Comparative Cover Letter

1. April 16, 2012
Brainworks, Inc.
139 South Street, Suite 104
New Providence, NJ 07974
Phone: (908) 771-0600
Web: http://www.brainworksinc.com
Dear Talent Acquisition Recruiter,
The LinkedIn posting for Vice President Research/Practice Leader in the Chicago area
caught my attention because it is an ideal match to my background and experience. The
majority of my professional career has been at two companies: Nielsen Media Research
and Synovate. I started at Lodestar Research in January 2011, but am seeking full time
employment with benefits. Let me take this opportunity to present my background in
comparison to the job requirements you have described.
As you can see, my experience provides an excellent match with your requirements for a
Customer Satisfaction Specialist. I look forward to discussing my qualifications with
you.
Sincerely,
Bruce A. Bennett
123 Anywhere Street
Gurnee, IL 60020-7589
815-302-9999
BABennett@gmail.com
http://www.linkedin.com/in/bruceabennett
YOUR REQUIREMENTS MY BACKGROUND
 BA/BS, a master’s-level
degree preferred
 Bachelor of Arts degree from the
University of South Florida.
 10+ years of experience in
primary market research,
including supplier side
 10+ years at Synovate, Quester and
Lodestar.
 5 years of experience in one
or more practice areas
 Customer Satisfaction experience
utilizing CATI, O/L and IVR.
 Qualitative and quantitative
research expertise
 Primarily experience in quantitative
data collection, but exposed to IDI &
qualitative.
 Great motivator, for
proposal development,
project design, and
execution
 Team leader at Nielsen & Synovate,
developed research designs using
CAPI program and facilitated project
through fielding.
 Be strategic, while being
involved in day-to-day
research. Not afraid to get
their hands dirty
 Experienced in hands on project
work from programming to fielding,
great public speaking and meeting
skills with the capability to plan
ahead.