Adding a second display case for women's accessories would organize the store, clear counter space, and make accessories easier for customers to find. It would designate an area for women's accessories, increase inventory space by over double, and enable employees to double women's accessory sales and profits. Three display case options ranging in price from $169 to $388 are presented. The most expensive option would pay for itself in less than three weeks based on recent accessory sales. With two display cases, annual accessory sales and revenue could double from the current 1,200 items sold and $20,000 to 2,400 items and $40,000.

1. Double Accessory Sales
By Adding A Second
Display Case

2. Currently…
We only have one display case for the men’s
accessories
Women’s accessories do not have a place to be
displayed professionally.
Women’s accessories lay cluttered in jars at the
checkout counter.
-Limits counterpace for customers.
Women’s accessories are displayed on
mannequins throughout the store.
-Makes it difficult for customers to find

3. Current Display Case:
Male’s Accessories

4. Cluttered
Jars• Women’s Accessories
Only
• Tangled Together
• Inconvenient
• Unorganized
• 24 Accessories in One
Jar

5. Accessories On
Mannequins…
• Not in one place
• Harder to find
• Customers
confusion

6. A Second Display Case
Would…
Organize the women’s side of the store
-Clear up counterpace for customers at
checkout
Make it easier to locate women’s accessories
-Employees could point the display out to
customers
Double the space to stock accessories
-Two display cases vs. one

7. A Second Display Case
Would…
Designate actual area to stock women’s
accessories
-Increase inventory of women's accessories
by more than double
Enable employees to double women’s
accessories sales
-Increase profits
Bring more customers back to Prestige

8. Option 1
Four foot display is $388 (most expensive)
Extra $40 to upgrade to six foot
4 ft. (48” W x 20” D x 38” H)

9. Option 2
Cheapest at $169
Can be upgraded to five, and six foot.
Options for: Locks, Lights, or Mirrored Doors
4 ft. (48” W x 18” D x 38” h)

10. Option 3
Priced at $298
Has 360 degree, wrap-around view
Center store display placement
4 ft. (48” W x 18.3” D x 38” H)

11. Benefits From
Investment…
Pay’s For Itself
Most expensive option is $388
From October 1st to the 17th, profit from
accessory sales reached $387 – less than three
weeks time and it recuperate itself with just one
display case.
With two display cases, this costs will take less
than a week and a half.

12. Benefits From
Investment…
Double Accessory Sales
Last years Accessory Sales: 1,200 items sold
and $20,000 of revenue
Second display case would increase accessory
sales by double.
Annual Accessory Sales would double to 2,400
items sold and $40,000 of revenue

13. One Display Verses Two
1200
2400
$20,000
$40,000
0
5000
10000
15000
20000
25000
30000
35000
40000
One Display Case Two Display Cases
Yearly Accessory Sales
Items Sold
Revenue Generated

14. Sources for Options
Option 1:
"ITEM#SC4W-W RETAIL GLASS DISPLAY CASE FULL VISION WHITE SHOWCASE WILL
SHIP." EBay. AllansFixtures, n.d. Web. 19 Oct. 2014. http://www.ebay.com/itm/ITEM-SC4W-W-
RETAIL-GLASS-DISPLAY-CASE-FULL-VISION-WHITE-SHOWCASE-WILL-SHIP-
/121449642727?pt=LH_DefaultDomain_0&hash=item1c46f67ae7.
Option 2:
"Jewelry Display Case Sale, Glass Display Cases - Full Vision Classic C Series Showcase."
Discount Showcases. Discount Showcases, n.d. Web. 19 Oct. 2014.
http://www.discountshowcases.com/Full-Vision-Classic-C-Series-Glass-Showcase-p/c-
series_full.htm.
Option 3
"Retail Counter W/ Frameless Tempered Glass Design, 2 Fixed Shelves & Black Base." 4' Glass
Counter. Dsplays2Go, n.d. Web. 19 Oct. 2014. <http://www.displays2go.com/P-14383/4-Glass-
Counter-with-Black-Melamine-Base?st=Category&sid=26889&position=153>.