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Social	
  Media	
  Learning	
  Plan	
  
Whether you are new to social media marketing or a pro, continuing to education yourself is important
to keep your skills up to date. We train thousands of professionals in social media marketing because
they understand that learning is continuous. Investing in yourself and your learning is key to
continuing to improve (not to mention to stay up to date with the constant changes to social media).

1.	
  Follow	
  Thought	
  Leaders	
  on	
  Social	
  Networks	
  
Follow thought leaders in social media on social networks. Chances are that they read a lot of news,
and share the best stuff they find online. This is a great way to see what they think is important, and
take note of what they read and the perspective they share. I get some of my best insights in social
media from following other people and listening to what they have to say.

2.	
  Start	
  Your	
  Day	
  with	
  News	
  
Develop a morning news routine and read 3 – 5 social media news sites. This is a great way to stay
up to date on the latest and get your day started with fresh thinking and new ideas.

3.	
  Read	
  a	
  Good	
  Book	
  
Seriously, books are still the best way to get in-depth into a topic. Authors usually research their
topics in great detail, so you can get better quality thoughts and ideas from a book vs. a blog post
(trust me, I’ve written 4!!). Aim for one book a month, or try audiobooks if reading isn’t your thing.

4.	
  Attend	
  an	
  Industry	
  Conference	
  (even	
  virtually)	
  
I have the pleasure at speaking at a lot of industry conferences and they are probably the #1 place
that I go to take my knowledge to the next level. Sure, 80 – 90% of the content I’ve heard before, but
it is a great reminder and always challenges me to think differently and better implement what I’ve
learned. The 10% of new content makes most conferences completely worth it.

5.	
  Do	
  Regular	
  Training	
  (or	
  join	
  webinars)	
  
Training and online webinars are great for keeping your knowledge up to date. Long format training
that goes in-depth into a topic is a great way to cover your bases. One-time training is great, but find
a way to build regular webinars or other training into your plan. It gives you time to really focus and
improve on a specific topic. We offer an ongoing Social Media Mastery with new topics every month
to stay up to date and continue to learn and grow.

Join	
  our	
  Social	
  Media	
  Mastery	
  at	
  

http://www.BootCampDigital.com/mc	
  

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Social Media Personal Learning Plan

  • 1.   www.bootcampdigital.com         Social  Media  Learning  Plan   Whether you are new to social media marketing or a pro, continuing to education yourself is important to keep your skills up to date. We train thousands of professionals in social media marketing because they understand that learning is continuous. Investing in yourself and your learning is key to continuing to improve (not to mention to stay up to date with the constant changes to social media). 1.  Follow  Thought  Leaders  on  Social  Networks   Follow thought leaders in social media on social networks. Chances are that they read a lot of news, and share the best stuff they find online. This is a great way to see what they think is important, and take note of what they read and the perspective they share. I get some of my best insights in social media from following other people and listening to what they have to say. 2.  Start  Your  Day  with  News   Develop a morning news routine and read 3 – 5 social media news sites. This is a great way to stay up to date on the latest and get your day started with fresh thinking and new ideas. 3.  Read  a  Good  Book   Seriously, books are still the best way to get in-depth into a topic. Authors usually research their topics in great detail, so you can get better quality thoughts and ideas from a book vs. a blog post (trust me, I’ve written 4!!). Aim for one book a month, or try audiobooks if reading isn’t your thing. 4.  Attend  an  Industry  Conference  (even  virtually)   I have the pleasure at speaking at a lot of industry conferences and they are probably the #1 place that I go to take my knowledge to the next level. Sure, 80 – 90% of the content I’ve heard before, but it is a great reminder and always challenges me to think differently and better implement what I’ve learned. The 10% of new content makes most conferences completely worth it. 5.  Do  Regular  Training  (or  join  webinars)   Training and online webinars are great for keeping your knowledge up to date. Long format training that goes in-depth into a topic is a great way to cover your bases. One-time training is great, but find a way to build regular webinars or other training into your plan. It gives you time to really focus and improve on a specific topic. We offer an ongoing Social Media Mastery with new topics every month to stay up to date and continue to learn and grow. Join  our  Social  Media  Mastery  at   http://www.BootCampDigital.com/mc Â