1. TOP 5 STRATEGIES TO GET HIRED OR
PROMOTED
What does it take to STAND OUT, BE NOTICED, and get hired
or promoted?
?
©2011 Career Brand Authority

2. Most Q
ualified
To get a job offer or be promoted, you must have a
fundamental understanding of how hiring managers make
hiring (or promotion) decisions.
©2011 Career Brand Authority

3. The Right Mindset
• This is #1 and most
people don’t have it on
their list at all.
• Your best chances of
getting hired or
promoted happen
when everything you
do is built on the right
mindset.
©2011 Career Brand Authority

4. The Right Mindset
Consider the following:
• Are you going through your job search and/or
your work day with a mindset that you are
creating purposefully and intentionally or does life
‘happen’ to you? Is your mindset only as good as
how your day (or your life) is going?
• Can you persuade other people to believe
something you tell them if you are just saying it
but don’t really believe it yourself?
©2011 Career Brand Authority

5. The Right Mindset
How do you talk to yourself?
• Decide who you are and what you stand
for in regards to your career
• Re-define your interpretation of the past
• Turn ‘What ifs’ into positive statements
• Turn concerns into questions
• Life your life purposefully and intentionally
©2011 Career Brand Authority

6. The Right Brand
Your Career
Brand +
Universal
Corporate Brand
=
Ideal Candidate
and Ideal
Employee.
©2011 Career Brand Authority

7. The Right Brand
Your Career Brand – You, positioning
yourself at the center of your career
interests, passions, skills, talents, and
strengths and building a strong presence
where you are showcasing your skills and
expertise and are gaining interest and
trust from employers and clients.
Universal Corporate Brand – The exact
brand or type of person the company is
looking to hire.
©2011 Career Brand Authority

8. The Right Skills
Hard Skills
Are you capable of
actually doing the work?
Soft Skills
How will you do the work?
-a combination of your
personality/ character
traits, attitude,
communication skills,
social skills, and work
style.
©2011 Career Brand Authority

9. The Right Soft Skills
• Integrity
• Positive Attitude
• Strong Communication Skills
• Commitment to Excellence
• Accountable
• Flexible
• Innovator
©2011 Career Brand Authority

10. The Right Positioning
Positioning yourself is
purposefully deciding
who you are and how
you will act and ‘be’ -
every single day.
It’s the act of building,
sustaining, and
leveraging your brand.
Are you positioning
yourself to BE hired or
GET promoted? ©2011 Career Brand Authority

11. The Right Positioning
Past behavior is the best predictor of
future success.
Everything you do and say in the job
search process, and at work, has to be
purposeful and intentional.
You have to position yourself as the
person they want to hire or promote.
©2011 Career Brand Authority

12. The Right Mentor
The truth is ~ we don’t
know what we don’t know
Find a coach or a mentor
to help move you forward
on the right path and help
you be accountable to your
goals.
Don’t be a conceptual
learner – it’s critical to
apply what you learn to
your life. ©2011 Career Brand Authority

13. The Right Mentor
Navigate yourself through your career
instead of just landing in it by chance or
by circumstances and having LIFE
navigate YOU.
ACTIVE ONGOING PERSONAL
DEVELOPMENT IS NOW A
REQUIREMENT.
Commit to being a lifelong learner!
©2011 Career Brand Authority

14. Career Intelligence Game
Position Yourself Now and the Future Will Take Care of Itself.
The
Righ
t Mi
nds
et
The
Righ
Career Intelligence
t
Bra
nd
©2011 Career Brand Authority