Betsy Chase

Greater Denver Area United States

Director, Digital Marketing

Technology / Software / Internet

A versatile, director level digital marketer with over ten years experience and a passion for online. My background includes extensive experience specializing in customer acquisition and driving website channels, general marketing strategy, an unique blend of both B2C and B2B experience. Specialties: - Creating digital marketing strategy and writing marketing plans - Go-to-market strategy and product launch plans - Social media strategy, including Facebook and Twitter - Affiliate management - Marketing communications, messaging platforms and strategy - Search engine optimization and content strategy - Web analytics, including Google Analytics and Omniture - Branding and logo creation ...