Overview of philanthropy trends shared at NAYDO 2011 . EPhilanthropy represent a convergence of trends that will require non-profits to rethink their approach to engaging constituents and moving their missions ahead.

1. Fund Raising & Social Media
A Unique Networking Event
sponsored by:
www.bryankorourke.com

2. Format:
✦Share ideas that employ social media to improve fund raising;
✦Each idea will be shared at this event and on the Linkedin
Group ePhilanthropy - 1 idea per person please;
✦Participants in the Linkedin Group ePhilanthropy will be
able to discuss best practices and address the ideas shared at
NAYDO;
✦Each participant in the Linkedin Group ePhilanthropy will
get a published report on YMCA best practices using Social Media to
improve fundraising based on the feedback of the group.
www.bryankorourke.com

3. Prizes for Best Ideas :
✦1st prize - 1 full day of consulting with Bryan K. O’Rourke;
✦2nd prize - Spinner NXT valued at $1,795 to enhance upcoming
fundraising event;
✦3rd prize - Spinner Pro - valued at $1,195 to enhance an upcoming
fundraising event.
www.bryankorourke.com

4. The World Is
Changing

5. Are You Changing As The World Changes ?

6. Philanthropy Is
Changing

7. Donors Are
Changing

8. Internet Is Driving
Change

9. The World Is
Changing

11. donors are seeking greater accountability

12. The World Is
Changing

13. A WORD OF
MOUTH
World

14. The World Is
Changing

15. The World Is
Changing

16. The World Is
Changing

17. The World Is
Changing

19. The World Is
Changing

20. Philanthropy Is Being Revolutionized

21. “the NEW era the
humanization of
business. “
A Big Change

23. The World Is
Changing
“Social Media Marketing : Enables Others to Advocate for
Your Cause Through Compelling Content”

24. The World Is
Changing

25. Organizations Use Twitter to Converse With Potential
Donors, Provide Customer Service & Drive Website Traffic

26. The World Is
Changing

27. The MOBILE
Revolution is
Accelerating Social Media

29. Social Media Can Drive Donors
And Members To Your Cause

30. Social Media Is For Profit &
Non-Profit Engagement

31. “We don’t have a choice on
whether we DO Social
Media to drive giving. The
question is how well we DO
it.”

32. How well do you know your donors ?
demographics | psycographics | beliefs | geographics

33. Where are donors spending their time ?
Top Social Sites : Estimated Monthly Traffic

34. engage them
compel them

36. Use
Tools

39. Process