Educational impacts on Social Media

1. Social Media
Impact on the 21st
Century Business
PRESENTED BY BRITTANY REDENBAUGH

2. Importance of Social Media
 Social Media is the leading
Internet activity in the world.
 Americans spend more time
on Social Media than any
other Internet activity including
email
 In today’s society Social Media
is used to keep everyone and
everything connected.
 It is a form of communication
for users to share information,
ideas, personal messages, and
other content.
 https://youtu.be/FZR7O6bPsNc

4. Statistics

6. Reasons for Businesses’ to use
Social Media
 Build Business Exposer
 Brand Awareness
 Social Listening
 Lead Generation
 Attract More Customers
 Customize for a personal touch
 Better Rewards
 Minimize costs

7. How to Integrate
Derive Strategy
Use Marketing Goals
Be forward looking
Create Social Media Tool-Kits
Learn from Failure

8. Effects of Social Media on
Businesses
Good Effects
 Networking
 Lead Generation
 Cost Control
Bad Effects
 Reduced Control
Over Content
 Unpredictable
schedules
 Bad Publicity Spread

9. Conclusion
 We all use Social Media in one form or another, so its very important
to realize the impact it has on every business in the 21st Century.
 There are many different forms of Social Media and ways to use
them.
 Learning from Social Media can bring any business great success
and profits.
 Negative effects from Social Media can also impact businesses, so
very significant to analyze each strategic move .

10. Thank You!

11. References
http://www.businessinsider.com/social-media-engagement-statistics-
2013-12
www.eMarketer.com
http://www.adweek.com/socialtimes/social-media-good-
business/501266
http://www.forbes.com/sites/christinemoorman/2014/12/16/12-tips-for-
integrating-social-media-into-your-marketing-strategy/
http://yourbusiness.azcentral.com/negative-effects-social-media-
business-12640.html