Brock Dubbels

Greater Minneapolis-St. Paul Area United States

Psychological Research at McMaster University

Education

15+ years of experience with user research as usability testing, user-centered design, and customer experience principles. Research methods for RITE, Lean UX, iterative and Agile process. Nimble data informed development for application to inform user roadmaps. Integration, optimization, and prioritization of customer impact and business strategy. Impact on a daily basis, reduction of statistical uncertainty, and provide context through mixed-method data collection and analysis. Create quick and effective solutions through data collection and analysis, providing actionable steps for the development and customer insight strategy based upon business requirements and user needs. A/B ...