1. Managing to Growth and Performance Improvements while Generating Savings: ROI Julie Evans Chief Executive Officer Project Tomorrow

2. K12 Leadership Roundtable: Let’s Talk ROI & VOI Your critical challenges today: Achieving your district’s core mission Managing through fiscal difficulties Leveraging technology to drive greater productivity and efficiency

3. K12 Leadership Roundtable: Let’s Talk ROI & VOI Your critical challenges today: Achieving your district’s core mission Managing through fiscal difficulties Leveraging technology to drive greater productivity and efficiency What is the return on the investment? What is the value of that investment?

4. K12 Leadership Roundtable: Let’s Talk ROI & VOI Development of a new report from Blackboard and Project Tomorrow: The New Math for Justifying Online Learning Leveraging ROI and VOI Analysis for Ed Tech Investments To be officially released on Thursday

5. K12 Leadership Roundtable: Let’s Talk ROI & VOI Three goals with this new report: Spark new discussions re: investment decisions Provide real world insights from district leaders Guide new ways of justifying ed tech decisions (online learning projects as a proxy)

7. Share highlights from report

8. Introduce you to a new tool

11. Research on ROI/VOI decision-making

12. Analysis of Speak Up national data

13. Survey of 34 district administrators

15. K12 Leadership Roundtable: Let’s Talk ROI & VOI What factors are driving online learning projects?

16. What factors are driving online learning projects? Increased interest and demand for online learning Over 1/3 of students in grades 6-12 (who have not taken an online class) would like to take an online class 5X more parents now say that online learning is a good investment for their child’s school 26% of teachers prefer online courses for PD Source: Speak Up 2010 National Findings

17. What factors are driving online learning projects? Increased interest and demand for online learning Administrators: Who is your primary audience for online classes? Source: Speak Up 2010 National Findings

18. What factors are driving online learning projects? Increased interest and demand for online learning Example: Teachers’ Professional Development Three key motivating factors: Solve training logistical challenges Address state and federal compliance training issues Leverage online learning for greater cost effectiveness

19. K12 Leadership Roundtable: Let’s Talk ROI & VOI What does VOI and ROI mean in an education setting?

20. What does VOI and ROI mean in an education setting? Defining VOI – Value of Investment Looks at how the investment achieves the core mission Analysis success dependent upon clear cut objectives Can evaluate both interim and end outcomes but head-on comparisons are difficult unless program goals are similar Traditionally the more comfortable analysis method for education leaders

21. What does VOI and ROI mean in an education setting? Defining VOI – Value of Investment Example: Mooresville Graded School District (NC) “Digital Conversion” driven by district strategic plan to transform teaching and learning district wide. Re-purposed budget line items to be cost neutral. Per Dr. Smith, “LMS is the glue that holds this all together for our district.”

22. What does VOI and ROI mean in an education setting? Defining ROI – Return on Investment Earnings generated per dollar of investment : comparing solution costs to monetary benefits Monetary benefits as savings and/or new revenue Provides way to compare investments with an objective, financially focused assessment Traditionally, has not been a standard practice in K12 education due to inherent challenges

24. Only 18% had to complete an ROI analysis to justify their current online learning project

25. 85% said they would use a set of ROI tools to evaluate future investments

27. What does VOI and ROI mean in an education setting? VOI Analysis Value of Investment Investment Justification ROI Analysis Return on Investment

28. K12 Leadership Roundtable: Let’s Talk ROI & VOI What is the “new math” for justifying these decisions?

29. What is the “new math” for justifying these decisions? Introducing . . . . . . A New Tool for District Leaders: The Online Learning Justification Ladder

30. What is the “new math” for justifying these decisions? A New Tool for District Leaders: The Online Learning Justification Ladder Step 1: How? Step 2: Who? Step 3: What? Step 4: When? Step 5: Where? Step 6: Why?

31. The Online Learning Justification Ladder Step 1: How? Step 2: Who? Step 3: What? Step 4: When? Step 5: Where? Step 6: Why? The questions provide a structured way to collect the data you need for either an ROI or a VOI analysis. And provide a format for articulating the analysis results to your stakeholders and/or decision-makers.

32. The Online Learning Justification Ladder Ladder Step 1: How? How are you approaching the justification of your online learning project? Using an ROI or VOI analysis? Or both? Is an ROI analysis required to gain approval or commitment? Or it is more important to articulate the benefits through a VOI analysis?

33. The Online Learning Justification Ladder Ladder Step 1: How? How are you approaching the justification of your online learning project? Using an ROI or VOI analysis? Or both? Is an ROI analysis required to gain approval or commitment? Or it is more important to articulate the benefits through a VOI analysis? Jefferson County Public Schools Virtual Academy

34. The Online Learning Justification Ladder Ladder Step 2: Who? Who is your targeted audience for your online learning project? What are the needs of this audience? What are the current and future costs of meeting those needs? Why is online learning the best solution for this particular audience and their needs?

35. The Online Learning Justification Ladder Ladder Step 2: Who? Who is your targeted audience for your online learning project? What are the needs of this audience? What are the current and future costs of meeting those needs? Why is online learning the best solution for this particular audience and their needs? Fairfax County Public Schools Lubbock Independent School District

36. The Online Learning Justification Ladder Ladder Step 3: What? What is your specific online learning project that will address the needs of the targeted audience? What online courses or environment are you providing? What are all of the costs associated with your solution? What is the value-add of your solution?

37. The Online Learning Justification Ladder Ladder Step 3: What? What is your specific online learning project that will address the needs of the targeted audience? What online courses or environment are you providing? What are all of the costs associated with your solution? What is the value-add of your solution? School District of Clay County

38. The Online Learning Justification Ladder Ladder Step 4: When? When will your participants access the online learning course or the environment that you are providing? During the school day, afterschool, during summer recess, in the evening?

39. The Online Learning Justification Ladder Ladder Step 4: When? When will your participants access the online learning course or the environment that you are providing? During the school day, afterschool, during summer recess, in the evening? Jefferson County Public Schools Lubbock County Independent School District

40. The Online Learning Justification Ladder Ladder Step 5: Where? Where will your participants be when they access the online learning course or the environment that you are providing? At home, in the classroom, in a computer center, at the library, in the faculty room?

41. The Online Learning Justification Ladder Ladder Step 5: Where? Where will your participants be when they access the online learning course or the environment that you are providing? At home, in the classroom, in a computer center, at the library, in the faculty room? Mooresville Graded School District Fairfax County Public Schools

42. The Online Learning Justification Ladder Ladder Step 6: Why? Why is your online learning project a justifiable decision by either ROI or VOI standards? If ROI, what the cost savings or new revenue derived from the investment? If VOI, how does this project address our core mission as a district?

43. The Online Learning Justification Ladder Ladder Step 6: Why? Bottom line: Why is this project a good investment of our district’s time and/or resources?

45. Print materials, textbooks and curriculum guides

46. Teacher stipends / substitute fees

47. Redundant software licenses

48. Communications with parents

50. Fees for summer school courses

51. Selling district courses

53. Student engagement, achievement, productivity

54. Teacher productivity

55. Increased participation in PD

56. Parental/community interactions

57. Curriculum alignment and consistency

58. Increased staff morale and motivation

59. Greener approach

61. Jefferson County PS – Teacher PD Program

62. Clay County Schools – Home Connections Program

63. Lubbock ISD – Online Summer School

65. K12 Leadership Roundtable: Let’s Talk ROI & VOI Three goals with this new report: Spark new discussions re: investment decisions Provide real world insights from district leaders Guide new ways of justifying ed tech decisions

66. K12 Leadership Roundtable: Let’s Talk ROI & VOI Time for more of your thoughts and comments! Julie Evans Chief Executive Officer Project Tomorrow jevans@tomorrow.org www.tomorrow.org

67. Please provide feedback for this session by emailingBbWorldFeedback@blackboard.com. The title of this session is: Managing to Growth and Performance Improvements while Generating Savings: ROI