1. How much for a
new
perspective?
Anna Grzelec, project manager
2. Artistic Intervention
collaboration between an
organisation and an artist
long term project
employees and artist
together in a collectively
owned project
focus on the process; final
product not a requirement
Artistic Interventions
in a
research perspective
Motivation
New ideas
Change ability
PR
Communication
3.
4.
5. Focus on the process =
focus on the creativity
and innovation potential
of the individuals
Contributes to new ideasContributes to new ideasContributes to new ideasContributes to new ideas
which can lead to newnewnewnew productsproductsproductsproducts…
OR new marketsnew marketsnew marketsnew markets
OR higher efficiencyhigher efficiencyhigher efficiencyhigher efficiency
OR better work environmentbetter work environmentbetter work environmentbetter work environment
OR improved cooperationimproved cooperationimproved cooperationimproved cooperation
ETCETCETCETC
6. Create unexpected meetings –
create CLASHES that PROVOKE
Provide the meeting with structure
and support –
stimulate the interaction and
cross-fertilization
intermediary organisation/bridge
Create unexpected meetings –
create CLASHES that PROVOKE
Provide the meeting with structure
and support –
stimulate the interaction and
cross-fertilization
intermediary organisation/bridge
The bridge makes sure the
The bridge makes sure the
The bridge makes sure the
The bridge makes sure the
clash generates something
clash generates something
clash generates something
clash generates something
positive for all stakeholders
positive for all stakeholders
positive for all stakeholders
positive for all stakeholders