fund III
  • 22. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Member/Manager LLC NewCo ENT–2 ENT–1 INV–1 INV–2 TRUST INV–3 REIT INV–4 Sub Sub Sub Sub Private Equity Structure Accredited Investors: High net-worth individuals & institutions such as: pension funds, insurance companies, family offices, endowments, sovereign wealth funds, foundations, etc. GP LP LP LP LP 30% 70% Investment Portfolio: All the companies invested in by the fund. Y/N Investment Fund 1–3% Mgt. Fee MGT 20/80 profit distribution “carry” P.Ag. LLC VC Firm/ Brand/MGT Co LP “2–20” is the cliche VC structure LLC VC–2 VC–1 VC–3 VC Principals/Sponsors Fund II Fund III
  • 23. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Time-Value of Money VC Power Law VC Fund Structure Convertible Notes Agenda ✓ ✓ ✓
  • 24. Venture Capital: Financing New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. EQUITY VALUATION FINANCING ROUND Price per Share (PPS) Bootstrap $0.003 Angel $1.00 Seed $1.25 Series A $2.00 Series B $5.00 IPO $13.00 EOPP Founder Accredited Investor Employees Seed VC or Super Angel A-VC B-VC Public 2.9M $10K 100K $100K $0 350K $1M 800K $5M 2.5M $17.5M 3.5M 5.5M Options are growing for what happens here (especially in tech)
  • 25. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. How do you raise money when you’re too early to have any revenue or earnings?
  • 26. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Photo Credit: Business Insider “It’s harder to make money in the venture business, given the valuation environment that exists today.” —Fred Wilson Managing Partner, Union Square Ventures Founder, Flatiron Partners
  • 27. Venture Capital: Financing New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. –Paul Graham Cofounder Y-Combinator
  • 28. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Notes
 A loan (i.e., debt) that can convert to equity when a subsequent equity round is raised.
  • 29. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Notes
 Need an interest rate and a term Intend that it convert to equity, but can be repaid. May include a cap Common for A. Early seed rounds B. Smaller interim cash infusions
  • 30. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Calculating Convertible Notes Terms: Investment: The amount raised using the convertible note Discount Rate: Discount to subsequent round PPS Valuation Cap: Max valuation at which note converts Interest Rate: Interest (accrues to principal) Maturity Date: Date the note must be repaid if unconverted Pre-Money Valuation: Valuation before next round of investment Price per Share (PPS): PPS at the next round of investment
  • 31. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Note Example Seed Round Convertible Note Raise $750,000 using a CN. 10% interest rate. $5M cap and 20% discount. Series A triggers conversion (2 years later) $4M investment $2 per share (2M shares) $10M pre-money valuation $14M post-money valuation What happens to the Seed investor?
  • 32. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Note Example Principal grows due to interest rate $750,000(1+.1/1)2 = $907,500 New Principal Amt. $907,500
  • 33. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Note Example Calculate PPS using the cap Formula: (Cap/Pre-money) x Series A PPS $5M/$10M = 0.5 x $2 PPS = $1 CN PPS $907,500/$1 = 907,500 shares (Same amount into Series A would yield 453,750 shares)
  • 34. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Note Example Calculate PPS using the discount Formula: Series A PPS - Discount = Conversion PPS $2 - 20% = $1.60 $907,500/$1.6 = 567,187 shares (Same amount into Series A would yield 453,750 shares)
  • 35. Venture Capital: Financing for New Ventures: FINAN 6300 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Convertible Note Example Noteholder Converts at Lowest PPS Cap Yields 907,500 shares at $1 PPS Discount Yields 567,187 shares at $1.60 PPS Noteholder gets 907,500 shares For the price of 453,750
  • 36. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. SAFE
 Simple Agreement for Future Equity Turns out California has a lot of regulations about loans.
  • 37. Advanced Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Time-Value of Money VC Power Law VC Fund Structure Convertible Notes Agenda ✓ ✓ ✓ ✓
  • 38. Venture Capital: FINAN 6310 Course copyright © Chad Jardine. Images, works cited, etc. are copyright © their respective owners. Venture Capital: FINAN 6310 Lecture 3
  • 39. Nothing in this presentation should be construed as legal or accounting advice. © Copyright Chad Jardine.