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Goodmindsocialrecruiting 100211084550 Phpapp01
- 1. SOCIAL RECRUITING © 2010 Goodmind, LLC 41 E 11th Street, 11th Floor New York, NY 10003 212.660.0110
- 3. WE’VE HAD THAT MOMENT TOO…
- 4. Appropriate Cooperative Thoughtful HIGH QUALITY RESPONSES
- 5. AVERAGE RECRUIT = 2 Weeks
- 6. Coordination Screener Development Phone Screening Participant Confirmation
- 7. AVERAGE COST PER RECRUIT = $100 - $150
- 9. PRECRUIT [Pri-kroot] v. pre-cruit 1. To prescreen respondents based on recent behavior Precruit SM
- 10. RIGHT TARGET = 90%
- 11. Quality 25% Less Per Recruit Less Than 1 Week Time Cost
- 12. Focus Groups In-depth Interviews Usability
- 15. “PROFESSIONAL” Focus Group Respondents
- 16. Specialists in the… “Hard-to- Reach”
- 18. The World is your Recruiting Database
- 19. Thanks for Viewing! Call anytime with questions or to request a meeting Visit us on the web at http://goodmind.net Follow us on Twitter: @GoodmindMR 41 East 11th Street 11th Floor New York, NY 10003 212.660.0110
Hinweis der Redaktion
- As research professionals, you’ve probably had that moment where you’ve thought…
- “this isn’t exactly the right person.”
- And you also know the key to successful qualitative research is finding appropriate and cooperative respondents.
- But recruiting is often:Time-consuming
- labor-intensive
- expensive
- And,despite best efforts, you don’t always end up with the appropriate target in your study.
- At Goodmind, we have pioneered innovativePrecruiting (sm) techniques enable us to prescreen respondents based on recent online behaviors and connections.
- Because of this, we eliminate telephone interviewing until we are 90% certain the target will qualify.
- This results in a dramatically increased number of qualified respondents in substantially less time, at less cost.
- We can recruit for virtually any in-room
- Andonline methodology
- nationwide
- In addition:We eliminate forever the problem of “professional focus group participants.”
- We can find low-incidence respondents (in fact, the more obscure, the better!)
- we can verify independently the associations, interests and activities of respondents including finding your fans and foes based on actually behaviors and even remarks..
- In just 5 minutes, we can show you why the whole world is indeed your recruiting database
- Goodmind has worked with many of your corporate peers, including Viacom, General Electric, Google, British Airways and Sprint. For more information visit us online at www.goodmind.net or call us at 212.660.0110. Thank you!