[INFOGRAPHIC] Life Science Brand Performance Report

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Check out some of our Key Findings from our recent Life Science Instrumentation: Brand Performance Report. This report was designed to help suppliers identify brand strengths and weaknesses and to provide direction as to how to differentiate instrumentation offerings. This report offers suppliers an unbiased assessment of how major brands are performing compared to their closest competitors. Learn more about report #13-005: Life Science Instrumentation, Brand Performance here: http://www.gene2drug.com/index.php?page=reports&id=238

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1. UNAIDED AWARENESS USAGE WILLINGNESS TO RECOMMEND Life Science Instrument Brand Strength BRAND STRENGTH INCLUDES: Free Dataset Supplier Profiles Brand Scorecards Report Brochure Life Science Instrumentation: Brand Performance published by BioInformatics LLC June 2013 TABLE OF CONTENTS BRAND AWARENESS BRAND HEALTH & TRENDS BRAND LOYALTY DRIVERS INFLUENCERS OF THE PURCHASE DECISION BRAND PROMOTION DRIVERS BRAND STRENGTH COMPANY-SPECIFIC BRAND ASSESSMENT PROFILES METHODOLOGY AND DEMOGRAPHICS APPENDIX A BUDGET ALLOCATED TO CAPITAL EQUIPMENT BRAND RECALL…. BRAND RECOGNITION….. BRAND STRENGTH SCORECARD APPENDIX B BRAND COMPARISON ANALYSIS ! ! COMPANIES IN THE REPORT U R IN IT ! AB SCIEX (DANAHER) ILLUMINA AFFYMETRIX LEICA MICROASYTEMS (DANAHER) AGILENT TECHNOLOGIES LIFE TECHNOLOGIES BD BIOSCIENCES MOLECULAR DEVICES (DANAHER) BECKMAN COULTER (DANAHER) PERKINELMER BIO-RAD LABORATORIES QIAGEN BRUKER DALTONICS ROCHE APPLIED SCIENCE EMD MILLIPORE THERMO SCIENTIFIC EPPENDORF ZEISS GE HEALTHCARE SCIENCES ! ! ! ! WHY BUY? WHY BUY? WHY BUY? PICK ONE. MORE INFO BUY NOW REPORT BROCHURE Delivery guarantee ranks #10 KEY Findings Performance ranks # 1 Value ranks #2 with Academics Ease-of-use ranks #2 with Industrials Purchase Drivers Ranked U R IN THE REPORT BENCHMARK UR BRAND ! GET THE DATASET FREE UNTIL 9/18 ! BIOINFORMATICS LLC GENE2DRUG.COM 22.6 23.5 27.4 28.2 29.5 36.0 36.4 36.6 38.3 38.4 39.2 39.4 39.7 40.4 41.4 50.7 51.7 53.0 54.7 Bruker Daltonics AB SCIEX Molecular Devices Affymetrix Illumina Leica EMD Merck Millipore Roche Applied Qiagen PerkinElmer Zeiss Agilent Technologies GE Healthcare Beckman Coulter BD Biosciences Eppendorf Life Technologies Thermo Scientific Bio-Rad Laboratories