Mobile and Social Media stats and tools presented at Metro 2012. The video on slide 10 can be seen at http://yaptap.com/ or http://vimeo.com/madgravity/yaptapintro/.
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Metro 2012 - Mobile and Social Tech
1. When Your Message Matters
Mobile & Social
Technology
April 26th, 2012
Chris Camp
Twitter: @ChrisCampTN
Email: chris@madgravity.com
2. What Are Going To Cover?
Current Mobile and Social Stats
Social and Mobile Tools Not Named
Facebook and Twitter
Three Questions:
Do you want to be better connected to your
students?
Do you want an easier way to manage your
communication?
Do you want to cut through the noise and be
heard?
3. Mobile Stats from 2011
73% of Americans use their phone to
send/receive text messages
4 out of 5 teenagers carry a wireless device
and majority (57%) see it as key to their social
life
95% of Americans age 18 to 29 use their
phones to send/receive text messages
Average teen sends and receives 3,339 text
messages/month
4. Cell Phones in 2011
Own A Smartphone Own A Non-Smartphone Don't Own A Phone
12%
46%
42%
5. Facebook Users
Millions of Users Monthly Mobile
2011 2012 Users: 488 Million
910
125 Billion
680
526 Friends
372 connected per
day
Monthly Active Daily Active
Users Users
7. Social Sharing
300 Million Photos Uploaded Every Day
3.2 Billion Likes and Comments Posted
Daily
In 2010, 5 billion pieces of content were
shared each week on Facebook
8. Chances Of Being Heard
Fan Page post only reaches 17% of the
page’s fans
Newsfeed only shows 10% of your
friends’ updates
Some colleges are not even giving
email accounts any more
11. Wrapping It Up
Suggestions About Yaptap
What one feature would you love to see in
Yaptap?
Did you see a feature that would have made
your job easier?
Questions About Mobile & Social Tech?
Contact Info:
Twitter: @ChrisCampTN
Email: chris@madgravity.com
Blog: http://madgravity.com/blog
Website: http://yaptap.com/