8 Reasons for mobile and blended language learning with eBerlitz

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8 REASONS FOR
MOBILE AND BLENDED
LANGUAGE LEARNING
WITH eBERLITZ

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1. A wide Variety of Blended
Learning Packages

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Areas Type of training Description Variations
Instructor-led
virtual courses
Private Phone Lessons • Telephone lessons comprising
units of 30, 60 or 90 minutes
• Intensive training for all types of
communication
• 5 languages, available 24/7
• Individual instruction
• Instant Help
Berlitz Virtual
Classroom
• Live language instruction via
internet, independent of location
• More than 40 languages
• Interactive Berlitz Method™
• Individual instruction
• In-company groups
• Open groups
E-Learning CyberTeachers • Innovative 24/7 learning platform
with optional live instruction
features
• CyberTeachers
• CyberTeachers Live
• CyberTeachers Coach
Blended
Learning
CyberTeachers+
Instructor (Face-to-face
or virtually)
• Combination of e-learning and
training with an instructor
CyberTeachers +
• Face-to-face instruction
(Individual or group course)
• Telephone course
• Berlitz Virtual Classroom
+
BERLITZ PORTFOLIO – eBERLITZ

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2. Quick Implementation and Easy
Rollout

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Assessment
 Analysis of
achievement of goals
 Record of learning
progress
 Comprehensive reports:
NetReporting
 Evaluation with HR
 Optimization requests
and next steps
Planning
 Needs analysis
 Goal-setting
 Project planning
(budget, time frame,
responsibilities)
 Training packages
 Internal
communication
Execution
 Kick-off: communication of objectives, content and methods
 Support from project manager and dedicated team
 Feedback from participants
 Regular status update meetings with HR
Evaluation Planning
Execution
INDIVIDUAL PROJECT PHASES

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Training
assessment
for HR:
NetReporting
Participants:
NetPlanning
Feedback
Course-end test
and
evaluation
Language
placement test
and needs
analysis
Personalized
training
program
SUPPORT &
MONITORING
STRUCTURED TRAINING PROCEDURES

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Hardware
CPU Processor speed: 1.5 GHz or above
Memory: 512 MB or above
Display resolution: 800 x 600 or above
Soundcard
Headset with microphone
Operating System Windows XP / Vista / Seven
Mac OS X 10.4 or above
Internet Browser 32 bits
64 bits
Internet Explorer 7 or above
Internet Explorer 9 or above
(Windows Seven or above only)
Firefox 3 or above
Chrome 9 or above
Safari 4 or above
Flash Player
Version 9 or above
Network
Internet connection 512 Kbits/s or above
Network ports: TCP 80, 443
TECHNICAL REQUIREMENTS: NO DOWNLOADS

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3. Greatest Flexibility

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 Innovative online learning platform, available 24/7
 Individual training program
Levels, goals and specific job profiles
 Interactive exercises, learning with all the senses
 Exercises available on Smartphone and Tablets,
learning with all the senses
 Three options available: Classic, Coach, Live
 Ideal for blended and mobile learning
Benefits:
- Individual learning via online lessons
- Integration of own materials into the learning program
- Language assistants for letters/emails, presentations,negotiationsand telephone
- Coach available to answer learners' questions
- Systematic memorization with Speed Memorization
- Also available via Mobile Apps for smartphones and tablets
E-LEARNING WITH CYBERTEACHERS

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 Flexible telephone lessons comprising 30, 60 or 90-minute units
 600 telephone trainers worldwide, available 24 hours a day
 Content tailored to specific occupations (218 occupations, 20 industries)
 Interactive booking platform available 24/7
 5 languages: English, Spanish, French, Italian, German
 Virtual blackboard for sharing information with the instructor
 Lesson report by email after each lesson
Benefits:
- Time-saving
- Flexible (6 hours' notice for cancellations, instructors available
24/7)
- Personal instructor for individual attention
- Immediate assistance via Instant Help
INDIVIDUAL INSTRUCTION VIA TELEPHONE

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 Individual instruction or in-company group courses
 40 languages
 Save time and money – no traveling required
 Flexible time and location
 Simple organization of groups in one location or in several countries
 Instruction according to the Berlitz Method® and using Berlitz materials
The advantages of using the latest technology:
 Possibility of recording and replaying the lesson
 Application sharing:
PowerPoint, Excel, Word, etc.
BERLITZ VIRTUAL CLASSROOM
Dynamic live
instruction via
internet
Global Solutions: eBerlitz

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4. Motivating Mix of Methods

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SUCCESS THROUGH COMBINED AND CUSTOMIZED
METHODS
Positive reinforcement
Specific business vocabulary
Role plays
Naming
Speech trainer
Situation cards
Memorizer
Vocabulary cards
Systematic memorizing
Learning with all senses
Online lessons
Linked live + online instruction
Practice using own materials
Simulations
Support tools available 24/7
Coaching
Presentation Practice Performance

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Short term
Fast support and assistance using:
 CyberTeachers learning tools
 CyberTeachers language assistants
 Instant help for telephone courses
Long term
Customized content based on:
 Language level
 Goals
 Particular job requirements
Personalized
 Use of own materials in exercises
 Personal coach
 Record of own progress
TRIPLE MOTIVATION TO ACHIEVE PEAK
PERFORMANCE

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5. High Customization

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Management & consulting
• Management
• Management assistant
• Consulting
Human Resources
• Human Resources
• HR development
• HR management
Marketing, sales and export
• Marketing
• Sales
• Export
Administration
• Administration
• Legal department
• Debt recovery
• Tax
Purchasing
• Purchasing
• Logistics
Production
• Production
• Quality management
• Repair and maintenance
• Planning and programming
• Environment
IT
• IT
Research & Development
• Research and development
• Market research
• Design and development
Finance and accounting
• Accounting
• International accounting
• Book-keeping
JOB PROFILE: 218 OCCUPATIONS – SOME EXAMPLES

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Meetings & presentations
 Conducting a meeting
 Organizing and
emphasizing information
 Planning a presentation
 Making presentations
 Product presentation
 Describing graphs
 Time management
 Project planning
Human Resources
 Explaining proposals
 The job interview
 Negotiating
 Preparing a job advertisement
 Short-listing candidates
 Interviews
 Career profiles
 Hiring and firing
 Company description
 Social stereotypes
Integration of own materials
is possible at all times
Customer Service
 Effective customer
communications:
 Listening skills
 Written skills
 Customer communications
and technology
 Dealing with angry customers
 Employee performance
 Measuring customer service
and satisfaction
 Customer retention
EXAMPLE CONTENT FOR TELEPHONE COURSES AND
ASSOCIATED E-LESSONS

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6. Help and Support in your Daily
Tasks

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SUPPORT ANYTIME, ANYWHERE.
 Assistants for emails, presentations, telephone
calls and negotiation.
 Integration of own documents such as
presentationsd and emails.
 Memorizer to set up your individual vocabulary
basket.
 Instant Help, Live Coach and SOS Teacher.

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7. Boosting for Inactive Students
and Centralized Project
Management

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Over 600 native-
speaker instructors
Quality
management
IT
team
Customer
service
Your training project
Your Berlitz consultant and project manager
Development
team
Boosting
team
PROJECT IMPLEMENTATION

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TRAINING ASSESSMENT USING NETREPORTING
1. Results of placement test and course-end test
2. Monthly and 3-monthly course review
3. Individual progress charts and overall report on
use of CyberTeachers
4. Report on telephone lessons completed per
participant
5. Results of feedback forms
All information is provided in real time and is available
in Excel and PDF format.

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8. Successful Partnerships

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eBERLITZ MILESTONES: INNOVATION FOR 135
YEARS
Development
of the Berlitz
Method®
and founding
of the Berlitz
School of
Languages
First version of the
CyberTeachers e-learning
solution and Berlitz Virtual
Classroom is introduced
Creation of learning
content for
218 occupations +
20 industries
Boosting Team
for learner support
Berlitz
celebrates
its 135th
anniversary
Telephone training
is invented, offering
worldwide delivery.
Telelangue/
World Speaking
is acquired by Berlitz:
E-learning +
blended learning
24/7
1878 1981 2001 2005 2008 2011 2013

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REFERENCES – INTERNATIONAL PROJECTS
Requirements
 Easy-to-manage and effective English learning solutions
 Roll-out in 20 countries
 Measurable ROI
Solutions:
 Two distance blended programs (6 and 12 months) + guaranteed
results defined using TOEIC
 A worldwide project manager
Status report:
 4,300 learners each year
 97% satisfaction
 98% average progress
 61 TOEIC points per learner per year
PSA Peugeot Citroën

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REFERENCES – INTERNATIONAL PROJECTS
Requirements
 Flexible solutions independent of location for a sales team across the
whole of Germany
 Individual instruction with personal attention
 Good value for money
 Proactive project management and liaison with participants
Solutions:
 Blended learning packages consisting of 40 telephone lessons +
6 months CyberTeachers
First status report:
 Positive ROI
 Time-savings thanks to automated administrative processes
 Results and progress of training available in real time via NetReporting
 Positive feedback from participants
 High degree of satisfaction with the proactive training support
Manpower

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8 ADVANTAGES AT A GLANCE
1. A Big Variety of Blended Formats
2. Quick Implementation and Easy Rollout
3. Greatest Flexibility
4. Motivating Mix of Methods
5. High Customization
6. Help and Support in your Daily Tasks
7. Boosting for Inactive Students and Centralized Project
Management
8. Succesful Partnerships

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THANK YOU!
For more information please visit www.berlitz.com