Journotoolbox2013
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A peek at some of the digital tools today's journalists use.
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Journotoolbox2013
- 1. A Journo’s toolbox Some of the social media tools of the trade BuffyAndrews
- 2. Social media tools BuffyAndrews • Facebook • Google+ • Linkedin • Pinterest • Geofeedia • NewHive • RebelMouse • ScribbleLive • Tout • Blogger • Wordpress • Etc.
- 4. What is Twitter? • Micro-blogging service • Enables users to send and read text-based messages of up to 140 characters • Get real-time stories, photos, videos, conversations • Follow friends, celebs, breaking news accounts and more • Follow specific content (ie. Food, health, fiction) BuffyAndrews
- 6. Twitter • Research and find relevant Twitter handles to include in tweet BuffyAndrews
- 7. Twitter tips • Engagement better when post is handwritten as opposed to automatic. • You can schedule handwritten posts using Tweetdeck or Hootsuite. BuffyAndrews
- 8. Twitter tools: Topsy • Only service that allows you to search through every tweet ever posted. • Use to find tweets from a specific time or on a specific topic. • Use to gauge sentiment around a Twitter hashtag • Can search links, tweets, photos, videos • Can search influencers, voices reaching the most people on Twitter. BuffyAndrews
- 9. Twitter tools: Tame.it • Quick look at most mentioned people, most used hashtags and most shared links from the people you follow on Twitter, your Twitter lists, or based on a search term. • Results are updated live. BuffyAndrews
- 10. Twitter tools: Advance search • Find tweets by location or sentiment. • Search by words, exact phrases, hashtags, etc. • Search by people (ie. @buffyandrews) • Search by dates (from X date to X date) BuffyAndrews
- 11. Twitter tools: Twazzup • Real-time monitoring and analytics BuffyAndrews
- 12. Twitter tools: Tweroid • Analyzes your account and based on your followers tells you when the best time to tweet is. • BuffyAndrews
- 13. Twitter tools: Hashtracking • This tool gives you a free report of any Twitter hashtag. BuffyAndrews
- 14. Twitter tools: Tweetstats • Enter Twitter username and get a bunch of cool stats. • Also will show you your tweet cloud and hash cloud, just for fun:) BuffyAndrews
- 15. Twitter tools: Followerwonk • Tool used to find, analyze and optimize for social growth. BuffyAndrews
- 16. Twitter tools: Twiangulate • Tool used to graph/compare Twitter networks. BuffyAndrews
- 17. twXplorer • Enter search term • Will return snapshot of most common terms, hashtags and links to explore further BuffyAndrews
- 18. Tweepdash • Provides quick overview of your Twitter community Who I follow, but doesn’t follow me back (Celebs) Who follows me, but I don’t follow back (Fans) Who I follow and follows me back (Friends) • Add and remove users easily from your Twitter account BuffyAndrews
- 19. WeFollow • Directory of prominent people organized by interests. • Designed to recognize the most prominent voices speaking on a given topic. • Use to constructing a “beat” of people to follow. • Can sign up if you want to be acknowledged as an expert on a given topic. • Looks at Twitter, Facebook, Instagram and Linkedin BuffyAndrews
- 21. • Curates tweets • Can create a newspaper for any topic of your interest (ie. Jeff Koons) • Great way of getting snapshot of topic at any given moment of time on Twitter BuffyAndrews
- 22. SocialMention • Social media search engine • Search for any term and get links to mentions on blogs, comments, bookmarks, events, news, videos and more. • Lots of networks, from Photobucket to Facebook. BuffyAndrews
- 24. What is Facebook? • Social networking site • Connect with friends, family, businesses, etc. • Share news, photos, videos and more • Think when you post: how would you tell this story to a friend? BuffyAndrews
- 26. BuffyAndrews
- 28. What is Google+? • Similar to Facebook • News feed based on status updates and shared content • Share with specific sets of people, called circles, as opposed to posting on your wall for everyone to see • SEO benefits. By sharing pages from website on your Google+ page, you rank higher in Google Search Engine. • The higher you rank in Google Search Engine, the better chance of getting in front of your target audience BuffyAndrews
- 29. Google+ • Research and find relevant hashtags to include • Type “#SUBJECT” BuffyAndrews
- 31. Google+ • Research and find relevant Google+ accounts to tag • Type “@NAME” to locate accounts BuffyAndrews
- 33. What is Linkedin? • Social networking site for professionals • Users create profile, build network of connections • Used for networking, job searching, hiring, company research, etc. BuffyAndrews
- 36. What is Geofeedia? • Geofeedia is a location-based search tool that allows journalists to aggregate publicly shared social media • Data sources = Twitter, Instagram, YouTube, Flickr, and Picasa • Content comes from GPS-enabled smartphone and digital photos with coordinates embedded in image file • Search area can be as large as a city, as small as a building BuffyAndrews
- 37. Search by place name • Searched for “The White House” BuffyAndrews
- 38. Search by city • Searched for “York, Pa.” BuffyAndrews
- 39. Search by address • Searched for 1891 Loucks Road, York, Pa. BuffyAndrews
- 40. Search anywhere in the world BuffyAndrews
- 41. The White House • Searched for “The White House” BuffyAndrews
- 42. Central York High School BuffyAndrews
- 43. Central York High School BuffyAndrews
- 44. Central York High School BuffyAndrews
- 45. Uses: Breaking News • Boston bombing BuffyAndrews
- 46. Uses: Breaking news • Hurricane Sandy BuffyAndrews
- 47. Uses: Breaking news • Empire State Building shooting BuffyAndrews
- 48. Uses: Breaking news • Found photos of local barn fire BuffyAndrews
- 49. Events: National/World • Award shows (Emmys, Grammys, Oscars, Golden Globes, etc.) • Sporting events (Olympics, Super Bowl) • Conventions (New York Comic Con) • Elections • Etc. BuffyAndrews
- 50. Uses: Local events • Concerts • Fairs • Car shows • Graduations • Tailgating • Sporting events • Parades • Etc. BuffyAndrews
- 53. High school graduations • You can’t cover all high school graduations, so why not curate via Geofeedia BuffyAndrews
- 54. Local elections • Think outside the box BuffyAndrews
- 55. Farm show • When you do find cool photos, you can ask permission to use in print. People usually say yes. BuffyAndrews
- 56. Re-enactments • Gettysburg re-enactment (Big one coming up this year.) BuffyAndrews
- 59. Geostreamer BuffyAndrews • Share geostream via url
- 60. Marry content • Slideshows • Pinterest boards • Etc. BuffyAndrews
- 62. What is it? • Social media tool that enables users to "pin" images, videos and other objects to boards • Includes social networking features BuffyAndrews
- 63. Why use it? • Great way to collect and organize content • Has staying power • Builds new audience • Generates interest in content • Extends shelf life of stories • Creates visual archive BuffyAndrews
- 64. Ways to use it BuffyAndrews • Showcase user-generated content • Use for news stories • Use for local events • Showcase local places • Showcase local products • Feature contest entries • Promote content • Contact board • Contests • Think outside the box
- 65. Showcase UGC BuffyAndrews • Readers love sharing photos
- 66. News stories • Weather photos make visually appealing boards BuffyAndrews
- 70. Events • Parades, car shows and more BuffyAndrews
- 71. Highlight local goods • Products made locally BuffyAndrews
- 72. Showcase places BuffyAndrews • Museums • Libraries • Parks • Attractions • Turn into a visual travel guide
- 74. What is Storify? • Social network that allows journos to curate stories using social media, such as Twitter, Facebook, Instagram, etc. BuffyAndrews
- 79. What is RebelMouse? BuffyAndrews • Your social media aggregator • Connect social networks and hashtags to page • Populates website with images, videos, headlines etc. from chosen accounts and hashtags • Can embed • Curate around topic (Gettysburg 150th , Hurricane Sandy)
- 83. Flipboard • ‘Social news magazine’ (RSS reader) • Personal curation tool • Also public functionality via magazines • You create Flipboad magazine by going to https://editor.flipboard.com. • Add articles to your magazine by clicking on + icon next to any article in the Flipboard app (which you can also use to create a new magazine) or by using browser bookmarklet • Can share your magazine via email, Twitter, Facebook, Google+ BuffyAndrews
- 86. What is NewHive? BuffyAndrews • Start with blank page • Create and share web pages, call Expressions • Combination of multimedia (videos, text boxes, audio clips, etc.)
- 89. What is Tout? • Record 15-second video clips and share on social sites • Use to promote content BuffyAndrews
- 92. Tout • Build Tout widgets to embed on blog or website • Populate widget with Touts from users or hashtags that you choose BuffyAndrews
- 94. Meograph • Able to map a story and provide an audio narration • Works well for stories that take place across different locations • Best used where movement between place is important • Users add images, video and text to story BuffyAndrews
- 95. Dipity • Create and share digital timelines • Can customize look (default below) • Embeddable BuffyAndrews
- 100. TimelineJS • Free • Build rich, interactive timelines • Use Google spreadsheet • Intuitive • Can pull sources from Wikipedia, Instagram, Twitter, Flickr, Google Maps, YouTube, Vimeo, SoundCloud, etc. BuffyAndrews
- 102. SoundCite • Add inline audio to your story • Provides context and emotion • Reader never has to look away from text to go to player located elsewhere on page • Source is Soundcloud, but working to expand this BuffyAndrews
- 104. Blogs • Journos often have blogs that stem from their beats (Cram Session, Belief & Beyond) BuffyAndrews
- 106. Blogs: High school sports beat BuffyAndrews
- 108. Blogs: Tips • Understand your community • Be conversational. Ask questions; respond to comments • Provide plenty of links. Links help grow audience and they provide attribution, context and authority • Don’t forget visual elements, such as photos, videos, slideshows, polls, embedded tweets, graphics, maps, source documents, etc. • The most successful bloggers are those most passionate about it. BuffyAndrews
- 110. Instagram • Online photo-sharing, video-sharing and social networking service • Users take pictures and videos, apply digital filters (if they choose) and share them via social networking services, such as Facebook, Twitter, Tumblr and Flickr. • Drawback = confined to a square shape • Journalists use Instagram to curate content , find sources, stories, et BuffyAndrews
- 111. Snapwidget • Free Instagram widget • Allows you to build a customized widget , filtering by username or hashtag. • Choose to share what you’ve created via an embeddable grid, slideshow or photo map. BuffyAndrews
- 114. YouTube BuffyAndrews
- 115. YouTube • 20 hours of video uploaded every minute • Find YouTube clips uploaded by individuals as part of a news story (ie. Bus going through water during flood) • Find story sources BuffyAndrews
- 116. ScribbleLIVE • Real-time engagement platform • Real-time content creation, publication, and syndication • Use for live coverage of news and events (ie. Olympics) • Able to publish content as an event unfolds and share information instantaneously as it happens • Automatically updates • Content can include tweets, videos, photos, etc. BuffyAndrews
- 117. Spundge • Tool used to curate content • Can collaborate • Create stories, publish to web BuffyAndrews
- 121. Polldaddy • Web application • Surveys • Quizzes • Polls • Ratings BuffyAndrews
- 122. Polldaddy BuffyAndrews • Sports Dept. uses this for Athlete of the week. Prefer it because they can go back and edit without losing all the poll votes.
- 123. Playbuzz BuffyAndrews • Quizzes • Lists • Polls • Embed on your site
- 124. Playbuzz BuffyAndrews • Fourth of July quiz
- 126. Twiigs BuffyAndrews
- 127. Google maps • Interactive maps • Many uses • Vacation with YDR Click the pins to see where neighbors have visited • Christmas lights • Soldiers serving BuffyAndrews
- 128. BuffyAndrews
- 129. ThingLink • Engaging experience that helps tell story • Point and click to add link or media • Augment images to use as explanatory tool • Adds layer of depth to online reporting or storytelling. BuffyAndrews
- 130. ThingLink: Ways to share • Url • Embed code • Pinterest • Google+ • Tumblr • Edmondo • Email • Can also create app for Facebook page BuffyAndrews
- 131. Easel.ly • Simple drag-and-drop way to make beautiful and snazzy infographics. • Good if you aren’t Illustrator-savvy or are in a time crunch. BuffyAndrews
- 133. Now combine them • Journos are combining ThingLink and Easel.ly to create interactive infographics. BuffyAndrews
- 134. Piktochart • Infographic design app • Tons of themes, templates BuffyAndrews
- 135. StoryMapJS • Enables you to illustrate your work with photos, videos, sound, tweets and more. • Use to map museums, entertainment venues, travel hot spots, places in a news story. BuffyAndrews
- 136. Layar • AR or Augmented Reality (vision based) • Add digital content to print media • Use free smartphone app to scan print for enhanced content • Makes “print world clickable” BuffyAndrews
- 137. Layar BuffyAndrews
- 138. Layar BuffyAndrews
- 139. Layar: Promote content • Call to action • Connects to author via email, phone, Twitter, Facebook • Links author’s blog • Links related app • Allows reader to share via Facebook, email, Twitter • Also supports QR codes BuffyAndrews
- 140. Layar BuffyAndrews
- 141. Listly BuffyAndrews
- 142. Listly • Allows you to curate, crowdsource and engage readers via embedded list BuffyAndrews
- 144. Other tools • FourSquare • Tumblr • Spotify • Soundcloud • Meograph • Timeline JS • Etc. We learn about new tools every day. Try what you can. Keep what works for you. Share successes with others. BuffyAndrews
- 145. Follow me BuffyAndrews • Buffy’s World: http://www.yorkblog.com/buffy/ • Buffy’s Write Zone: http://buffyswritezone.blogspot.com/ • Author website: www.authorbuffyandrews.com • Twitter: https://twitter.com/Buffyandrews • Facebook: https://www.facebook.com/buffy.andrews • Google+: https://plus.google.com/u/0/10264693623 6475852585/posts
- 146. Follow me • Pinterest: https://pinterest.com/buffyandrews/ • Tumblr: http://www.tumblr.com/blog/buffyandrews • Storify: http://storify.com/buffyandrews • Instagram: buffyandrews • Linkedin: http://www.linkedin.com/profile/view? id=40047960 • RebelMouse: https://www.rebelmouse.com/Buffyandrews • Goodreads: http://www.goodreads.com/user/show/7370309-buffy- andrews BuffyAndrews
- 147. Contact Buffy Andrews Assistant Managing Editor Features and Niche Pubs Social Media Coordinator York Daily Record Email: Buffy@ydrcom Phone: 717-771-2052 BuffyAndrews