1. RobertB.LePera
Objective To establish myself with a strong, growth-oriented business that will allow me to utilize
my leadership, sales/marketing and management skills to pursue company goals while
enriching my own personal and professional growth needs.
Experience
Accomplishments
Experience
Accomplishments
February 2013 to March 2016 (early Ret.) National Oilwell Varco Columbus, OH
Commercial Director, Americas
Responsibilities include the P&L performance, all commercial aspects of the industrial
systems, industrial pumps, aftermarket and grinder business. Also was responsible for
annual business planning of the OE and AM , development and management of both a
direct and indirect sales channel, management of Product Management, Application
Engineering, Customer Service, Tech Service functional areas. I have also been involved
with the strategic planning of the business.
§ Participated in Strategic Planning as a member of the Senior Management Team
§ Integrated three competing businesses in the Americas including staff,
distribution channel and product lines and still executed double-digit growth on
orders and 18%+ O.P. Operating Profit improved to 24% in two years.
§ Have overseen 30% YOY growth from applications surrounding the LACT
service in Oil & Gas
§ Have increased the business’s presence in Latin America with an expanded
distribution channel for O&G, mining and wastewater sectors.
§ Developed a Product Management team to rationalize the product offering,
develop proactive sunsetting and rationalization processes. We will reduce five
product lines this year.
§ Developed new Aftermarket Team explicitly responsible with developing new
AM programs to differentiate our offering, create increased customer value and
keep replication businesses off balance. This will drive higher base margins in
the highest profit area of our business.
2007 to 2013 Robbins & Myers Dayton, OH/Chicago, IL
Vice President of Sales, Global
Responsible for all commercial aspects of the global Moyno industrial pump business as
well as the Eastern Hemisphere and China for the Chemineer mixer business with total
revenues of $120M. Directed all staff and activities annual business planning of the OE
and AM , development and management of both a direct and indirect sales channel,
management of Application Engineering, Product Management, Customer Service and
Tech Service functional areas.
§ Participated in Strategic Planning as a member of the Senior Management Team
§ Directed all commercial activities leading to YOY growth in all years except
one.
§ Personally managed an account in Italy, taking them from a low potential
customer to our largest annual spending customer for five years.
§ Directed growth in several emerging business sectors including Oil & Gas and
mining for both pumps and mixers.
§ Oversaw the reorganization of the aftermarket business at Chemineer, taking
them from AM sales of 18% of total to over 30% of total in two years.
§ Developed sales teams and distribution channels for key global markets
including Australia, China, Indonesia and EMEA
§ Developed and managed two U.S. sales channel advisory boards – one for the
pump business and one for the mixer business.
5198 Abel Merril Road
Columbus, OH 43221
(937) 504-4898 Cell
LePera@sbcglobal.net
2. Experience
Accomplishments
Directed all representative contracts as well as customer contracts to insure
minimized risk to company whether financial, product liability, FCPA or other.
2004 – 2007 Yeoman Chicago Corporation Aurora, IL
Vice President – Sales & Marketing
Hired to grow this business after decade long flat sales. Responsible for all Sales &
Marketing activities including strategic planning, sales, marketing budget, application
engineering, product development, trade shows, marketing policies
§ Focused organization on order closure and went from 5% under sales plan when hired
to 12% over plan in seven months
§ Successfully moderated the three year Strategic Planning session
§ Implemented a new Product Development Team concept to drive all product decisions
and place order to the product development activity
§ Launched two new products in a single, something never before achieved at this
company
§ Achieved company record orders and sales two years in a row – 38% growth over two
year span
1983 – 2004 Moyno Industrial Products Springfield, OH
National Sales Manager (1999-2004)
§ Responsible for the sales and gross margin performance of the Business Unit’s $55MM+
Western Hemisphere sales through a channel of stocking distributors and municipal
representatives
§ Develop annual sales plan that support Business Unit and Corporate missions and objectives
§ Direct and lead the activities of the Regional Sales Managers to achieve maximum sales
performance
§ Devise growth programs vis-à-vis increased competition and dominant market position
§ Develop pricing strategy on large individual projects
§ Developed distribution measurement program to ensure maximum time and attention from
channel members
§ Increased sales three of the last four years
§ FY2003 increased sales 5% and profits 20%
§ Personally negotiated the company’s largest industrial order ($3.5MM) ever booked
Marketing Manager (1996-1998)
§ Responsible for the development and implementation of a multimillion dollar expense budget
including trade shows, advertising, literature and product development programs
§ Oversee four department managers with a total staff of eighteen employees
§ Direct all Market Development activities
§ Responsible for all Product Development Activities from idea generation and selection to
development, release and success
§ Conceived and developed all new pricing strategy including web-based access for distributors
§ Developed new analytical tools for more in-depth understanding of the company’s product
profiles and subsequent tactical changes by product line
§ A member of the Strategic Planning Committee since 1990
RegionalSalesManager–Chicago(1992-1996)
§ Managed the largest and highest growth region in the U.S ($17 million)
§ Regional sales increased nearly $5 million during my four year regional tenure (9-10% CAGR)
§ Managed four District Managers each having about 8-10 distributors, reps and direct accounts
§ Achieved planned Quota three out of four years and always operated within planned expense
budget
§ Developed annual plan for all Regional activities and programs
DistrictSalesManager–Atlanta(1988-1992)
3. § Established a district office in the southeast (Largest dollar volume district in U.S. - $5 million)
§ Achieved planned quota three out of four years.
§ Developed an inventory control system for southeast distributors
§ Established annual business plans with each industrial distributor/ rep
SalesEngineer-Chicago/Wisconsin (1985-1988)
§ Achieved planned quota all three years
§ Established largest number of new accounts in sales contest.
.
Education Roosevelt University
§ Bachelor of Science Degree in Management with Honors
American Production and Inventory Control Society
§ CPIM (Certified Production and Inventory Control Manager)
Penn State University
§ Executive Program – Marketing Strategy in Business Markets
Dimensional Management Training
§ Leadership Through People Skills
Interests Sports, Politics, Reading, Music, Travel, My Children
References Furnished upon request