1. INTRODUCTION
Wal-Mart acquires Seiyu
Initial Response of Japanese Consumers
Does Wal-Mart Need Japan?
What did consumers not like?
What is Wal-Mart Doing Now?
2. ECONOMIC, POLITICAL &
DEMOGRAPHIC
Economic Political Demographic
Dedicated Multi-Party Population
Workforce System Decline
Advanced Anti-Nuclear Male Female
Technology Protests Ratio
Highly
Corruption Buddhism
Regulated
Lack of Raw
Language
Materials
3. CULTURAL DIMENSIONS
Uncertainty Avoidance
Masculinity/Femininity
Individualism
95 92
Power Distance
54 46
4. CULTURAL DIMENSIONS
Geert Hofstede
United States is rated
Japanese know their
at 40 and Japan is at
current position and
54
act accordingly
Japan recognizes
People can move up
differences in power
through merit
compared to U.S
5. CULTURAL DIMENSIONS
Geert Hofstede
Considered very loyal to Japan is rated at 46 and
United States is 91
their jobs which is more
individualistic
Japan is considered
Japanese prefer group collectivist to
harmony and working Westerners and
together individualistic when
compared to Asian
neighbors
6. CULTURAL DIMENSIONS
Geert Hofstede
Tends to produce
workaholics and workers Both are considered
work hardest when they masculine cultures.
are on a winning team with
intense competition
Japan is very masculine
There tends to a focus rated at 95 when
on being as competitive compared to the United
as possible. States which is rated at
62.
7. CULTURAL DIMENSIONS
Geert Hofstede
Japan is a 92 while
Managers and the United States is
employees ask for 46.
every detail so they
will be prepared.
The people of the
There is a large
United States will
focus on rituals
try new things and
and planning
accept that there is
ahead.
uncertainty.
Japanese people will
want to avoid anything
uncertain.
8. CHALLENGES
Respect for Elders and
Superiority Collectivism vs.
Individualism
Pursuit of better
Initial job over
Trust in response of
authority promotion
consumers
9. RECOMMENDATIONS
Job Autonomy Job
Enrichment
Strengths
• More Efficient
• Reduced Turnovers
• Increased Productivity
Weaknesses
• Lack of access to job information
• May require compensation increases.