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3.6 Million
Twitter Impressions
Per Month
Three-Month Case Study (Update)
Growing a
Niche
#SocialMedia
Network
@BrianDColwell @BColwell_ALT @BColwell_CTA @BColwell_ECON
@BColwell_EMGMKT LinkedIn.com/BrianColwell Statistics as of 2/14/16
Develop a Content Curation System
Create Twitter Lists
21 Lists
5,384 Members
LIsts Allow you to make sense
of the Twitter madness
Establish Your Niche
Niche Investment Markets
Aggregate Comprehensive
& Timely Content
Use Hootsuite
to Unlock Twitter
228 Hashtag Searches
59 Stock & ETF Searches
36 Influencer Searches
Monitor Hootsuite
Searches Daily
323
Searches Daily
Distribute Content to
Target Niche Communities
Distribute Many Types of
Custom Content
Curated Twitter Lists
LinkedIn Posts
Blog Posts
Paper.li Curated
Online Newspaper
Website
Content
Share Community Content
#SocialMediaMarketing requires #frequency &
#volume $TWTR $LNKD $FB
Community
Content
30-60
Posts Per Day
Attract Followers
& Engage with Communities
142 Profile
Views Per Day
Encourage Daily
Engagement
Engagement is the
Lifeblood of Social
Media ROI
15 Mentions
Per Day
Build Social Authority
10%
Follower Growth
Per Week
Added to 581
TwitterLists
3.6 Million
Twitter Impressions
Per Month
Further the Conversation
Nurture Relationships
with Clients & Prospects
100Connections
Per Day Niche Market
Target Audience
80%
30LinkedIn
Profile Views
Per Day
Share Select Twitter
Content on LinkedIn
63
LinkedIn
Posts
Per Week
@
$
#
Build Genuine
Relationships on LinkedIn
153
Endorsements
Given Per Week
Top 1%Profile Views
Among My 5K+
Connections
Want to
Know More?
Visit BrianDColwell.com

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