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The Art of Petition Delivery
- 1. #C2Webinar The Artof Petition Deliver y Watch the full presentation here: http://hub.am/154RqBP
- 2. #C2Webinar Citizens use Care2 for: Starting or signing petitions Spreading news Commenting on blogs Donating $ Joining nonprofits Nonprofits use Care2 for: Recruiting Donors & Supporters Traffic/Branding/Awareness Advocacy Building Facebook fan base Watch the full presentation here: http://hub.am/154RqBP
- 3. #C2Webinar meet the presenters: Jeanette Russell @SalsaLabs Ryan Rastegar @RestoreDelta Molly Connors @care2team Watch the full presentation here: http://hub.am/154RqBP
- 4. #C2Webinar 3 more votes from city council members to pass temporary tax to save bus service Futurewise Needed 3 Votes Watch the full presentation here: http://hub.am/154RqBP
- 5. #C2Webinar Create Coalition to gain signatures Watch the full presentation here: http://hub.am/154RqBP
- 6. #C2Webinar Invite to Hearing Watch the full presentation here: http://hub.am/154RqBP
- 7. #C2Webinar Press Conference Watch the full presentation here: http://hub.am/154RqBP
- 8. #C2Webinar Delivery Watch the full presentation here: http://hub.am/154RqBP
- 9. #C2Webinar Attend Hearing Watch the full presentation here: http://hub.am/154RqBP
- 10. #C2Webinar Result – Vote Passed! Watch the full presentation here: http://hub.am/154RqBP
- 11. #C2Webinar Follow-Up Watch the full presentation here: http://hub.am/154RqBP
- 12. #C2Webinar Theory of Change The heart of every Call to Action Winnable? In 3 weeks, we need to secure 3 more votes from City Council to pass local temporary local tax to save bus service. Inspires people to act? We're close to having the votes, but we're not there yet. We need you to back us up at the hearing. Will you attend? Watch the full presentation here: http://hub.am/154RqBP
- 13. #C2Webinar Campaign Story Arc 3. 10K Strong Delivery 6. Vote Passes 7. Thank you. 4. Back us up. Attend Hearing 2. Vote in 3 weeks 1. We’ve made huge steps, take the next one to keep our buses running 5. Hearing 1,000 Strong Watch the full presentation here: http://hub.am/154RqBP
- 14. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 15. #C2Webinar Louisiana loses a football field of land every hour Watch the full presentation here: http://hub.am/154RqBP
- 16. #C2Webinar The Delta supports… Billions to our national economy More than 400 bird species Largest commercial fishery in the lower 48 states 2 million people Watch the full presentation here: http://hub.am/154RqBP
- 17. #C2Webinar April 20, 2010 Watch the full presentation here: http://hub.am/154RqBP
- 18. #C2Webinar BP spilled almost 5 million barrels of oil The spill lasted 87 days Clean Water Act penalties anywhere from $15-$21 billion The higher the payment, the more $$ for coastal restoration Clean Water Act Watch the full presentation here: http://hub.am/154RqBP
- 19. #C2Webinar BP Trial Scheduled for February 25, 2013 VS Watch the full presentation here: http://hub.am/154RqBP
- 20. #C2Webinar Petition text: Watch the full presentation here: http://hub.am/154RqBP
- 21. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 22. #C2Webinar www.facebook.com/MississippiRiverDelta Watch the full presentation here: http://hub.am/154RqBP
- 23. #C2Webinar We gathered 133,501 petitions! Watch the full presentation here: http://hub.am/154RqBP
- 24. #C2Webinar Contacting the Department of Justice Contacted public affairs office and requested that they accept a petition delivery Told them the tone would be positive and non-controversial Followed up multiple times Watch the full presentation here: http://hub.am/154RqBP
- 25. #C2Webinar Day of delivery… Watch the full presentation here: http://hub.am/154RqBP
- 26. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 27. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 28. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 29. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 30. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 31. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 32. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 33. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 34. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 35. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 36. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 37. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 38. #C2Webinar Promote your event! Watch the full presentation here: http://hub.am/154RqBP
- 39. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 40. #C2Webinar Media Coverage Watch the full presentation here: http://hub.am/154RqBP
- 41. #C2Webinar February 25th, 2013 Day 1 of BP Trial Watch the full presentation here: http://hub.am/154RqBP
- 42. #C2Webinar This post was seen by over 125,000 people! Watch the full presentation here: http://hub.am/154RqBP
- 43. #C2Webinar Connect with us! www.facebook.com/MississippiRiverDelta @RestoreDelta www.mississippriverdelta.org Watch the full presentation here: http://hub.am/154RqBP
- 44. #C2Webinar Case Study: NWLC Three signature deliveries: Early Learning campaign Contraceptive Regulatory comments ‘This Is Personal’ campaign Watch the full presentation here: http://hub.am/154RqBP
- 45. #C2Webinar NWLC delivery: Early Learning NWLC was the lead org for this campaign. Immediately began collecting letters, thank you notes and artwork created by children, parents and teachers Delivery to Cecilia Munoz, director of White House Domestic Policy Council Watch the full presentation here: http://hub.am/154RqBP
- 46. #C2Webinar NWLC delivery: Early Learning Watch the full presentation here: http://hub.am/154RqBP
- 47. #C2Webinar NWLC delivery: Early Learning Watch the full presentation here: http://hub.am/154RqBP
- 48. #C2Webinar NWLC delivery: Early Learning Watch the full presentation here: http://hub.am/154RqBP
- 49. #C2Webinar NWLC delivery: Early Learning Watch the full presentation here: http://hub.am/154RqBP
- 50. #C2Webinar NWLC delivery: Contraceptive Delivery to HHS in support of making birth control coverage available to women (without co-pays and hassles), regardless of where they work. 340,000 comments across 5 organizations Regulatory comments Watch the full presentation here: http://hub.am/154RqBP
- 51. #C2Webinar NWLC delivery: ‘This is Personal’ Nearly 135,000 people signed their petition telling Congress that their reproductive health decisions are personal. Watch the full presentation here: http://hub.am/154RqBP
- 52. #C2Webinar Delivery to the office of Rep. Lois Capps (D - CA) Watch the full presentation here: http://hub.am/154RqBP
- 53. #C2Webinar Delivery to the office of Rep. Lois Capps (D - CA) Watch the full presentation here: http://hub.am/154RqBP
- 54. #C2Webinar Protect Our Defenders Goal: Demand Open Door Hearing from Congress Watch the full presentation here: http://hub.am/154RqBP
- 55. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 56. #C2Webinar Watch the full presentation here: http://hub.am/154RqBP
- 57. #C2Webinar ForestEthics Delivers Postcard Banner to Shell Watch the full presentation here: http://hub.am/154RqBP
- 58. #C2Webinar ForestEthics Sends a Sweet Message … that’s heard! Watch the full presentation here: http://hub.am/154RqBP
- 59. #C2Webinar Endless Pressure + Endlessly Applied = Victory Watch the full presentation here: http://hub.am/154RqBP
- 60. #C2Webinar thank you! questions? contact us! Jeanette Russell jrussell@salsalabs.com @SalsaLabs Ryan Rastegar rrastegar@edf.org @RestoreDelta Molly Connors mollyc@care2team.com @care2team Watch the full presentation here: http://hub.am/154RqBP
Hinweis der Redaktion
- Create “coalition” of 20 partners to send action alerts to their members which resulted in more than 10,000 people signed petitions / sent letters within 2 weeks.
- A day before the hearing, they held a noon press conference in the middle of a park & ride in the district of a target councilmember to “deliver” the petitions to the council.
- We stacked ten boxes of petitions to serve as the podium and had our two strongest champions there, along with the several of the grassroots organizations that helped us reach the 10k mark. All of the major news stations covered the press conference
- The next day, nearly 1,000 people showed up to the public hearing --- the largest public hearing ever for the King County Council. Because of limited access to the council chambers and required security screening, a line to get into the hearing was 2.5 blocks long and lasted for hours as people waited to get in and testify.
- The council voted 7-2 in favor (including our target of the press conf) of the temporary tax and transit service was saved.
- Afterwards, to thank the council, we delivered a giant heart (with a bus logo in the middle) with 15,000+ names written on it, and took a picture with 4 of the councilmembers
- set the baseline for a successful campaignKey success factors start with the theory of change for EVERY campaign-no matter the desired change or goalDelivery tells your is a critical part of your theory of change The theory of change clarifies why someone should take action and how that action will help you reach your campaign goals. Based on some musts---Is the goal winnable? AND Can it inspire others to act (in a way that and share with their networks, and is the action doable.
- Connect your new campaign’s theory of change with past victory/work to connect back to your work- Connect yourtheory of change w/individual emails around key points in the campaign to tell the bigger story—Should tell a story of the overall issue story or movement over timeAllows you to recruit and activate supporters every step of the campaign- Build an organizational narrative – connecting the dots among a series of stories or campaigns More engaging for supporters, feel part of something bigger than each gift or petitionAlways have a relevant story to tell by connecting these dots – ups retentionThe delivery is an exciting part of your story
- Goal: demand that congress have an Open investigation about the Lackland sexual assault scandal.Tactic: Hold press conference with 5 survivors during a closed door investigation, the media was already built in to the event
- Influenced Congress/Chairman mostly through media coverage – Result:. More interest. Re-introduce leg. Keep momentum. More than 70 members of Congress also signed a petition echoing this request.find a media moment - interest built itA year later, an open hearing was held.. But survivors weren’t allowed to testify
- In summer 2011, we launched our postcard action, asking folks to send a postcard to Shell Canada’s president. In the end, more than 60,000 people signed digital postcards. Rather than printing then out, which would have been nine kilometres of postcards, we created a 50 feet long banner. The President of Shell Canada couldn’t turn down a request for a meeting with her, so that I could present her with the banner.
- Our goal was simple: to present BC Premier Christy Clark with the message that more than 15,000 of you had signed our petition, asking the Premier to protect theSacred Headwaters. The more difficult task was finding an opportunity to meet with the Premier face-to-face. As it turns out, the BC Liberals were holding their annual convention in Whistler, BC – We packaged your messages in the form of salmon-shaped chocolates as a sweet reminder We waited patiently at the conference hall for the elusive Premier to arrive. A few minutes later, suddenly, there she was - in the flesh! her handlers attempted to intercept us, the Premier interjected and said, “Just a minute, I want to hear what she has to say.” With that, Premier Clark graciously gave Karen an opportunity to deliver your message in person. This tactic, combined with the full campaign reach worked. Premier Clark heard your calls for permanent banning of Shell’s disastrous plans to frack for coalbed methane in the Sacred Headwaters.