Marketing focuses on writing engaging content and delivering the right content at the right time. It then leverages real-time data to deliver said content just-in-time. Marketing and Learning and Development (L&D) have more in common than we might think. As L&D professionals we should follow Marketing’s example and create the right content for our audiences at the right time, leveraging data to better understand what content is needed when, and design unforgettable learning experiences along the way.
Learn the makeup of a content strategy plan
Create a content strategy plan
Leverage Trello to collaboratively work on a content strategy plan