Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved?This class walks you through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path).One size does not fit all when it comes to self publishing.
We talk about:
Format decisions: should you have an e-book? A print book? Both?
Book formatting: tips and tricks for creating a clean, professional looking ebook and print design
The legalities: ISBNs, copyright registration, and more.
Cover design: Don’t try this at home. (Or if you’re a DIY artist, follow these guidelines.)
Cover Copy: The most important 200 words you’ll write as a self-publishing author
We’ll also talk about when and how to hire freelancers, what research says about the best pricing strategies, and how to avoid the scams and pitfalls that trap self-publishing authors along the way.
11. 4. Front and Back Matter
Title page and copyright page
Dedication, Epigraph
Table of Contents
Foreword/Introduction/Preface/Prologue
Acknowledgments
About the Author
Promotional Page
14. 4. Front and Back Matter
Title page and copyright page
Dedication, Epigraph
Table of Contents
Foreword/Introduction/Preface/Prologue
Acknowledgments
About the Author
Promotional Page
24. Ebook Options:
1. Kindle Direct (exclusive to Kindle readers)
2. Direct distribution to all four e-readers
3. Distributor/aggregator: i.e. Smashwords,
Ingram Spark, Book Baby
26. 100-200 words
Nonfiction: What’s the Problem? What’s your
solution? Why should I trust you?
Fiction: Introduce the primary character and
the inciting incident. What sets the story in
motion, and what’s at stake?
27.
28.
29. 1. Book Cover Design
Hire a Professional (ask me for referrals)
Crowdsource it: http://99designs.com/
DIY Lite:
◦ http://www.coverdesignstudio.com/
◦ https://www.canva.com/
◦ CreateSpace Cover Generator (free)
DIY Serious
◦ Adobe InDesign
30.
31.
32.
33. 2. Interior Print Design
Are pages numbered, with odd on the right
(and no numbers on blank pages, front
matter, or chapter headings)?
Are there blank pages on verso (left) before
chapter or section starts?
Are margins justified?
Are words hyphenated to smooth line widths?
Are margins wide enough for a finger (with
extra space for the gutter)?
34. Are there headers on text pages, but not
chapter breaks or blank pages?
Are there widows or orphans breaking across
pages?
Did all of your formatting (smart quotes,
italics, footnotes) transfer?
35. 2. Interior Print Design
Hire a Professional
DIY Lite
◦ www.bookdesigntemplates.com/
◦ www.coverdesignstudio.com/
DIY Serious
◦ Adobe InDesign
◦ LaTeX
36.
37.
38.
39. 3. Ebook Formatting
Hire a Professional
◦ https://www.smashwords.com/list
◦ http://edsguild.org/
DIY Lite: follow the guidelines
◦ https://www.smashwords.com/books/view/52
◦ https://kdp.amazon.com/help
DIY Serious:
◦ https://code.google.com/p/sigil/
◦ http://calibre-ebook.com/
40. Create accounts, add tax information
Set price
Upload files
Celebrate!
41. Subsidy, Copublishing, Partner, Hybrid, or New
Model Publishing
or
Contracting with a third party to act as your
publisher, at your expense.
45. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
46. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
47. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
48. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
49. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
Are they trying to upsell or pressure you?
50. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
Are they trying to upsell or pressure you?
Is there a clear way to terminate the
agreement if things don’t work?
51. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
Are they trying to upsell or pressure you?
Is there a clear way to terminate the
agreement if things don’t work?
Do they provide the services YOU need?
53. …the real fun begins!
MARKETING
December 9 at BARN!!
54. Please sign up for my mailing list!
http://bethjusino.com
(Click Resources for slideshow and links to many of the
services mentioned)
bethjusino@gmail.com
Most photos in this slideshow courtesy of Unsplash:
https://unsplash.com/