How to sign up for Pinterest Analytics (a business account)

1. A
publicatio
n of
Pinterest
Analytics:
How to set up
your
business account

2. The key to growth is research. Learn what your
readers and followers are interested in, and
your platforms will grow.
Why do serious bloggers
need Analytics?
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2
3
Pinners love beautiful and descriptive pins from
bloggers. Analytics show you which pins are
performing the best so you can replicate them.
Organize your boards based on which
of them are most popular right now.

3. Converting your personal
Pinterest account to a business
account will give you access to
your Pinterest Analytics.

4. Pinterest Analytics allow
you to see which of your
pins are being repinned
and clicked on most often,
as well as information
about your followers and
even what types of activity
Pinterest is seeing directly
from your blog.

5. In addition to seeing stats
about your pins, you’ll be
able to view more
information about your
Pinterest audience,
including what their
interests are. This is the
way for you to build your
following–blog about
these topics and pin your
posts!

6. Login to your Pinterest account.
Here’s how to convert your
account from personal to business.
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2
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In a separate browser window, head to
https://analytics.pinterest.com/.
Click “Get a Business Account.”
Enter your information and click “Convert.”
See an example on the next slide

8. Source: Company Name
Congratulations! You’ve converted your account!

9. Add the provided meta tag to your website
You’re not quite done yet. You still have to
verify your website to get the most from
analytics. There are two ways to do this.
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2
Download a verification file and upload it to
your website.
Need help? Click here:
https://business.pinterest.com/en/verify-your-website

10. How do I view my analytics?
From your Pinterest profile page, click the Settings
wheel, then click Analytics from the dropdown menu.

11. Pinterest Analytics is made up of three main
sections:
•Stats from your Pinterest profile
•Stats about your Pinterest Audience
•Activity from your blog
You can always navigate to Analytics “home” by
clicking the Pinterest logo on the top of the page.
Pinterest
Analytics
From
Blog
From
Blog
From
Followers
From
Followers
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