6 Tips to Finding a Cleaning Franchise That Works for You!

Canadian Franchise Opportunities
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SELECTING A
CLEANING FRANCHISE
Article
6 Tips to Finding a Cleaning Franchise
That Works for You!

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CLEANING FRANCHISE
So, you are thinking about buying a cleaning franchise.
Here’s key principle to aid you in your search:
“customer retention is critical for success”.
The cleaning business can be a good one because of the
recurring revenue, but a company needs to retain its
customers for it to work.
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CLEANING FRANCHISE?

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CLEANING FRANCHISE
Tip #1: Look for a Company With a Niche
Perhaps the first tip in finding a cleaning franchise that works for you is to look at the
types of services the company offers.
Chances are good that you imagine operating a company that cleans offices or
residential homes, and there are plenty of franchises out there that focus on this target
market. There are also cleaning companies that focus on niches with special
requirements.
Look for a franchise that differentiates itself from the rest of its competition. Take for
example The Cleaning Authority. This franchise has “green” cleaning focus, which is
growing in its appeal as the world demands more environmentally friendly solutions.
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CLEANING FRANCHISE
Tip #2: Cash Flow is King
One of the largest hurdles for many businesses and franchises alike is the startup
costs.
Often the cost of leases, equipment, supplies, legal, marketing, and in the case of a
franchise, the initial franchise fee, can all add up to a hefty sum. Thankfully, cleaning
franchises are much more affordable than many other “big name” franchises.
The key to long-term success to not only ensure you can afford the startup costs, but
you also have the liquidity to maintain cash flow until the business starts to produce a
profit.
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CLEANING FRANCHISE
Tip #3: Recognized Brand is Key
When starting a cleaning franchise, you want to do everything possible to ensure that
you’re successful.
Much of your success is going to rest on the name involved. How well known is the
company? How visible are they in your territory or region? How many franchises do
they have? How long have they been in business?
When you buy into a cleaning franchise, you’re hooking your success to that
company, so make sure it’s a company worth your time.
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CLEANING FRANCHISE
Tip #4: Focus on Return on Investment (ROI)
Starting a business with minimal cost is relatively easy with a cleaning franchise. But
taking the low-cost startup approach may not meet your long-term goals.
If you’re on a tight budget, you may be focused on finding a franchise that can be
started with just you, at least initially. But this thinking could lead you down the
wrong path. If you want a cleaning franchise that works for you, then you need to hire
and manage a cleaning staff that works for you. This is a must if you want to invest in
a business, as opposed to buying a job.
Keep in mind that the franchises with a larger upfront cost may provide you a greater
return on your investment in the long-run. If you don’t have the cash to invest,
consider splitting ownership with a partner or two to reduce costs and give you access
to larger clients.
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CLEANING FRANCHISE
Tip #5: Local Marketing is Critical
As a cleaning franchise owner, you need to be able to benefit from the local and
national advertising undertaken by the company.
Make sure you find out to what marketing strategy and plan exists at the local level
because this is where it counts for you. Will you be required to handle the marketing
spend in your local territory on your own? Is there a marketing fund you are required
to pay into, and if so, how will that money be used?
Success depends on having a local Internet marketing strategy that ensures a constant
stream of customers.
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CLEANING FRANCHISE
Tip #6: Look for a Strong Training Program
Dig into the training program offered by the franchisor to ensure it provides training
in all aspects of the business, from accounting and invoicing to managing customers,
training employees and removing stains.
A franchisee needs to be fully trained by the franchisor in all aspects of running the
business. Without proper training it will be difficult to “hit the ground running” when
the business starts.
Proper training will shorten the time required to make a profit, which means you will
spend less of your own money making up the difference. Discuss in detail with
existing franchisees the quality of both the initial training and any ongoing training.
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CLEANING FRANCHISE
Summary
In summary, when evaluating a cleaning franchise, leverage these tips to help find
one that works for you:
Do you homework and do a thorough franchise evaluation to increase your chances of
finding a franchise that is a good fit for you.
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• Market Niche
• Cash Flow
• Recognized Brand
• Return on Investment
• Local Marketing
• Training Program

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6 Tips to Finding a Cleaning Franchise That Works for You!