Question 4 - who would be the audience for your media?

2. Our ideal audience member…
Fashion Fashion
Activities Activities
Favourite
movies
Favourite
movies
Books Books

3. This is Connor Wright, he is 22, he works at a theatre in Cardiff. He does the
lighting at it for different types of shows there, he mainly works on feature
lighting and is learning how to work the music there. Connor clearly has a
creative side and visits the cinema nearly every week with his girlfriend. He
also reads crime novel from Stig Lasson, his favourite book is ‘The Girl with
the Dragon Tattoo’. He takes annual trips with his friend to film festivals
around the world, but enjoys ‘Fright Fest’ in London, he also went to
Cannes Film Festival with his brother last year. He enjoy going to gigs
around the south as well, his favourite band is ‘Iron Maiden, and genre in
general is heavy metal. In the cinema he mainly sees gory horror movies,
and love the ‘Saw’ series of movies. I think this is the perfect viewer but he
has got a clear interest in entertainment and our specific genre.

4. The most
popular age of
people to
watch this
movie at 60% is
15-24. This is
because at this
age they have
interest in
movies also will
go to the
cinema with
their friends on
the weekends.
Older people
would watch it
due to the
horror content.
I think this is very good movie to compare mine too because it is about
possession/demonic possession. Also it will be out this year so is very new and
understand the wants and popularity in the market for this type of movie.
The male and female split between who will watch this movie is quite even.
So clearly this type of movie will appeal to both genders.
There is an even
split between
what class
would be
watching it, as it
would appeal
to everyone to
watch as it
doesn’t have
specific
conversions of
different ethic
backgrounds or
political views,
therefore
applicable to
everyone.