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Partner Service & Sales Training
I.     Introduction to Small Business Certifications
II.    Types of Certification
III.   Why Get Certified
IV.    Qualifying for Certification
V.     BizCentral USA’s Certification Process
• Many contractors are
  unaware of the numerous
  small business certification
  and assistance programs that
  exist today to aid
  underprivileged businesses.
• Many of these programs are
  aimed specifically at
  overcoming the effects of
  discrimination.
• Assists the most disadvantaged entrepreneurs in
  succeeding.
• Facilitates small business owners’ achievement in the
  contracting arena.
• Helps socially and economically disadvantaged
  firms in obtaining the credentials necessary to
  compete with larger entities.
• Numerous government entities offer innovative
  opportunities to assure that small contractors are
  not left behind in the race for federal contracts.
• Some teach small companies how to compete in
  the federal contracting arena.
• Programs are available to demonstrate how to
  take advantage of greater subcontracting
  opportunities available from large firms as the
  result of public-private partnerships.
I.     Introduction to Small Business Certification
II.    Types of Certification
III.   Why Get Certified
IV.    Qualifying for Certification
V.     BizCentral USA’s Certification Process
• SBA- 8a
• Women’s Business
  Enterprise National Council
• Minority Supplier
  Development Council
• HUB Zone
• Veteran Owned Business
• Department of
  Transportation
• The SBA 8(a) program is designed to help small disadvantaged
  businesses compete in the U.S. economy through business
  development. The program benefits the client as well as the
  contractor by providing small disadvantaged businesses with:
       • The ability to pursue and award sole-source procurements.
       • Limited-competition opportunities in the government arena.
       • Ensuring the client that bonding, insurance, and other legal requirements
         are met.

• Through sole-source contracts, businesses are given an opportunity
  to enter the government- contracting arena, and gain the
  experience necessary to compete in the full and open market.
  Competitive bidding on limited opportunities allow 8(a) contractors
  to gain valuable experience in various market arenas.
• The HUBZone Empowerment Contracting Program
  stimulates economic development and creates
  jobs in urban and rural communities by providing
  Federal contracting preferences to small businesses.
• These preferences go to small businesses that
  obtain HUBZone (Historically Underutilized Business
  Zone) certification in part by employing staff who
  live in a HUBZone.
• The company must also maintain a "principal office"
  in one of these specially designated areas.
• The DOT (Department of Transportation, DBE
  Program assists small businesses owned and
  controlled by socially and economically
  disadvantaged individuals, including
  minorities and women, in participating in
  contracting opportunities created by DOT
  financial assistance programs.
• Primarily three major DOT operating
  administrations are involved in the DBE
  program:
     • Federal Highway Administration
     • Federal Aviation Administration
     • Federal Transit Administration.
• The DOT DBE program is carried out by state
  and local transportation agencies under the
  rules and guidelines in the Code of Federal
  Regulations.
• The main objectives of the DBE Program are:
     • To ensure that contractors comply with DBE
       laws and requirements.
     • To ensure that DBEs can compete fairly for
       federally funded transportation-related
       projects.
     • To ensure that only eligible firms participate as
       DBEs.
     • To assist DBE firms in competing
        outside the DBE Program.
• WBE (Women's Business Enterprise) is an
  independent business concern that is at least
  51% owned and controlled by one or more
  women who are U.S. citizens or Legal Resident
  Aliens.
• Business formation and principal place of
  business must be in the US.
• Management and daily operation is controlled
  by one or more of the women owners.
• Being certified as a WBE means that a business
  concern has gone through a rigorous and
  stringent certification process to confirm the
  business is owned, managed, and controlled by a
  woman or women.

• WBENC is the Women's Business Enterprise
  National Council and is comprised of 14 regional
  partner organizations. All of the partner
  organizations adhere to WBENC's stringent
  Standards and Procedures in their certification
  programs.
• WBENC provides access to a
  national standard of certification
  and provides information on
  certified women's businesses to
  purchasing managers through its
  Internet database, WBENCLink.
• The certification lasts for one
  year. If you wish to remain
  certified, you must recertify each
  year.
• The National Minority Supplier
  Development Council
  has standardized procedures
  to assure consistent and
  identical review and
  certification of minority-
  owned businesses.
• These businesses are certified
  by NMSDC's affiliate nearest
  to the company's
  headquarters.
• A minority-owned business is a for-profit
  enterprise, regardless of size, physically
  located in the United States or its trust
  territories, which is owned, operated and
  controlled by minority group members.
• "Minority group members" are United States
  citizens who are Asian, Black, Hispanic and
  Native American.
• Ownership by minority individuals means the
  business is:
     • At least 51% owned by such individuals
     • Or, in the case of a publicly-owned business, at least 51%
       of the stock is owned by one or more such individuals.

• The management and daily operations must
  be controlled by those minority group
  members.
• A business is a Veteran-Owned Small Business
  if:
     • Not less than 51% is owned by one or more veterans
     • Or, in the case of any publicly owned business, not less
       than 51% of the stock of which is owned by one or more
       veterans
• Management and daily business operations
  are controlled by one or more veterans.
• To be considered a Veteran you
  must have your DD Form 214
  (Certificate of Release or
  Discharge from Active Duty) in
  order to prove your service in the
  Armed Forces.

• To be considered a Service Disabled Veteran you must have a
  letter from the Department of Veterans Affairs (VA), or your
  discharge paper from the branch of service you were in, stating
  that you have a service connected disability rating ranging
  from 0 to 100% disability.
I.     Introduction to Small Business
       Certification
II.    Types of Certification
III.   Why Get Certified
IV.    Qualifying for Certification
V.     BizCentral USA’s Certification Process
• The SBA Certification in the SDB, the 8(a)
  DBE, or the HUBZone Program provides
  benefits by:
     • Bringing more dollars to an eligible company through
       SDB procurement mechanisms;
     • Targeting competition to specific industries where there
       are disparities; and
     • Increasing economic activity in distressed communities.
• SDB certified companies may benefit in one
  of two ways:
     • First, an SDB can qualify for a price evaluation
       adjustment when bidding as a prime contractor.
     • Second, all prime contractors are encouraged to use
       certified SDB's as subcontractors through mandated
       evaluation factors and optional monetary incentives.
• HUBZone certified businesses can qualify for
  specific procurement benefits. Businesses that
  use these benefits are also helping to improve
  the economy of the distressed area.
I.     Introduction to Small Business
       Certification
II.    Types of Certification
III.   Why Get Certified
IV.    Qualifying for Certification
V.     BizCentral USA’s Certification Process
• All certification clients must have a D-U-N-S
  (Data Universal Numbering System) number:
     • Can be requested by visiting http://www.dnb.com or
       calling (866) 785-0428

• If applying for Small Business Administration
  8(a) Certification or completing GSA schedule,
  business must be registered in Central
  Contractor Registration (CCR).
     • Register with CCR at http:/www.ccr.gov
• 8(a)
     • 51% owner(s) must be a socially and
       economically disadvantaged US Citizen.
         – Socially disadvantaged means a member of a
           racial/ethnic minority group, but service disabled
           veterans, women in non-traditional fields, physically
           handicapped persons, etc. can also apply, provided
           they can demonstrate social disadvantage in their
           narrative.
         – Economically disadvantaged = personal net worth <
           $250,000 (excluding primary residence and equity
           investment in business).
     • Business needs to have operated for at least 2
       years
• WBE Certification:
     • 51% owner(s) must be a woman US Citizen or Permanent
       Resident
     • Proof of effective management and control of business
       (day to day operations, hiring and firing authority,
       signature on contracts and loans, and other business
       decisions) by applicant woman/women.
     • Proof of contribution of capital and/or expertise by
       women.
• NMSDC Certification:
     • 51% owner(s) must be a member of a recognized racial or
       ethnic minority group (Asian, Black, Hispanic or Native
       American).
     • Proof of effective management and control of business
       (day to day operations, hiring and firing authority,
       signature on contracts and loans, and other business
       decisions) by applicant minority owner.
     • Proof of contribution of capital and/or expertise by
       minority owner.
• MBE Certification:
     • 51% owner(s) must be a member of a recognized racial or
       ethnic minority group (Asian, Black, Hispanic or Native
       American), or in some cases, women.
        – Some MBE programs at the county/local level also
          accept women-owned businesses as MBE applicants.
     • Proof of effective management and control of business
       (day to day operations, hiring and firing authority,
       signature on contracts and loans, and other business
       decisions) by applicant minority owner.
     • Proof of contribution of capital and/or expertise by
       minority owner.
• DBE Certification:
     • 51% owner(s) must be a socially and economically
       disadvantaged US Citizen.
     • Business must work in road, highway, or bridge
       construction and related professional services.
     • Some state DBE programs are also of interest to firms
       working in the aviation industry.
I.     Introduction to Small Business Certification
II.    Types of Certification
III.   Why Get Certified
IV.    Qualifying for Certification
V.     BizCentral USA’s Certification Process
• Step 1: As always, clients will complete and
  return the Terms & Agreement document.
• Step 2: Clients will receive access to the
  ‘Certifications Steps Page’.
     • From here all certifications may take a different route
       to completion.
     • The following pages will cover the next steps for each
       certification.
I.     Obtain a D-U-N-S number.
II.    Register with CCR.
III.   Create an SBA General Login System Account at
       https://eweb.sba.gov/gls/
IV.    Complete online application.
V.     Once online application has been completed, submit application
       along with supporting documentation to the SBA.
        I.   Supporting documentation include business financial
             statements (Profit and Loss reports, balance sheets, etc.),
             tax returns, operating agreement, stock certificates, etc.
VI.    Application is then reviewed and screened. The SBA will respond
       with a determination or request for additional documentation
       within 90 days.
I.     Obtain a D-U-N-S number.
II.    Create a WBENCLink account at http://www.wbenclink.org
III.   Complete online application.
IV.    Once online application has been completed, submit application
       along with supporting documentation to the WBENC certifying
       council in the business’ home state.
         I.   Supporting documentation include business financial
              statements (P&L reports, balance sheets, etc.), tax returns,
              operating agreement, stock certificates, etc.
         II.  Certification may require an on-site visit.
V.     Application is then reviewed and screened. The WBENC Program
       Manager will respond with a determination or request for
       additional documentation within 90 days.
I.     Obtain a D-U-N-S number.
II.    Locate the proper application. Application may be
       completed electronically, depending on the certifying
       council.
III.   Once application has been completed, submit application
       along with supporting documentation to the Regional NMSDC
       certifying council.
         I.    Supporting documentation includes business financial
               statements (Profit and Loss reports, balance sheets,
               etc.), tax returns, operating agreement, stock
               certificates, etc.
         II.   Certification may require a number of on-site visits.
IV.    Application is then reviewed and screened. The NMSDC
       certifying committee will respond with a determination or
       request for additional documentation within 90 days.
I.     Obtain a D-U-N-S number.
II.    Locate the proper application. Application may be completed
       electronically, depending on the certifying agency.
III.   Once completed, submit application along with supporting
       documentation to the certifying agency.
         I.    Supporting documentation include business financial
               statements (Profit and Loss reports, balance sheets, etc.),
               tax returns, operating agreement, stock certificates, etc.
         II.   Certification may require an on-site visit.
IV.    Application is then reviewed and screened. The certifying agency
       will respond with a determination or request for additional
       documentation within 90 days.
         I.    Certifications at the county/local level are generally
               processed in less time than those at the State level.
I.       Obtain a D-U-N-S number.
     II.      Complete the Uniform Certification Application (UCP)
                I.   All states use the same application form.
     III.     Submit application along with supporting documentation to the
              state DOT or Aviation Authority.
                I.   Supporting documentation include business financial
                     statements (Profit and Loss reports, balance sheets, etc.),
                     tax returns, operating agreement, stock certificates, etc.
I.         Application is then reviewed and screened. The certifying agency will
           respond with a determination or request for additional
           documentation within 90 days.
• The process for applying for inclusion in these
  programs can be grueling.
• Assistance from a professional can help
  tremendously in providing and submitting the
  correct information!
• Once certified, the small business is able to optimize
  the benefits that their certification program/s offer.

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Partner Training: Small Business Certifications

  • 1. Partner Service & Sales Training
  • 2. I. Introduction to Small Business Certifications II. Types of Certification III. Why Get Certified IV. Qualifying for Certification V. BizCentral USA’s Certification Process
  • 3. • Many contractors are unaware of the numerous small business certification and assistance programs that exist today to aid underprivileged businesses. • Many of these programs are aimed specifically at overcoming the effects of discrimination.
  • 4. • Assists the most disadvantaged entrepreneurs in succeeding. • Facilitates small business owners’ achievement in the contracting arena. • Helps socially and economically disadvantaged firms in obtaining the credentials necessary to compete with larger entities.
  • 5. • Numerous government entities offer innovative opportunities to assure that small contractors are not left behind in the race for federal contracts. • Some teach small companies how to compete in the federal contracting arena. • Programs are available to demonstrate how to take advantage of greater subcontracting opportunities available from large firms as the result of public-private partnerships.
  • 6. I. Introduction to Small Business Certification II. Types of Certification III. Why Get Certified IV. Qualifying for Certification V. BizCentral USA’s Certification Process
  • 7. • SBA- 8a • Women’s Business Enterprise National Council • Minority Supplier Development Council • HUB Zone • Veteran Owned Business • Department of Transportation
  • 8. • The SBA 8(a) program is designed to help small disadvantaged businesses compete in the U.S. economy through business development. The program benefits the client as well as the contractor by providing small disadvantaged businesses with: • The ability to pursue and award sole-source procurements. • Limited-competition opportunities in the government arena. • Ensuring the client that bonding, insurance, and other legal requirements are met. • Through sole-source contracts, businesses are given an opportunity to enter the government- contracting arena, and gain the experience necessary to compete in the full and open market. Competitive bidding on limited opportunities allow 8(a) contractors to gain valuable experience in various market arenas.
  • 9. • The HUBZone Empowerment Contracting Program stimulates economic development and creates jobs in urban and rural communities by providing Federal contracting preferences to small businesses. • These preferences go to small businesses that obtain HUBZone (Historically Underutilized Business Zone) certification in part by employing staff who live in a HUBZone. • The company must also maintain a "principal office" in one of these specially designated areas.
  • 10. • The DOT (Department of Transportation, DBE Program assists small businesses owned and controlled by socially and economically disadvantaged individuals, including minorities and women, in participating in contracting opportunities created by DOT financial assistance programs.
  • 11. • Primarily three major DOT operating administrations are involved in the DBE program: • Federal Highway Administration • Federal Aviation Administration • Federal Transit Administration. • The DOT DBE program is carried out by state and local transportation agencies under the rules and guidelines in the Code of Federal Regulations.
  • 12. • The main objectives of the DBE Program are: • To ensure that contractors comply with DBE laws and requirements. • To ensure that DBEs can compete fairly for federally funded transportation-related projects. • To ensure that only eligible firms participate as DBEs. • To assist DBE firms in competing outside the DBE Program.
  • 13. • WBE (Women's Business Enterprise) is an independent business concern that is at least 51% owned and controlled by one or more women who are U.S. citizens or Legal Resident Aliens. • Business formation and principal place of business must be in the US. • Management and daily operation is controlled by one or more of the women owners.
  • 14. • Being certified as a WBE means that a business concern has gone through a rigorous and stringent certification process to confirm the business is owned, managed, and controlled by a woman or women. • WBENC is the Women's Business Enterprise National Council and is comprised of 14 regional partner organizations. All of the partner organizations adhere to WBENC's stringent Standards and Procedures in their certification programs.
  • 15. • WBENC provides access to a national standard of certification and provides information on certified women's businesses to purchasing managers through its Internet database, WBENCLink. • The certification lasts for one year. If you wish to remain certified, you must recertify each year.
  • 16. • The National Minority Supplier Development Council has standardized procedures to assure consistent and identical review and certification of minority- owned businesses. • These businesses are certified by NMSDC's affiliate nearest to the company's headquarters.
  • 17. • A minority-owned business is a for-profit enterprise, regardless of size, physically located in the United States or its trust territories, which is owned, operated and controlled by minority group members. • "Minority group members" are United States citizens who are Asian, Black, Hispanic and Native American.
  • 18. • Ownership by minority individuals means the business is: • At least 51% owned by such individuals • Or, in the case of a publicly-owned business, at least 51% of the stock is owned by one or more such individuals. • The management and daily operations must be controlled by those minority group members.
  • 19. • A business is a Veteran-Owned Small Business if: • Not less than 51% is owned by one or more veterans • Or, in the case of any publicly owned business, not less than 51% of the stock of which is owned by one or more veterans • Management and daily business operations are controlled by one or more veterans.
  • 20. • To be considered a Veteran you must have your DD Form 214 (Certificate of Release or Discharge from Active Duty) in order to prove your service in the Armed Forces. • To be considered a Service Disabled Veteran you must have a letter from the Department of Veterans Affairs (VA), or your discharge paper from the branch of service you were in, stating that you have a service connected disability rating ranging from 0 to 100% disability.
  • 21. I. Introduction to Small Business Certification II. Types of Certification III. Why Get Certified IV. Qualifying for Certification V. BizCentral USA’s Certification Process
  • 22. • The SBA Certification in the SDB, the 8(a) DBE, or the HUBZone Program provides benefits by: • Bringing more dollars to an eligible company through SDB procurement mechanisms; • Targeting competition to specific industries where there are disparities; and • Increasing economic activity in distressed communities.
  • 23. • SDB certified companies may benefit in one of two ways: • First, an SDB can qualify for a price evaluation adjustment when bidding as a prime contractor. • Second, all prime contractors are encouraged to use certified SDB's as subcontractors through mandated evaluation factors and optional monetary incentives. • HUBZone certified businesses can qualify for specific procurement benefits. Businesses that use these benefits are also helping to improve the economy of the distressed area.
  • 24. I. Introduction to Small Business Certification II. Types of Certification III. Why Get Certified IV. Qualifying for Certification V. BizCentral USA’s Certification Process
  • 25. • All certification clients must have a D-U-N-S (Data Universal Numbering System) number: • Can be requested by visiting http://www.dnb.com or calling (866) 785-0428 • If applying for Small Business Administration 8(a) Certification or completing GSA schedule, business must be registered in Central Contractor Registration (CCR). • Register with CCR at http:/www.ccr.gov
  • 26. • 8(a) • 51% owner(s) must be a socially and economically disadvantaged US Citizen. – Socially disadvantaged means a member of a racial/ethnic minority group, but service disabled veterans, women in non-traditional fields, physically handicapped persons, etc. can also apply, provided they can demonstrate social disadvantage in their narrative. – Economically disadvantaged = personal net worth < $250,000 (excluding primary residence and equity investment in business). • Business needs to have operated for at least 2 years
  • 27. • WBE Certification: • 51% owner(s) must be a woman US Citizen or Permanent Resident • Proof of effective management and control of business (day to day operations, hiring and firing authority, signature on contracts and loans, and other business decisions) by applicant woman/women. • Proof of contribution of capital and/or expertise by women.
  • 28. • NMSDC Certification: • 51% owner(s) must be a member of a recognized racial or ethnic minority group (Asian, Black, Hispanic or Native American). • Proof of effective management and control of business (day to day operations, hiring and firing authority, signature on contracts and loans, and other business decisions) by applicant minority owner. • Proof of contribution of capital and/or expertise by minority owner.
  • 29. • MBE Certification: • 51% owner(s) must be a member of a recognized racial or ethnic minority group (Asian, Black, Hispanic or Native American), or in some cases, women. – Some MBE programs at the county/local level also accept women-owned businesses as MBE applicants. • Proof of effective management and control of business (day to day operations, hiring and firing authority, signature on contracts and loans, and other business decisions) by applicant minority owner. • Proof of contribution of capital and/or expertise by minority owner.
  • 30. • DBE Certification: • 51% owner(s) must be a socially and economically disadvantaged US Citizen. • Business must work in road, highway, or bridge construction and related professional services. • Some state DBE programs are also of interest to firms working in the aviation industry.
  • 31. I. Introduction to Small Business Certification II. Types of Certification III. Why Get Certified IV. Qualifying for Certification V. BizCentral USA’s Certification Process
  • 32. • Step 1: As always, clients will complete and return the Terms & Agreement document. • Step 2: Clients will receive access to the ‘Certifications Steps Page’. • From here all certifications may take a different route to completion. • The following pages will cover the next steps for each certification.
  • 33. I. Obtain a D-U-N-S number. II. Register with CCR. III. Create an SBA General Login System Account at https://eweb.sba.gov/gls/ IV. Complete online application. V. Once online application has been completed, submit application along with supporting documentation to the SBA. I. Supporting documentation include business financial statements (Profit and Loss reports, balance sheets, etc.), tax returns, operating agreement, stock certificates, etc. VI. Application is then reviewed and screened. The SBA will respond with a determination or request for additional documentation within 90 days.
  • 34. I. Obtain a D-U-N-S number. II. Create a WBENCLink account at http://www.wbenclink.org III. Complete online application. IV. Once online application has been completed, submit application along with supporting documentation to the WBENC certifying council in the business’ home state. I. Supporting documentation include business financial statements (P&L reports, balance sheets, etc.), tax returns, operating agreement, stock certificates, etc. II. Certification may require an on-site visit. V. Application is then reviewed and screened. The WBENC Program Manager will respond with a determination or request for additional documentation within 90 days.
  • 35. I. Obtain a D-U-N-S number. II. Locate the proper application. Application may be completed electronically, depending on the certifying council. III. Once application has been completed, submit application along with supporting documentation to the Regional NMSDC certifying council. I. Supporting documentation includes business financial statements (Profit and Loss reports, balance sheets, etc.), tax returns, operating agreement, stock certificates, etc. II. Certification may require a number of on-site visits. IV. Application is then reviewed and screened. The NMSDC certifying committee will respond with a determination or request for additional documentation within 90 days.
  • 36. I. Obtain a D-U-N-S number. II. Locate the proper application. Application may be completed electronically, depending on the certifying agency. III. Once completed, submit application along with supporting documentation to the certifying agency. I. Supporting documentation include business financial statements (Profit and Loss reports, balance sheets, etc.), tax returns, operating agreement, stock certificates, etc. II. Certification may require an on-site visit. IV. Application is then reviewed and screened. The certifying agency will respond with a determination or request for additional documentation within 90 days. I. Certifications at the county/local level are generally processed in less time than those at the State level.
  • 37. I. Obtain a D-U-N-S number. II. Complete the Uniform Certification Application (UCP) I. All states use the same application form. III. Submit application along with supporting documentation to the state DOT or Aviation Authority. I. Supporting documentation include business financial statements (Profit and Loss reports, balance sheets, etc.), tax returns, operating agreement, stock certificates, etc. I. Application is then reviewed and screened. The certifying agency will respond with a determination or request for additional documentation within 90 days.
  • 38. • The process for applying for inclusion in these programs can be grueling. • Assistance from a professional can help tremendously in providing and submitting the correct information! • Once certified, the small business is able to optimize the benefits that their certification program/s offer.