This document discusses communication, including its definition as the transfer of signals between a sender and receiver. It covers the components of communication like the communication process and levels including verbal and nonverbal. It also discusses the 7 C's of effective communication, barriers to communication, tips for good communication skills, and the importance of communication skills for students such as being able to communicate in the workplace with colleagues, employers, clients, and the public.

3.  Know what communication really is ???
 Scope of Communication
 The Four Communication Skills
 Components Of Communication
 Communication Process
 Levels Of Communication
 7 C’s Of Communication
 Barriers To Communication
 Tips To Good Communication Skills
 Importance For Students
 Final Thought
Learning Objectives

4. Communication
Communication is the process
of transferring
signals/messages between a
sender and a receiver through
various methods (written
words, nonverbal cues, spoken
words).

5. Communication is only successful when both the
sender and the receiver understand the same
information as a result of communication.

10. IN RELIGION: The way ALLAH
communicates with human beings
It is not given to any human being that Allah should
speak to him unless (it be) by
• Inspiration
• or from behind a veil
• or (that) He sends a Messenger
to reveal what He wills by His Leave. Verily, He is
Most High, Most Wise. (Qur'an 42:51)

11. Components of Communication

12. Communication Process

13. Levels of Communication
• Verbal
• Non Verbal

14. Verbal Communication
Verbal communication is the use of sounds and
words to express yourself.
An example of verbal communication is saying
“No” when someone asks you to do
something you don't want to do.
Verbal Communication is further divided into :
1. Oral Communication
2. Written Communication

15. Non Verbal Communication
Sending or Receiving of wordless messages.
• Gesture
• Body language
• Posture
• Facial expressions

17. Three directions :
• Upward
• Downward
• Lateral
Communication

18. According to the 7 Cs, communication needs to
be:
• Clear
• Concise
• Concrete
• Correct
• Coherent
• Complete
• Courteous

19. Writing skills are an important part of
communication.
Good writing skills allow you to
communicate your message with clarity
and ease.
Correct grammar, punctuation and spelling
are key in written communications.
Writing Skills

20. People remember :
 10 % of what they read.
 20 % of what they hear.
 30 % of what they see.
 80 % of what they speak.
Do You Know ???

21.  Semantic barriers
 Emotional or psychological barriers
 Personal barriers
Barriers to Communication

22. • Symbol with different meanings
• Badly expressed message
• Un clarified assumption
Semantic Barriers

23. • Personal discomfort or emotionally
disturbed
• Inattention
• Failure to communicate
Emotional Or Psychological
Barriers

24. Attitude of superior
 Fear of challenge of authority
 Lack of time
 Lack of awareness
Personal Barriers

25. • Listening is hard work
• Lack of time
• Speed differences ( 120 wpm / 360 wpm)
• Lack of training
Basic Reasons We Do Not
Listen

27. o Maintain eye contact with the audience.
o Have confidence when talking, it doesn't
matter what other people think.
o Expressions.
o Manage time properly.
o Practice effective communication skills.
Tips to Good Communication skills

28. Tips To Good Communication Skills
• Become Knowledgeable Learn principles, concepts,
and ideas.
• Become Skilled Translate knowledge into
action.
• Become Motivated Resolve to use your
knowledge and skill.
• Become Adaptable Select the right behavior ;
one size does not fit all.
• Become Ethical Offer choices , establish

29. In the workplace and professions, graduates
will be required to communicate with
multiple individuals – these may include:
• Colleagues
• Employers and Managers
• Clients
• The media
• The general public
WHY ARE COMMUNICATION SKILLS
IMPORTANT FOR STUDENTS?

30. • Communicating to be understood and
being a good listener are crucial.
• Another important aspect of
communication is to think about what you
are saying before you say it.
• Today’s Communications set the tone for
tomorrow’s relationships.
Final Thoughts